54 Marketing Data jobs in London

OverviewSenior Recruitment Consultant- Market Research & Insights at HarnhamE-commerce Data AnalystLondon (Hybrid, 2 days in Oval + flexibility abroad)Harnham have partnered with a high-growth consumer brand on a mission to disrupt the personal care space. Launched in 2020, they’ve quickly become one of Europe’s fastest-growing start-ups, already known for their refillable, natural products and commitment to sustainability.They’re now looking for a talented E-commerce Data Analyst to join their team and help power growth through data.What you’ll be doingPartnering with Performance & Influencer Marketing teams to measure spend, CAC, LTV, and campaign effectivenessBuilding dashboards and reports in ThoughtSpotUsing SQL and dbt to model new data sources and improve reporting accuracySupporting attribution modelling, A/B test reporting, customer segmentation, and LTV analysisWorking cross-functionally to integrate new tools, streamline influencer processes, and improve marketing workflowsRequirementsStrong SQL (complex joins, CTEs, window functions)Experience with dbt, data visualisation (ThoughtSpot a bonus), GA4, Google Ads, Meta, KlaviyoExposure to Snowflake, BigQuery, or Shopify is a plusA self-starter who enjoys problem-solving and making data accessible for non-technical teamsPackage & SetupHybrid: 2 days per week in their Oval office, with flexibility to work abroad when neededOpportunity to join a fast-growth business where your work directly impacts marketing performanceApplyApply now or message me directly at to learn more.n#J-18808-Ljbffrn

This range is provided by Harnham. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.Base pay rangeDirect message the job poster from HarnhamMarketing Data Analyst – London, UKJob Title: Marketing Data AnalystLocation: London (Hybrid - 2-3 days/week in office)Salary: £35,000A well-established professional services firm is seeking a Marketing Data Analyst to support its growing analytics and insights team. This is an ideal role for someone with a keen eye for data, looking to build a strong foundation in analytics within a collaborative, commercially focused environment.The Role: You'll work alongside experienced analysts and business stakeholders, helping to transform raw data into clear, actionable insights. From data preparation and cleaning to supporting dashboards and regular reporting, you'll play a key part in driving smarter decision-making across the business.What You'll Be DoingPreparing, validating and analysing data from multiple internal systemsAssisting with the creation and maintenance of dashboards and regular reportsSupporting ad-hoc analysis and insight requests from across the businessWorking closely with the senior analytics team to continuously improve data processesWhat We're Looking ForStrong Excel and data handling skills (SQL knowledge a plus)A methodical, detail-oriented approach to working with large datasetsSome familiarity with data visualisation tools (e.g., Power BI or Tableau) is desirableEager to learn, with a genuine interest in using data to solve business problemsQuantitative degree from a leading university is essentialYou'll be based in London 2-3 days a week, with flexibility around remote working. This is a great opportunity to start or build your career in a role where development and learning are encouraged.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionAnalystIndustriesMedia and TelecommunicationsLondon, England, United Kingdomn#J-18808-Ljbffrn

OverviewDirect message the job poster from PropelContracts - Associate Director - Heading up the Contract division within PropelResponsibilitiesThe role requires someone to analyse marketing data to drive insights, optimise campaigns, and improve marketing effectiveness across the clients marketing initiatives.QualificationsExperience in marketing analytics or data analysisStrong analytical skills with proficiency in SQLExperience with marketing analytics tools and platformsUnderstanding of marketing metrics, KPIs, and attribution modelsAbility to translate data into actionable marketing insightsExcellent communication and presentation skillsExperience working with Tableau or Looker is a bonusSeniority levelMid-Senior levelEmployment typeContractJob functionMarketingIndustriesMarketing Servicesn#J-18808-Ljbffrn

Work environment: Fully remote whether you are based in the UK or abroad

Full-time contract

Start date: ASAP

Salary depending on experience and skills

Overview

Driftrock is the leading automotive marketing platform, powering customer generation for over 30 global automotive brands, such as BYD, Honda, Mercedes-Benz and Hyundai.

The automotive industry is undergoing its biggest change in decades with the EV transition and fierce competition. 

Driftrock’s software platform helps automotive brands navigate this new era, driving more vehicle sales with smarter, data-driven marketing. 

1st Party Data is the most powerful driver of insights, performance and helping drive more electric vehicle sales. We are looking for a naturally curious marketing data analyst to join the Driftrock team. 

As a small company, you will have a big impact on helping our customers drive marketing performance as well as new products, features, processes and data-driven culture in the company. 

A bit about Driftrock

We are a growing team of 25+, with teammates across the world in design & engineering, customer success, performance and commercial. As a result, you’ll have a huge impact on Driftrock’s culture, product, and how we work, and help steer the direction of ours and our clients’ data journey. 

We're a remote-first company, but we meet regularly in person if based in the UK and can provide flexible workspaces to give you the freedom to choose how and where you would like to work each day, irrespective of your location. 

We work with some of the world's biggest brands such as BMW, BYD and Mercedes-Benz, as well as some of the world's leading platforms, such as Amazon, Meta, Auto Trader and Google. We’re at the cutting edge of demand generation technology with plenty of exciting opportunities to unlock value from data as well as helping speed up the transition to electric vehicles

About the Role

We are seeking a strategic and analytical Marketing Data Analyst to join our team. 

This position sits at the intersection of product development, customer success, and business intelligence. You will be responsible for transforming raw data into actionable insights for our clients,  drive product improvements, enhance customer value, and support business growth. This role requires both technical expertise in data analysis and the ability to translate complex findings into strategic recommendations. 

It is a unique role that will offer freedom to determine our roadmap and approach to data, whilst working closely with collaborative teams internally and externally to create insights & strategies from data gold mines. 

Key Responsibilities

• Lead data architecture improvements to enhance accessibility and usability across teams
• Collaborate with engineering and product teams to develop the roadmap 
• Lead data reporting & insights for our customer success team in their regular meetings with customers
• Leverage machine learning and AI to provide tools & insights for customer growth

• Use data to enhance audience targeting strategies

• Be a part of an attribution team building and refining models 
• Support media planning of our agency partners

• Support Customer Services & New Business with data projects 

Requirements

• Bachelor's degree in Data Science, Statistics, Mathematics, Computer Science, or related field
• 3-5 years of experience in data analysis, preferably in marketing, digital advertising, or SaaS environments
• Proficiency in SQL and experience with BigQuery or similar cloud data warehouses
• Strong experience with data visualisation tools and dashboard creation
• Demonstrated ability to build predictive models and conduct statistical analysis
• Understanding of marketing metrics, attribution modeling, and customer journey analytics
• Familiarity or experience in advanced techniques such as machine learning, MMM and propensity modelling 

Key Competencies

• Analytical Excellence: Ability to conduct complex analyses and derive meaningful insights from large datasets
• Technical Proficiency: Strong command of data tools and ability to work with engineering teams
• Business Acumen: Understanding of how data insights drive business value and growth
• Communication Skills: Ability to present complex findings to both technical and non-technical audiences
• Innovation Mindset: Proactive in identifying new opportunities for data-driven solutions
• Collaboration: Effective at working across teams including product, engineering, customer success, and sales
• Training & Enablement: Passion for democratising data and upskilling team members

What We Offer

This role provides an opportunity to shape our data strategy and directly impact product development and customer success. You'll work with cutting-edge technologies, have access to rich datasets, and collaborate with talented teams across the organisation. We offer competitive compensation, professional development opportunities, and the chance to build innovative data solutions that drive real business value and will shape the automotive marketing industry. 

Benefits

• A holiday entitlement of 24 days, increasing a day each year, capped at 28 **
• Budget to attend conferences or courses to further your development.
• Flexibility to take courses or time on personal goals.
• Maternity and Paternity - Family comes first, so we have a package that means you can spend the time you need with your growing family **
• Health plan covering medical cover as well as dental, vision, hearing, mental health, cancer, rewards points and more **
• Share options in the company with very favourable option agreements **
• A company pension scheme contribution **
• Discounts and perks with CharlieHR **
• Life Assurance and Income Protection policies ** 

** For employees based abroad, onboarding will be managed through an Employer of Record (EOR), benefits may vary depending on the country of residence, local laws, and regulations.

We will not be considering any recruitment agencies for this role.

"By applying for this job you hereby give us permission to store your data on our secure applicant tracking system and to contact you with regards to Driftrock job opportunities.

We process your data for recruitment purposes only. We would like to keep this data until our open role is filled. When that period is over, we will either delete your data or inform you that we will keep it in our database for similar future roles for subsequent 12 months.

Here’s a link to our privacy policy: . In this policy, you will find information about our compliance with GDPR (data protection law.) You can find how to send us a request to let you access your data that we have collected, request us to delete your data, correct any inaccuracies or restrict our processing of your data.

You have the right to lodge a complaint about the way we handle your data with the UK supervisory authority (Information Commissioner’s Office) or you can contact our DPO for more information or concerns.”

Senior Marketing Data Manager
Job Description:
Help us shape the future of AI-driven marketing at Sage. As Sr Manager of Marketing Data, you'll sit at the heart of a collaborative, forward-thinking team that's driving innovation across data, segmentation, and automation. This is a strategic role focused on reimagining how marketing intelligence is created, consumed, and evolved. You will be instrumental in designing our analytics workflow to enable agentic AI and ML, unlocking new possibilities for insight generation, decision-making, and performance optimisation.
The Sage Marketing Analytics and Automation team is a dynamic group of operations experts, analysts, data scientists, and technologists focused on driving growth through data-informed decisions. We partner with Marketing and Sales teams to deliver actionable insights across the customer journey. Our mission is to elevate marketing performance through automation, segmentation, and predictive analytics-powered by modern data infrastructure and cutting-edge tools.
Location - Hybrid, 3 days per week out of our London, Winnersh or Newcastle office.
Key Responsibilities:
- Manage a team of BI developers to deliver data to maintain / extend Power BI dashboards that deliver actionable insights to stakeholders across Marketing, while envisioning and creating new self-service insights through AI platforms.
- Collaborate with Marketing, Sales, IT and GTM to develop segmentation strategies across platforms (CRM, CDP, etc.), defining segments using demographics, behavioural data, industry attributes, TAM lists, and predictive models. Oversee an off-shore team of BI developers at our agency partner to deliver this customer segmentation for campaigns.
- Redesign and scale our BI and segmentation capabilities, enabling marketing teams to make faster, more personalised decisions with AI-powered insights.
- Integrate agentic AI and machine learning into reporting, forecasting, and segmentation workflows.
- Ensure Sage's marketing data pipelines are fast, reliable, and built to support real-time decision-making across multiple teams, including revisioning ETL flows and semantic layers using Snowflake, DBT, Segment, and AWS technologies.
- Ensure data quality and governance.
- Oversee data cleansing, deduplication, and enrichment processes to maintain accuracy and reliability.
- Implement archiving and deletion policies in compliance with GDPR, CCPA, and other data privacy regulations.
- Manage a team of junior and senior developers, fostering a culture of innovation, experimentation, and continuous learning.
- Work with third-party vendors to evaluate and implement data technologies that support Sage's marketing goals.
Skills & Experience:
- Strong proficiency in data transformation and modelling techniques using tools such as Snowflake, dbt, and SQL.
- Experience with business intelligence and reporting platforms (e.g., Power BI, Microsoft Fabric), including semantic modelling.
- Familiarity with version control and collaborative development workflows (e.g., GitHub, GitLab).
- Understanding of workflow automation and low-code platforms (e.g., Power Automate, Power Apps, or similar).
- Ability to work both independently and collaboratively in a fast-paced environment.
- Ability to lead a team through change, coaching technical people to learn new skill sets and develop their careers.
- Solid foundation in ETL processes, data warehousing, and CRM integration.
- Strong communication and stakeholder management skills, with the ability to translate complex data into compelling narratives.
Your benefits (Only Applicable for UK Based Roles)
Benefits video - health, dental and vision coverage
- Work away scheme for up to 10 weeks a year
- On-going training and professional development
- Paid 5 days yearly to volunteer through our Sage Foundation
- Flexible work patterns and hybrid working
#LI-SW1
Function:
Global Marketing Strategy
Country:
United Kingdom
Office Location:
Newcastle;Winnersh;London
Work Place type:
Hybrid
Advert
Working at Sage means you're supporting millions of small and medium sized businesses globally with technology to work faster and smarter. We leverage the future of AI, meaning business owners spend less time doing routine tasks, like entering invoices and generating reports, and more time pursuing their ambitions.
Our colleagues are the best of the best. It's why we were awarded 2024 Best Places to Work by Glassdoor. Because to achieve extraordinary outcomes, we need extraordinary teams. This means infusing Sage with people who knock down barriers, continuously innovate, and want to experience their potential.
Learn more about working at Sage:sage.com/en-gb/company/careers/working-at-sage/
Watch a video about our culture:youtube.com/watch?v=qIoiCpZH-QE
We celebrate individuality and welcome you to join us if you embrace all backgrounds, identities, beliefs, and ways of working. If you need support applying, reach out
Learn more about DEI at Sage:sage.com/en-gb/company/careers/diversity-equity-and-inclusion/
Equal Employment Opportunity (EEO)
Sage is committed to Equal Employment Opportunity and providing reasonable accommodations to applicants with physical and/or mental disabilities.
In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Sage will be based on merit, qualifications, and abilities. Sage does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, protected disability, veteran status, sexual orientation, gender identity, genetic information, or any other characteristic protected by applicable law.

Marketing Operations Executive / Marketing Data Insights - 35k-50k (London - 2 days per week in office)

A specialist B2B marketing consultancy is looking for a Marketing Operations and Data InsightsExecutive to join their team. This is an exciting opportunity for someone who enjoys working with marketing technology, data, and digital campaigns, and wants to make an impact across a variety of global projects.

This founder led consultancy and full service agency specialises in supporting B2B businesses in a variety of industry sectors.Their strength lies in combining smart marketing strategies with clever use of martech, digital tools, and data.

They operate in a fast paced, international environment and invest heavily in training and development, making this a fantastic place for someone keen to expand their skills in marketing operations, automation, and analytics.

Your role will involve:

The Marketing Operations Executive will play a key role in delivering campaigns for clients. Typical responsibilities include:

• Managing and optimising marketing technology platforms (e.g. HubSpot, Salesforce, Marketo).

• Creating, launching and measuring email and automated campaigns.

• Building performance dashboards in Google Looker Studio and analysing results.

• Managing and segmenting databases to support targeted campaigns.

• Updating and optimising client websites for SEO, UX and conversions.

• Supporting a variety of projects that keep client marketing activity running smoothly.

We need you to have:

The ideal candidate will bring a blend of technical and communication skills, with an eye for detail and a proactive approach. Key skills and experience include:

• Proficiency in HubSpot workflows, automation, and segmentation.

• Experience with CRM and marketing automation tools (Salesforce, Pardot, Marketo or similar).

• Knowledge of GA4, Google Tag Manager and Looker Studio.

• Strong data management and segmentation skills.

• Familiarity with email best practices and campaign optimisation.

• An organised and analytical mindset, with excellent communication skills.

• A basic understanding of SEO, PPC and digital optimisation would be advantageous.

This opportunity offers:

• Hybrid working model (2 days per week in central London, remainder remote).

• 25 days holiday plus bank holidays, plus your birthday off.

• Personalised development plan with ongoing training.

• Regular team socials, wellbeing initiatives and charity fundraising activities.

• Annual wellbeing and home working allowances.

• Exposure to exciting, international projects.

This opportunity will suit someone who is tech-savvy, data-driven and detail focused, and who enjoys variety and problem solving. It is a great match for someone looking to develop their career in marketing operations while working in a supportive and ambitious environment.

Client is ready to interview - apply now for immediate consideration!

Marketing Operations Executive / Marketing Data Insights - 35k-50k (London - 2 days per week in office)

A specialist B2B marketing consultancy is looking for a Marketing Operations and Data InsightsExecutive to join their team. This is an exciting opportunity for someone who enjoys working with marketing technology, data, and digital campaigns, and wants to make an impact across a variety of global projects.

This founder led consultancy and full service agency specialises in supporting B2B businesses in a variety of industry sectors.Their strength lies in combining smart marketing strategies with clever use of martech, digital tools, and data.

They operate in a fast paced, international environment and invest heavily in training and development, making this a fantastic place for someone keen to expand their skills in marketing operations, automation, and analytics.

Your role will involve:

The Marketing Operations Executive will play a key role in delivering campaigns for clients. Typical responsibilities include:

• Managing and optimising marketing technology platforms (e.g. HubSpot, Salesforce, Marketo).

• Creating, launching and measuring email and automated campaigns.

• Building performance dashboards in Google Looker Studio and analysing results.

• Managing and segmenting databases to support targeted campaigns.

• Updating and optimising client websites for SEO, UX and conversions.

• Supporting a variety of projects that keep client marketing activity running smoothly.

We need you to have:

The ideal candidate will bring a blend of technical and communication skills, with an eye for detail and a proactive approach. Key skills and experience include:

• Proficiency in HubSpot workflows, automation, and segmentation.

• Experience with CRM and marketing automation tools (Salesforce, Pardot, Marketo or similar).

• Knowledge of GA4, Google Tag Manager and Looker Studio.

• Strong data management and segmentation skills.

• Familiarity with email best practices and campaign optimisation.

• An organised and analytical mindset, with excellent communication skills.

• A basic understanding of SEO, PPC and digital optimisation would be advantageous.

This opportunity offers:

• Hybrid working model (2 days per week in central London, remainder remote).

• 25 days holiday plus bank holidays, plus your birthday off.

• Personalised development plan with ongoing training.

• Regular team socials, wellbeing initiatives and charity fundraising activities.

• Annual wellbeing and home working allowances.

• Exposure to exciting, international projects.

This opportunity will suit someone who is tech-savvy, data-driven and detail focused, and who enjoys variety and problem solving. It is a great match for someone looking to develop their career in marketing operations while working in a supportive and ambitious environment.

Client is ready to interview - apply now for immediate consideration!

OverviewMarketing Data Analyst - Measurement CoordinationJoin to apply for the Marketing Data Analyst - Measurement Coordination role at Kindred Group plc.FDJ UNITED is one of Europe’s leading betting and gaming operators, with a vast portfolio of iconic brands and a reputation for technological excellence. With more than 5,000 employees and a presence in around fifteen regulated markets, the Group offers a diversified, responsible range of games. We set new standards, proving that entertainment and safety can go hand in hand. Here, you’ll work alongside a team of passionate individuals dedicated to delivering the best and safest entertaining experiences for our customers every day.We’re looking for bold people who are eager to succeed and ready to level-up the game. If you thrive on innovation, embrace challenges, and want to make a real impact at all levels, FDJ UNITED is your playing field. Join us in shaping the future of gaming. Are you ready to LEVEL-UP THE GAME?The RoleWe are looking for a detailed-oriented and proactive Marketing Data Analyst to join FDJ UNITED’s Marketing Analytics team. This role will play a critical part in ensuring the accuracy, consistency and reconciliation of our Marketing and Media spend and performance data across multiple sources, supporting our measurement efforts across all our Marketing activities.As a Marketing Data Analyst, you will be responsible for monitoring and validating our marketing spend and performance data, ensuring alignment with our centrally-reported figures, and supporting the wider Marketing and Marketing Analytics teams in ensuring we have the high-quality and trusted data sources necessary to provide accurate reporting, analysis and modelling. You will work closely with internal teams across Marketing, Commercial Analysis, Data Engineering and Finance, and become the central figure in aligning this data.This role is ideal for someone with a strong understanding of marketing and media, a good analytic acumen and eye for detail, and an interest in marketing attribution, marketing mix modelling and data governance.What You Will DoMarketing Spend reconciliation and Performance data qualityReconcile our marketing spend and performance across different sources, and finance-reported costs.Identify and support the resolution of discrepancies between marketing platforms and internal systems.Maintain understanding and documentation of the data sources, reconciliation and resolution for marketing data.Data management and operational supportProactively identify issues and gaps in data.Coordinate with internal data engineering teams and external partners to resolve data quality issues and feed disruptions.Reporting and stakeholder engagementWork with our Reporting Analytics function to support development of accurate marketing spend and performance reporting.Support weekly, monthly and quarterly data refreshes across different modelling and reporting efforts.Collaborate with Marketing Analysts, Marketing stakeholders and SMEs, Data Engineering and our Finance teams to ensure that performance reports and models reflect the latest data.ComplianceEnsure that you adhere to the Governance, Risk & Compliance (GRC) obligations for your role.Identify and raise any non-compliance incidents promptly to your line manager.Challenge processes, policies and projects that will negatively impact compliance within the Group.Complete all mandatory compliance training assigned to you.Reach out to the Compliance Teams if unsure of any of your compliance obligations or the requirements are unclear.Your ExperienceEssential skillsExperience in data operations or analytics role.Familiarity with marketing and media channels, and the methods and metrics used to understand marketing performance and attribution.Comfortable querying data using SQL, and using BI platforms to access data.Preferred experienceExposure to marketing analytics concepts like media-mix modelling, last-click attribution, campaign tracking and performance KPIs.Experience working with marketing stakeholders and data engineering teams.Well organised and able to manage across multiple data sources and projects.Strong communication to work with technical and non-technical stakeholders.A problem-solving nature and analytic curiosity.Our Way Of WorkingOur world is hybrid.A career is not a sprint. It’s a marathon. One of the perks of joining us is that we value you as a person first. Our hybrid world allows you to focus on your goals and responsibilities and lets you self-organise to improve your deliveries and get the work done in your own way.Seniority levelMid-Senior levelEmployment typeFull-timeJob functionAnalystIndustries: Gambling Facilities and Casinosn#J-18808-Ljbffrn

**Summary:**
The mission of Marketing Insights is to understand people's lives, experiences, behaviors, attitudes and needs to help Meta communicate brand/product value across the family of apps. Our researchers go beyond service delivery, acting as full-stack partners to help identify and actualize the marketing strategies that connect people and businesses to meaningful products and experiences. We're seeking a Head of Marketing Insights to lead the EMEA Marketing Insights team. This person will partner with stakeholders across Business, Consumer, and Creator Marketing teams. They will be responsible for designing, executing, and delivering high impact research (both quantitative and qualitative) and translating the strategic insights from this work into clear, actionable implications in addition to serving as a key marketing leader in the region tasked with influencing regional strategies. Proactivity, energy, flexibility, collaboration, and a passion for translating complex ideas into simple and compelling messages is key. This role requires thinking on your feet to problem solve so that we are able to execute research quickly and efficiently to inform inbound and outbound work that equips stakeholders and identifies new opportunities. This role is embedded in Meta International Marketing and works across audiences (consumer, business, and creators), products, and markets to deliver global impact leveraging the local delta. Therefore it's vital that this insights leader be able to manage ambiguity, context switching, and rapidly coming up to speed with new areas and stakeholders. While the bulk of the work is EMEA focused, this researcher should be thinking across regions to help inform and unpack global strategies. An understanding of global-local models and the ability to balance market nuance and global positioning will be key.
**Required Skills:**
Head of EMEA Marketing Insights Responsibilities:
1. Identify opportunities: Partner with marketing stakeholders to understand customer needs and shape marketing strategies
2. Drive key business decisions: Harness comprehensive, best-in-class quant and qual research solutions to identify core audience truths and translate them into actionable insights and executions
3. Drive and enhance business outcomes: Help EMEA Marketing achieve success against business objectives while maximizing impact, efficiency and customer value. Operate as a full-stack partner across planning, execution, and measurement/optimization
4. Lead team: Manage team of impactful marketing researchers
5. establishing high standards and holding team members accountable for delivering value against business goals. Create the environment needed for success
6. providing vision, facilitating relationships, removing roadblocks, coaching/mentoring, and enabling growth
**Minimum Qualifications:**
Minimum Qualifications:
7. Management experience: 2+ years experience leading research teams with a track record of delivering results and developing talent
8. Research Expertise: 10+ years of research experience. Mastery of qualitative and quantitative methods, with the ability to apply them in a business context to inform decision-making
9. Strategic Leadership: Adept at navigating ambiguity. Track record of thriving in changing environments
**Preferred Qualifications:**
Preferred Qualifications:
10. 2+ years experience with EMEA (Europe, Middle East, and Africa) focused research, with in-depth knowledge on how to build/implement consumer and business marketing strategies
**Industry:** Internet