Digital Marketing Director - E-commerce Growth

BD1 1AA Bradford, Yorkshire and the Humber £70000 Annually WhatJobs

Posted 6 days ago

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full-time
Our client, a rapidly expanding e-commerce enterprise, is seeking a visionary Digital Marketing Director to lead their online growth strategies. This is a fully remote leadership position, empowering you to shape and execute cutting-edge digital marketing campaigns from anywhere. You will be responsible for developing and implementing comprehensive digital marketing plans across all channels, including SEO, SEM, social media marketing, content marketing, email marketing, and affiliate marketing. Your primary goal will be to drive customer acquisition, engagement, and retention, ultimately boosting sales and brand awareness. Key responsibilities include managing the digital marketing budget, analyzing campaign performance, identifying market trends, and leading a team of talented digital marketers. The ideal candidate will possess a Bachelor's or Master's degree in Marketing, Business, or a related field, coupled with a minimum of 8 years of progressive experience in digital marketing, with a strong focus on e-commerce. Proven success in developing and executing data-driven marketing strategies that deliver measurable results is essential. Excellent leadership, communication, and analytical skills are required. You should be proficient in marketing automation tools, analytics platforms (e.g., Google Analytics), and CRM systems. This role offers an exciting opportunity to make a significant impact on a growing business, fostering innovation and driving digital excellence in a fully remote, collaborative environment, serving clients across the UK, with a focus on Bradford, West Yorkshire, UK .
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Head of Digital Marketing Strategy

LS1 1AA Leeds, Yorkshire and the Humber £75000 Annually WhatJobs

Posted 4 days ago

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full-time
Our client, a rapidly growing e-commerce innovator, is seeking a visionary and results-driven Head of Digital Marketing Strategy to lead their online marketing efforts. This is a fully remote position, allowing you to leverage your expertise from anywhere in the UK.

As the Head of Digital Marketing Strategy, you will be responsible for developing and executing a comprehensive digital marketing roadmap designed to drive brand awareness, customer acquisition, engagement, and conversion. You will lead a talented team of digital marketers, manage budgets, and oversee all aspects of digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate marketing. This role requires a strategic thinker with a deep understanding of the digital landscape, a data-driven approach, and a proven track record of achieving significant marketing growth.

Key Responsibilities:
  • Develop and implement a cutting-edge digital marketing strategy aligned with overall business objectives.
  • Lead, mentor, and inspire a high-performing digital marketing team across various specialisms.
  • Oversee and optimise all digital marketing channels, including SEO, SEM (PPC), social media marketing, email marketing, content strategy, and affiliate programmes.
  • Manage and allocate the digital marketing budget effectively to maximise ROI.
  • Define key performance indicators (KPIs) and track performance across all digital marketing activities, providing regular reports and insights to senior leadership.
  • Conduct market research, competitor analysis, and customer segmentation to identify new opportunities and refine strategies.
  • Drive website traffic, lead generation, and customer acquisition through innovative campaigns.
  • Develop and implement strategies to improve customer engagement, retention, and lifetime value.
  • Collaborate with product, sales, and customer service teams to ensure a consistent brand message and customer experience.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices, identifying opportunities for innovation.
  • Manage relationships with external agencies, vendors, and technology partners.
  • Ensure all digital marketing activities comply with data privacy regulations (e.g., GDPR).
  • Foster a data-driven culture within the marketing team, utilising analytics to inform decision-making.

This is a unique opportunity to shape the digital presence of a dynamic company and make a significant impact on its growth trajectory. You will have the autonomy to drive strategy and the support of a motivated team. The fully remote nature of this role ensures maximum flexibility while maintaining collaboration through advanced digital communication tools. We are seeking a leader with exceptional strategic vision, strong analytical skills, and a passion for digital innovation. If you are an experienced digital marketing professional ready to take on a leadership challenge and drive measurable results in a remote-first environment, we encourage you to apply. Your expertise will be critical in expanding our client's market reach and establishing them as a leader in their industry. This role demands a proactive, entrepreneurial spirit, with the ability to navigate and excel in the evolving digital marketplace, making data-driven decisions that fuel sustainable growth and enhance brand authority.
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Head of Digital Marketing Strategy

LS1 4AW Leeds, Yorkshire and the Humber £60000 Annually WhatJobs

Posted 6 days ago

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full-time
Our client, a forward-thinking consumer goods company with a strong brand presence, is seeking an innovative and strategic Head of Digital Marketing. This key leadership role is based at our central offices in Leeds, West Yorkshire, UK , and is responsible for shaping and executing the company's overall digital marketing vision. You will lead a talented team and drive the development and implementation of integrated digital strategies across all online channels to enhance brand awareness, customer engagement, and conversion rates. Responsibilities include defining the digital marketing roadmap, managing budgets, overseeing SEO/SEM, social media marketing, content marketing, email marketing, and paid advertising campaigns. You will also be responsible for analysing campaign performance, identifying key trends, and optimising strategies for maximum ROI. The ideal candidate will possess a Master's degree in Marketing, Business Administration, or a related field, with a minimum of 7 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role. Proven expertise in developing and executing successful multi-channel digital marketing campaigns is essential. Strong analytical skills, proficiency with digital marketing tools (e.g., Google Analytics, Adobe Marketing Cloud), and a deep understanding of current digital trends and technologies are required. Exceptional leadership, communication, and stakeholder management skills are paramount. You must be able to inspire and motivate a team, present strategic plans effectively to senior management, and drive innovation in the digital space. This is a significant opportunity to make a strategic impact and lead digital transformation within a dynamic organisation.
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Head of Digital Marketing Strategy

LS1 1AA Leeds, Yorkshire and the Humber £70000 Annually WhatJobs

Posted 15 days ago

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full-time
Our client is looking for an accomplished and visionary Head of Digital Marketing Strategy to lead their fully remote marketing efforts. This senior role is responsible for developing and executing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth. You will oversee all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate programs. The ideal candidate is a data-driven leader with a proven track record of success in managing high-performing remote teams and delivering measurable results.

Key Responsibilities:
  • Develop and implement a cohesive and impactful digital marketing strategy aligned with business objectives.
  • Oversee the execution of campaigns across all digital channels, ensuring optimal performance and ROI.
  • Manage and mentor a team of digital marketing specialists, fostering a collaborative and results-oriented remote work environment.
  • Define key performance indicators (KPIs) and track, analyze, and report on campaign performance using analytics tools.
  • Drive continuous improvement through A/B testing, data analysis, and strategic adjustments.
  • Manage the digital marketing budget, ensuring efficient allocation of resources.
  • Stay abreast of the latest digital marketing trends, technologies, and best practices, and identify opportunities for innovation.
  • Collaborate with other departments, including sales, product, and content teams, to ensure integrated marketing efforts.
  • Develop and manage strong relationships with external agencies and vendors as needed.
  • Champion data-driven decision-making and promote a culture of experimentation and learning.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field; MBA or Master's degree preferred.
  • Extensive experience in digital marketing, with a significant portion in a strategic leadership role.
  • Proven success in developing and executing successful digital marketing strategies that have driven significant growth.
  • Deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and analytics platforms (e.g., Google Analytics, Adobe Analytics).
  • Experience managing and leading remote marketing teams effectively.
  • Strong analytical skills and the ability to translate data into actionable insights.
  • Excellent leadership, communication, and interpersonal skills.
  • Proficiency in marketing automation tools and CRM systems.
  • Demonstrated ability to manage budgets and optimize marketing spend.
This is a 100% remote position, allowing you the flexibility to work from home anywhere in the UK. Our client is dedicated to building a high-performing, remote-first culture. If you are a strategic marketing leader passionate about digital innovation and driving business growth, we encourage you to apply and shape the future of our digital presence.
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Senior Marketing Manager - Brand Strategy

LS1 1AA Leeds, Yorkshire and the Humber £55000 Annually WhatJobs

Posted 14 days ago

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full-time
Our client is seeking a creative and strategic Senior Marketing Manager to lead their brand strategy initiatives. This role is pivotal in shaping and elevating the company's brand presence across all channels, driving brand awareness, and fostering customer engagement. You will be responsible for developing and executing comprehensive brand strategies, managing brand messaging, overseeing content creation, and analyzing market trends to identify opportunities for growth. The ideal candidate will have a strong background in marketing, with a proven track record in brand management, strategy development, and campaign execution. Excellent communication, analytical, and leadership skills are essential. Proficiency in marketing analytics tools, digital marketing platforms, and content management systems is required. This hybrid role requires a balance of in-office collaboration and remote work flexibility. You will work closely with the marketing team, sales departments, and external agencies to ensure brand consistency and maximize campaign impact. Responsibilities include: developing annual brand plans, managing brand guidelines, leading cross-functional teams for campaign development, analyzing campaign performance and ROI, conducting market research and competitor analysis, and staying abreast of emerging marketing trends. If you are a passionate marketer with a strategic mindset and a drive to build impactful brands, we encourage you to apply. The **location** for this role is **Leeds, West Yorkshire, UK**, with a flexible hybrid working arrangement.

Key Responsibilities:
  • Develop and implement innovative brand strategies to enhance market presence.
  • Manage and evolve brand messaging and positioning across all touchpoints.
  • Oversee the creation and execution of integrated marketing campaigns.
  • Analyze marketing campaign performance, ROI, and key metrics.
  • Conduct market research and competitor analysis to identify strategic opportunities.
  • Collaborate with cross-functional teams to ensure brand consistency and alignment.
  • Manage relationships with external agencies and vendors.
  • Develop and track key performance indicators (KPIs) for brand health and marketing effectiveness.
  • Stay current with industry trends, emerging technologies, and best practices in marketing and branding.
  • Contribute to the overall marketing strategy and business objectives.
Qualifications:
  • Bachelor's degree in Marketing, Business, or a related field; MBA preferred.
  • Proven experience as a Marketing Manager or Brand Manager, with a focus on strategy.
  • Strong understanding of brand management principles and marketing frameworks.
  • Demonstrated success in developing and executing successful marketing campaigns.
  • Expertise in digital marketing channels, content marketing, and social media strategy.
  • Proficiency in marketing analytics tools (e.g., Google Analytics, HubSpot) and CRM systems.
  • Excellent analytical, strategic thinking, and problem-solving skills.
  • Strong leadership, communication, and interpersonal abilities.
  • Experience working in a hybrid work environment.
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Senior Creative Director (Digital Marketing)

LS1 1AA Leeds, Yorkshire and the Humber £70000 Annually WhatJobs

Posted 18 days ago

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full-time
Our client, a dynamic and award-winning digital marketing agency, is seeking an exceptional Senior Creative Director to lead their talented creative team. Based in our vibrant **Leeds** office, this role is pivotal in shaping the agency's creative output and driving innovative campaigns for a diverse portfolio of national and international clients. You will be responsible for conceptualizing, developing, and executing groundbreaking creative strategies across various digital platforms, ensuring brand consistency and maximizing campaign impact. This is a high-profile position requiring a visionary leader with a deep understanding of digital trends and a passion for storytelling.

Responsibilities:
  • Oversee and inspire the creative development process from concept to execution for all digital marketing campaigns, including social media, web design, video, and content marketing.
  • Lead, mentor, and motivate a team of designers, copywriters, and digital artists, fostering a collaborative and high-performance environment.
  • Develop and present compelling creative concepts and strategies to clients, ensuring alignment with their brand objectives and marketing goals.
  • Maintain a high standard of creative quality and innovation across all client projects.
  • Collaborate closely with account management, strategy, and performance marketing teams to ensure integrated campaign execution.
  • Stay ahead of industry trends, emerging technologies, and best practices in digital marketing and creative design.
  • Manage creative project timelines, budgets, and resource allocation effectively.
  • Conduct creative reviews and provide constructive feedback to the team.
  • Champion the agency's brand identity and creative vision both internally and externally.
  • Contribute to new business pitches and proposals, developing persuasive creative presentations.
Qualifications:
  • Proven track record (7+ years) as a Creative Director or Senior Art Director within a digital agency or related creative field.
  • Exceptional portfolio showcasing award-winning digital campaigns and a strong understanding of various digital media.
  • Expertise in conceptual thinking, brand strategy, and creative storytelling.
  • Strong leadership, team management, and interpersonal skills.
  • Proficiency in relevant creative software (e.g., Adobe Creative Suite) and a good understanding of digital platforms.
  • Excellent presentation and communication skills, with the ability to articulate creative vision clearly.
  • Experience managing client relationships and presenting creative concepts to senior stakeholders.
  • A keen eye for detail, aesthetics, and user experience.
  • Ability to thrive in a fast-paced, deadline-driven agency environment.
  • A degree in Graphic Design, Marketing, Advertising, or a related field is preferred.
This is an outstanding opportunity to lead creative innovation at a leading agency, working within a supportive and dynamic team environment in our **Leeds** office.
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Brand Manager

BD5 8LU Bradford, Yorkshire and the Humber £45000 Annually WhatJobs

Posted 11 days ago

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Job Description

full-time
Our client, a leading name in the Fast-Moving Consumer Goods (FMCG) sector, is seeking an experienced and dynamic Brand Manager to lead their iconic brand portfolio. This is a pivotal role based in our client's office in Bradford, West Yorkshire, UK , requiring a strategic thinker with a passion for consumer insights and a proven ability to drive brand growth. You will be responsible for developing and executing comprehensive brand strategies that enhance market share, build brand equity, and drive sales performance. This includes defining brand positioning, crafting compelling marketing campaigns across various channels (digital, ATL, BTL), and managing new product development initiatives from conception to launch. The ideal candidate will possess a deep understanding of the FMCG landscape, consumer behaviour, and competitive dynamics. You will work closely with cross-functional teams, including sales, R&D, and external agencies, to ensure seamless execution of brand plans and achieve ambitious business objectives. Key responsibilities will involve analysing market trends, consumer data, and performance metrics to identify growth opportunities and challenges, as well as managing the brand's P&L, forecasting sales, and optimising marketing spend for maximum ROI. Experience in managing brand budgets, leading product innovation, and executing successful integrated marketing campaigns is essential. You will also be responsible for maintaining brand consistency across all touchpoints and ensuring compliance with industry regulations. This role offers a fantastic opportunity to make a significant impact on well-known brands within a fast-paced and innovative environment. Responsibilities:
  • Develop and implement integrated brand strategies to drive growth and market share.
  • Define brand positioning, messaging, and visual identity.
  • Plan and execute marketing campaigns across digital, traditional, and in-store channels.
  • Lead new product development projects from ideation to launch.
  • Analyse market trends, consumer insights, and competitive landscape.
  • Manage the brand's P&L, including forecasting, budgeting, and financial performance tracking.
  • Collaborate with sales, R&D, and external agencies to ensure effective brand execution.
  • Monitor brand health and key performance indicators (KPIs).
  • Ensure brand consistency and adherence to brand guidelines.
  • Identify and capitalise on new business and growth opportunities.
Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • 5+ years of experience in brand management, preferably within the FMCG sector.
  • Proven track record of developing and executing successful brand strategies and integrated marketing campaigns.
  • Strong understanding of consumer insights, market analysis, and financial management.
  • Experience with new product development and launch processes.
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to work effectively in a cross-functional team environment.
  • Proficiency in marketing analytics and reporting tools.
  • Strategic thinking and problem-solving abilities.
This role requires a passionate and driven individual who can inspire and lead. If you're ready to take your career to the next level within a dynamic FMCG company, we encourage you to apply.
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Brand Manager

BD1 1DL Bradford, Yorkshire and the Humber £50000 Annually WhatJobs

Posted 12 days ago

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full-time
A leading Fast-Moving Consumer Goods (FMCG) company is seeking a strategic and creative Brand Manager to drive the growth and success of its key brands. This role offers a hybrid working arrangement, balancing office-based strategic planning with remote operational flexibility, serving the Bradford, West Yorkshire, UK region. You will be responsible for developing and executing comprehensive brand strategies, including market analysis, positioning, product development, marketing campaigns, and P&L management. Your duties will encompass conducting consumer and market research, identifying growth opportunities, managing marketing budgets, leading cross-functional teams (sales, R&D, operations), and collaborating with external agencies to develop compelling advertising and promotional activities. You will also monitor brand performance, analyse sales data, and adapt strategies to meet evolving market demands. The ideal candidate will have a proven track record of success in brand management within the FMCG sector. A degree in Marketing, Business Administration, or a related field is required, with significant experience in brand strategy development and execution. Strong analytical, strategic thinking, and project management skills are essential. Excellent communication, presentation, and interpersonal skills are necessary to influence stakeholders and lead diverse teams. You should possess a deep understanding of consumer insights and marketing principles. This is an exciting opportunity for a driven professional to take ownership of impactful brands and contribute significantly to the company's market leadership and continued expansion.
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Brand Manager

LS1 1AA Leeds, Yorkshire and the Humber £50000 Annually WhatJobs

Posted 16 days ago

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full-time
Our client, a rapidly growing force in the FMCG sector, is looking for an innovative and results-driven Brand Manager to join their vibrant marketing team. This hybrid role, based in **Leeds, West Yorkshire, UK**, requires a strategic thinker with a passion for consumer brands and a proven track record in developing and executing successful brand strategies. You will be responsible for managing the brand's identity, positioning, and growth across all channels, working closely with cross-functional teams including sales, product development, and agencies.

Key Responsibilities:
  • Develop and implement comprehensive brand strategies to drive market share and brand equity.
  • Conduct market research and competitor analysis to identify opportunities and threats.
  • Manage the marketing budget effectively, ensuring optimal allocation of resources.
  • Oversee the creation of compelling marketing campaigns across various media, including digital, social, print, and point-of-sale.
  • Collaborate with product development teams to identify new product opportunities and ensure brand alignment.
  • Work closely with the sales team to support their commercial objectives and ensure effective brand representation in market.
  • Manage relationships with external agencies (advertising, PR, digital) to ensure high-quality execution of marketing initiatives.
  • Monitor brand performance metrics, analyse campaign effectiveness, and provide actionable insights and recommendations.
  • Develop and maintain strong relationships with key stakeholders, including internal teams and external partners.
  • Ensure brand consistency across all touchpoints and communications.
  • Identify and develop strategic partnerships to enhance brand visibility and reach.
  • Stay ahead of consumer trends and industry developments within the FMCG landscape.

Qualifications and Experience:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in brand management, preferably within the FMCG industry.
  • Proven experience in developing and executing successful marketing strategies and campaigns.
  • Strong understanding of market research, consumer insights, and data analysis.
  • Excellent project management and organisational skills.
  • Strong communication, presentation, and interpersonal skills.
  • Experience managing agency relationships and budgets.
  • Proficiency in digital marketing and social media platforms.
  • Creative thinking and a keen eye for detail.
  • Ability to thrive in a fast-paced, dynamic environment.

This role offers a fantastic opportunity to shape the future of a beloved FMCG brand. You will have the autonomy to drive initiatives and the support of a talented team. We are seeking an ambitious marketer ready to make a significant impact.
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Senior E-commerce Marketing Manager, Growth Strategy

LS1 1UR Leeds, Yorkshire and the Humber £50000 Annually WhatJobs

Posted 11 days ago

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full-time
Our client, a rapidly expanding online retail business, is seeking a dynamic Senior E-commerce Marketing Manager to drive their growth strategy. Based in Leeds, West Yorkshire, UK , this role offers a flexible work arrangement, allowing for significant remote engagement. You will be responsible for developing and executing innovative marketing campaigns across multiple digital channels to increase online sales, customer acquisition, and brand visibility.

Key Responsibilities:
  • Develop and implement a comprehensive e-commerce marketing strategy, focusing on customer acquisition, conversion rates, and customer lifetime value.
  • Manage and optimize paid advertising campaigns across platforms such as Google Ads, social media (Facebook, Instagram, TikTok), and affiliate networks.
  • Oversee SEO strategy and implementation to improve organic search rankings and drive qualified traffic to the website.
  • Develop and execute email marketing campaigns, including segmentation, automation, and A/B testing, to nurture leads and drive repeat purchases.
  • Collaborate with the social media team to create engaging content and manage community interactions that align with marketing objectives.
  • Analyze website traffic, sales data, and marketing campaign performance using tools like Google Analytics, reporting on key metrics and providing actionable insights.
  • Conduct market research and competitor analysis to identify new opportunities and stay ahead of industry trends.
  • Manage the e-commerce marketing budget, ensuring efficient allocation of resources and maximizing ROI.
  • Work closely with the web development and merchandising teams to ensure a seamless and optimized customer journey on the website.
  • Lead and mentor a team of marketing specialists, fostering a culture of innovation and performance.

Qualifications:
  • Bachelor's degree in Marketing, Business Administration, or a related field.
  • Minimum of 5 years of experience in e-commerce marketing, with a proven track record of driving online sales growth.
  • Expertise in managing paid search (PPC), social media advertising, SEO, and email marketing.
  • Strong analytical skills with proficiency in Google Analytics, Adobe Analytics, or similar platforms.
  • Experience with e-commerce platforms (e.g., Shopify, Magento, WooCommerce).
  • Demonstrated ability to develop and execute data-driven marketing strategies.
  • Excellent understanding of customer acquisition and retention tactics.
  • Strong project management and organizational skills.
  • Experience in team leadership and mentorship is a plus.
  • Creative thinking and a passion for digital marketing trends.
This is an exciting opportunity for a results-oriented marketer to shape the online presence and success of a growing brand in Leeds .
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