25 Marketing Directors jobs in London

Join one of the fastest-growing B2B media companies in the UK!

Salesforce Ben is the go-to media hub for Salesforce professionals worldwide, and we’re seeking an energetic and ambitious marketing leader to join the team as we continue to scale.

Over the past 11 years, Salesforce Ben has grown into a media powerhouse in the Salesforce ecosystem, engaging millions of Salesforce professionals every month with fresh content, industry insights, and events. With a vibrant culture driven by passion, creativity, innovation, and growth, we’re revolutionising the way technology professionals interact with content.

As our marketing leader, you will be responsible for leading the team and the day-to-day marketing efforts of SF Ben, including owning email, social, events, and our own marketing campaigns.

Salesforce Ben is a bootstrapped company with over 35 employees located around Europe, and an office based in Shoreditch, London. As we have no investors, we focus on sustainable, long-lasting growth and company fundamentals, ensuring the well-being and professional growth of our employees.

Salary £70,000-£80,000

Responsibilities

• Marketing Strategy: Develop, articulate, and execute a comprehensive marketing strategy for SFB and its sister companies, NowBen and LabClub, ensuring alignment with overall business goals and growth objectives.

• Marketing Campaigns: Translate strategic vision into actionable marketing plans, campaigns, and initiatives that drive reader acquisition, engagement, and retention.
• SFB Day-to-Day: Execute and optimise our day-to-day running of the business, including sending email campaigns, and social media content.
• Salesforce Events: Support the Events Leader in growing the events business, ensuring each event has a proper marketing campaign attached to reach required goals.
• Website: Work alongside our Platform Owner to ensure the website is optimized for user experience and drives continuous audience growth.
• Data and Analytics: Establish and lead a data-driven marketing team by defining KPIs, measuring campaign performance, and continuously optimizing initiatives based on insights.
• Lead the Marketing Team: Lead and mentor a team of marketing specialists, ensuring clear goal-setting, performance evaluation, and professional development.
• Establish Cross-Team Partnerships: Work with the Content, Sales and Services Delivery teams to ensure marketing initiatives align with SFB’s North Stars.
• SFB’s Brand: Manage the company's brand image, ensuring consistency in messaging, branding, and visual identity across all marketing channels.
• Marketing Technology: Oversee the implementation and optimization of marketing technology tools (including Hubspot and Parse.ly) to enhance marketing efficiency.

Requirements

The ideal candidate must have:

• Excellent written and verbal communication skills.
• 5+ years experience leading a marketing team.
• Proven track record of developing, managing and executing marketing campaigns across B2B companies.
• Experience with analytical tools and a track-record of making data-driven decisions.
• Good relationship-building skills, with the ability to liaise effectively both internally and externally.
• Strong organisation skills with meticulous attention to detail.
• Excellent leadership and team management skills, with the ability to inspire, mentor and develop marketing professionals.
• An excellent understanding of media KPIs, and mentoring a team to reach these goals.

Benefits

• Quarterly bonus.
• Vitality health insurance.
• All equipment provided.
• 4 volunteer days per year
• Flexible working policy, with the potential to work abroad.
• Regular team activities and socials.
• Annual desk budget.

• Develop and implement innovative digital marketing strategies across all online channels.
• Manage and optimize SEO, SEM, PPC, and social media advertising campaigns.
• Oversee content marketing initiatives, including blog posts, articles, videos, and infographics.
• Develop and execute email marketing campaigns to nurture leads and engage customers.
• Manage affiliate marketing programs and explore new partnership opportunities.
• Analyze website traffic, campaign performance, and user behavior, providing regular reports and insights.
• Manage the digital marketing budget and allocate resources effectively to maximize ROI.
• Stay up-to-date with the latest digital marketing trends, tools, and best practices.
• Lead and mentor the digital marketing team, fostering a culture of continuous learning and improvement.
• Collaborate with sales, product, and creative teams to ensure cohesive brand messaging and campaign execution.

1. Market Information Collection

1.1. Collect and feedback market intelligence regarding clients, projects, and competitors.

2. Account Management

2.1. Conduct visits to and host receptions for overseas clients to facilitate business development and partnership negotiations.

2.2. Participate in international exhibitions, exchange conferences, product launch events, and seminars as required by the company.

2.3. Accurately identify key decision-makers within client organizations; develop, establish, maintain, and enhance ongoing relationships; and lead customer engagement efforts for project intelligence gathering and throughout the bidding process.

2.4. Participate in international project bidding, responsible for comprehensive cost estimation analysis and optimization, project risk analysis and mitigation recommendations, preparation of commercial tender responses, and compilation of all necessary business qualification documents.

3. Performance Management

3.1. Formulate client visit plans and project development strategies.

3.2. Achieve set targets based on KPI metrics, including net profit, product shipment, payment receipt, accounts receivable, number of validated registered clients, and channel development.

3.3. Strictly control business risks by monitoring client creditworthiness and managing accounts receivable stringently.

4. Risk Control

4.1. Maintain a strong understanding of overseas legal and customs regulations, alongside internal company policies and procedures, to effectively manage import/export operational risks.

• Developing and owning the overarching brand strategy and positioning for key FMCG products.
• Creating and executing integrated marketing plans across all channels, including digital, social media, PR, advertising, and in-store activations.
• Managing the brand's annual marketing budget, ensuring optimal allocation of resources for maximum ROI.
• Leading and mentoring a team of marketing professionals, fostering a collaborative and high-performance culture.
• Conducting market research and analyzing consumer insights to identify opportunities and inform marketing strategies.
• Overseeing the development of creative assets and campaign materials, ensuring brand consistency and impact.
• Collaborating closely with sales, product development, and innovation teams to ensure alignment and achieve business objectives.
• Monitoring brand performance metrics, analyzing campaign effectiveness, and reporting on key KPIs to senior management.
• Identifying and nurturing strategic partnerships and collaborations to enhance brand visibility and reach.
• Staying ahead of industry trends, emerging technologies, and best practices in brand marketing and consumer engagement.

1. Market Information Collection

1.1. Collect and feedback market intelligence regarding clients, projects, and competitors.

2. Account Management

2.1. Conduct visits to and host receptions for overseas clients to facilitate business development and partnership negotiations.

2.2. Participate in international exhibitions, exchange conferences, product launch events, and seminars as required by the company.

2.3. Accurately identify key decision-makers within client organizations; develop, establish, maintain, and enhance ongoing relationships; and lead customer engagement efforts for project intelligence gathering and throughout the bidding process.

2.4. Participate in international project bidding, responsible for comprehensive cost estimation analysis and optimization, project risk analysis and mitigation recommendations, preparation of commercial tender responses, and compilation of all necessary business qualification documents.

3. Performance Management

3.1. Formulate client visit plans and project development strategies.

3.2. Achieve set targets based on KPI metrics, including net profit, product shipment, payment receipt, accounts receivable, number of validated registered clients, and channel development.

3.3. Strictly control business risks by monitoring client creditworthiness and managing accounts receivable stringently.

4. Risk Control

4.1. Maintain a strong understanding of overseas legal and customs regulations, alongside internal company policies and procedures, to effectively manage import/export operational risks.

A Moving & Relocation provider is looking to hire an experienced Sales & Marketing Director.

The ideal candidate will have strong knowledge of the moving, relocation or fine art shipping sector.

You'll join a prestigious service provider known for delivering exceptional white-glove service to high-net-worth individuals and corporate clients, leading the strategic commercial direction of the company.

You will be responsible for driving revenue growth, shaping sales strategies, and building long-standing relationships. You’ll work closely with internal departments to align operational delivery with premium client expectations.

Key Responsibilities

• Develop and execute a comprehensive sales strategy to support business growth objectives.
• Lead, coach, and expand a high-performing sales leadership team to drive commercial success.
• Monitor and analyse sales KPIs, forecasting trends and optimising performance.
• Cultivate strong relationships with private clients, corporations, estate agents, and relocation professionals.
• Deliver bespoke service proposals that reflect the brand’s premium offering.
• Identify and capitalise on new opportunities in both residential and corporate sales markets.
• Represent the company at industry events and luxury networking forums.
• Collaborate with marketing to craft impactful campaigns that elevate brand awareness.
• Ensure sales efforts are aligned with operational capacity to guarantee service excellence.
• Promote the company’s positioning as a luxury brand through targeted engagement.

Key Requirements

• Minimum of 7 years’ experience in sales leadership roles within high-end services or B2C/B2B environments.
• Proven ability to manage and grow sales teams across luxury or specialist sectors.
• Strong network in the fine art, luxury real estate, hospitality or related VIP sector.
• Strong track record of developing commercial sales strategy and achieving ambitious targets.
• Exceptional communication and stakeholder management skills, particularly with HNW and corporate clients.
• A background in marketing, strategic partnerships or brand development is highly advantageous.

A Moving & Relocation provider is looking to hire an experienced Sales & Marketing Director.

The ideal candidate will have strong knowledge of the moving, relocation or fine art shipping sector.

You'll join a prestigious service provider known for delivering exceptional white-glove service to high-net-worth individuals and corporate clients, leading the strategic commercial direction of the company.

You will be responsible for driving revenue growth, shaping sales strategies, and building long-standing relationships. You’ll work closely with internal departments to align operational delivery with premium client expectations.

Key Responsibilities

• Develop and execute a comprehensive sales strategy to support business growth objectives.
• Lead, coach, and expand a high-performing sales leadership team to drive commercial success.
• Monitor and analyse sales KPIs, forecasting trends and optimising performance.
• Cultivate strong relationships with private clients, corporations, estate agents, and relocation professionals.
• Deliver bespoke service proposals that reflect the brand’s premium offering.
• Identify and capitalise on new opportunities in both residential and corporate sales markets.
• Represent the company at industry events and luxury networking forums.
• Collaborate with marketing to craft impactful campaigns that elevate brand awareness.
• Ensure sales efforts are aligned with operational capacity to guarantee service excellence.
• Promote the company’s positioning as a luxury brand through targeted engagement.

Key Requirements

• Minimum of 7 years’ experience in sales leadership roles within high-end services or B2C/B2B environments.
• Proven ability to manage and grow sales teams across luxury or specialist sectors.
• Strong network in the fine art, luxury real estate, hospitality or related VIP sector.
• Strong track record of developing commercial sales strategy and achieving ambitious targets.
• Exceptional communication and stakeholder management skills, particularly with HNW and corporate clients.
• A background in marketing, strategic partnerships or brand development is highly advantageous.