160 Marketing Manager jobs in Edinburgh
Digital Marketing Manager
EH1 1 Edinburgh, Scotland
£40000 Annually
WhatJobs
Posted 1 day ago
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Job Description
Our client, a dynamic and growing company, is looking for a strategic and results-driven Digital Marketing Manager to lead their online presence. This is a fully remote position, offering the flexibility to work from anywhere in the UK. You will be responsible for developing and implementing comprehensive digital marketing strategies to enhance brand awareness, drive customer acquisition, and foster engagement. Your remit will include overseeing SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising campaigns. You will analyze campaign performance, identify key trends, and optimize strategies for maximum ROI. Key responsibilities involve managing the digital marketing budget, collaborating with internal teams and external agencies, and staying at the forefront of digital marketing innovations. The ideal candidate will have a proven track record in developing and executing successful digital marketing campaigns, with a strong understanding of various digital marketing channels and analytics tools. Excellent analytical, communication, and project management skills are essential. A passion for data-driven marketing and a creative approach to problem-solving are highly valued. If you are a forward-thinking marketer ready to lead impactful campaigns in a remote setting and contribute to our client's growth, we invite you to apply. This is a fantastic opportunity to shape our digital footprint and drive significant business outcomes.
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0
Digital Marketing Manager
EH1 1AB Edinburgh, Scotland
£50000 Annually
WhatJobs
Posted 8 days ago
Job Viewed
Job Description
Our client is looking for an innovative and experienced Digital Marketing Manager to drive their online presence and customer acquisition strategies. This position is based in our vibrant office in Edinburgh, Scotland, UK . You will be responsible for developing, implementing, and managing marketing campaigns that promote the company and its products/services. The role requires a deep understanding of all things digital, including SEO, SEM, social media, email marketing, content marketing, and display advertising. You will lead a team of marketing professionals, guiding them in executing effective strategies and campaigns. Success in this role will be measured by your ability to increase brand awareness, drive website traffic, generate qualified leads, and ultimately, boost sales revenue. You will continuously analyze campaign performance, identify areas for improvement, and implement data-driven optimizations. This role demands a strategic thinker with strong analytical skills and a proven track record of managing successful digital marketing initiatives. The ability to collaborate effectively with cross-functional teams, including sales, product development, and design, is essential.
Key Responsibilities:
The ideal candidate will possess strong leadership qualities, excellent communication skills, and a passion for innovation in the digital space. A Bachelor's degree in Marketing, Communications, or a related field is preferred. This is an exciting opportunity to make a significant impact on the company's growth trajectory from our Edinburgh headquarters.
Key Responsibilities:
- Develop and execute comprehensive digital marketing strategies to achieve business objectives.
- Manage and optimize all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
- Oversee the creation of engaging and relevant digital content.
- Conduct market research and competitor analysis to identify opportunities and trends.
- Manage the digital marketing budget effectively, ensuring optimal ROI.
- Track, analyze, and report on the performance of all digital marketing campaigns.
- Lead and mentor the digital marketing team, fostering a culture of creativity and innovation.
- Collaborate with sales and product teams to ensure alignment of marketing efforts with business goals.
- Implement A/B testing and other optimization techniques to improve campaign performance.
- Stay up-to-date with the latest digital marketing trends and technologies.
The ideal candidate will possess strong leadership qualities, excellent communication skills, and a passion for innovation in the digital space. A Bachelor's degree in Marketing, Communications, or a related field is preferred. This is an exciting opportunity to make a significant impact on the company's growth trajectory from our Edinburgh headquarters.
This advertiser has chosen not to accept applicants from your region.
1
Senior Digital Marketing Manager
EH1 1AB Edinburgh, Scotland
£65000 Annually
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Posted today
Job Viewed
Job Description
Our client, a dynamic and growing e-commerce business, is seeking a talented and results-driven Senior Digital Marketing Manager to lead their marketing efforts in Edinburgh, Scotland, UK . This role is crucial for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will have a proven track record in managing all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing. You will be responsible for setting marketing objectives, developing campaign plans, managing budgets, and analyzing campaign performance to optimize ROI. Key responsibilities include leading a team of marketing specialists, overseeing the creation of compelling marketing content, and staying ahead of industry trends and emerging digital channels. The successful candidate will collaborate closely with sales, product development, and creative teams to ensure cohesive brand messaging and campaign execution. This position requires strong analytical skills, a data-driven approach to decision-making, and the ability to translate complex data into actionable insights. Excellent project management and communication skills are essential. A Bachelor's degree in Marketing, Business Administration, or a related field, along with a minimum of 7 years of experience in digital marketing, with at least 3 years in a management role, is required. Experience with marketing automation platforms and CRM systems is highly desirable. This is an exciting opportunity for a motivated individual to make a significant impact on a growing brand and contribute to its continued success. The role offers a creative and collaborative work environment with opportunities for professional development and career advancement. The Senior Digital Marketing Manager will be expected to develop innovative strategies to reach new target audiences and enhance customer engagement across all digital touchpoints. They will also be responsible for managing the brand's online reputation and developing strategies to foster positive customer reviews and testimonials. A strong understanding of customer journey mapping and conversion rate optimization techniques will be crucial for success.
This advertiser has chosen not to accept applicants from your region.
2
Senior Digital Marketing Manager
EH1 1AA Edinburgh, Scotland
£50000 Annually
WhatJobs
Posted 2 days ago
Job Viewed
Job Description
Our client is seeking a strategic and data-driven Senior Digital Marketing Manager to join their vibrant team in **Edinburgh, Scotland, UK**. This role embraces a hybrid working model, allowing for a blend of in-office and remote work.
The Senior Digital Marketing Manager will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive lead generation, and increase customer engagement. You will oversee all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising. A key part of this role involves analyzing campaign performance, identifying trends, and optimizing strategies to achieve measurable results and ROI.
Responsibilities include managing the digital marketing budget, leading a team of marketing specialists, and collaborating with cross-functional teams, including sales and product development. You will stay at the forefront of digital marketing trends, tools, and best practices, constantly seeking innovative ways to reach and engage target audiences. The development and execution of compelling content strategies and campaigns will be central to your success.
We require a Bachelor's degree in Marketing, Business, or a related field, and at least 5-7 years of progressive experience in digital marketing, with a proven track record of success. Strong analytical skills, proficiency in marketing automation platforms (e.g., HubSpot, Marketo), CRM systems, and Google Analytics are essential. Excellent leadership, communication, and project management skills are also required.
Key Responsibilities:
This is an excellent opportunity for a passionate and experienced digital marketer to shape the online presence of a growing company and drive significant business impact. If you are a creative thinker with a strong analytical mind and thrive in a collaborative, hybrid work environment, we encourage you to apply.
The Senior Digital Marketing Manager will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive lead generation, and increase customer engagement. You will oversee all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and display advertising. A key part of this role involves analyzing campaign performance, identifying trends, and optimizing strategies to achieve measurable results and ROI.
Responsibilities include managing the digital marketing budget, leading a team of marketing specialists, and collaborating with cross-functional teams, including sales and product development. You will stay at the forefront of digital marketing trends, tools, and best practices, constantly seeking innovative ways to reach and engage target audiences. The development and execution of compelling content strategies and campaigns will be central to your success.
We require a Bachelor's degree in Marketing, Business, or a related field, and at least 5-7 years of progressive experience in digital marketing, with a proven track record of success. Strong analytical skills, proficiency in marketing automation platforms (e.g., HubSpot, Marketo), CRM systems, and Google Analytics are essential. Excellent leadership, communication, and project management skills are also required.
Key Responsibilities:
- Develop and implement integrated digital marketing strategies.
- Manage and optimize SEO, SEM, social media, email, and content marketing campaigns.
- Analyze campaign performance data and provide actionable insights.
- Manage the digital marketing budget and allocate resources effectively.
- Lead and mentor a team of digital marketing professionals.
- Collaborate with sales and product teams to align marketing efforts.
- Oversee the creation of engaging and relevant marketing content.
- Identify new digital marketing opportunities and emerging trends.
- Manage A/B testing and conversion rate optimization efforts.
- Report on key marketing metrics and ROI to senior management.
This is an excellent opportunity for a passionate and experienced digital marketer to shape the online presence of a growing company and drive significant business impact. If you are a creative thinker with a strong analytical mind and thrive in a collaborative, hybrid work environment, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
3
Senior Digital Marketing Manager
EH1 1QS Edinburgh, Scotland
£50000 Annually
WhatJobs
Posted 4 days ago
Job Viewed
Job Description
Our client, a prominent financial services firm, is seeking a strategic and experienced Senior Digital Marketing Manager to lead their online marketing efforts from their offices in Edinburgh, Scotland, UK . This role is crucial in driving brand awareness, customer acquisition, and engagement through innovative digital strategies. The successful candidate will have a deep understanding of the full spectrum of digital marketing channels, including SEO, SEM, social media, content marketing, email marketing, and paid advertising. You will be responsible for developing and executing comprehensive marketing campaigns, analysing performance data, and optimising strategies to achieve business objectives.
Key Responsibilities:
This role offers a challenging and rewarding opportunity to lead digital marketing efforts for a reputable organisation in the heart of Edinburgh. If you are a data-driven digital marketing expert with a passion for driving business results, we invite you to apply.
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to support business growth, enhance brand visibility, and drive lead generation.
- Manage and optimise all paid digital advertising campaigns across platforms such as Google Ads, LinkedIn Ads, and social media advertising.
- Oversee SEO initiatives to improve organic search rankings and drive website traffic.
- Develop and execute compelling content marketing strategies, working with content creators to produce engaging and relevant material.
- Manage social media presence and engagement strategies across relevant platforms.
- Develop and execute email marketing campaigns to nurture leads and engage existing customers.
- Analyse website traffic, campaign performance, and key digital marketing metrics using tools like Google Analytics.
- Provide regular reports on digital marketing performance, insights, and recommendations to senior management.
- Collaborate with internal teams, including product development, sales, and creative services, to ensure cohesive messaging and campaign execution.
- Stay abreast of the latest digital marketing trends, technologies, and best practices, incorporating them into strategic planning.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Mentor and guide junior members of the marketing team.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field. A Master's degree is a plus.
- Minimum of 6 years of progressive experience in digital marketing, with a proven track record of managing successful integrated campaigns.
- In-depth knowledge of SEO, SEM, PPC, social media marketing, email marketing, and content marketing principles.
- Proficiency in using digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics) and campaign management platforms.
- Strong experience with marketing automation tools and CRM systems.
- Excellent analytical and problem-solving skills, with the ability to translate data into actionable insights.
- Outstanding communication, presentation, and interpersonal skills.
- Proven ability to manage budgets and deliver ROI for digital marketing initiatives.
- Experience in the financial services industry is highly advantageous.
- Familiarity with website CMS platforms (e.g., WordPress, Drupal).
This role offers a challenging and rewarding opportunity to lead digital marketing efforts for a reputable organisation in the heart of Edinburgh. If you are a data-driven digital marketing expert with a passion for driving business results, we invite you to apply.
This advertiser has chosen not to accept applicants from your region.
4
Senior Digital Marketing Manager
EH1 1AA Edinburgh, Scotland
£55000 Annually
WhatJobs
Posted 7 days ago
Job Viewed
Job Description
Our client is seeking a strategic and data-driven Senior Digital Marketing Manager to lead their comprehensive online marketing efforts. This role will involve a hybrid working model, combining remote flexibility with in-office collaboration. You will be responsible for developing and implementing integrated digital marketing strategies that drive brand awareness, lead generation, and customer engagement across all digital channels. Key responsibilities include managing SEO/SEM, social media marketing, email marketing, content marketing, and paid advertising campaigns. The ideal candidate will have a deep understanding of the digital marketing landscape, a proven ability to analyse campaign performance, and experience in optimising customer acquisition funnels. You will work closely with the marketing team to ensure cohesive brand messaging and a seamless customer journey.
Responsibilities:
Qualifications:
Responsibilities:
- Develop and execute a multi-channel digital marketing strategy to achieve business objectives.
- Manage and optimise SEO and SEM campaigns to improve organic and paid search visibility.
- Lead social media strategy, content creation, and community engagement across platforms.
- Plan and execute effective email marketing campaigns, including automation and segmentation.
- Oversee paid advertising initiatives (PPC, display ads, social ads) to drive traffic and conversions.
- Analyse website traffic and user behaviour using tools like Google Analytics, identifying trends and opportunities for optimisation.
- Conduct A/B testing on various digital assets and campaigns to improve performance.
- Develop and manage the digital marketing budget, ensuring ROI.
- Collaborate with content creators, designers, and other marketing team members to produce engaging assets.
- Track, measure, and report on the performance of all digital marketing campaigns, providing insights and recommendations.
Qualifications:
- Bachelor's degree in Marketing, Digital Media, or a related field.
- Minimum of 6 years of experience in digital marketing, with a strong track record of success.
- In-depth knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and marketing automation software.
- Strong analytical skills and experience with A/B testing and conversion rate optimisation.
- Excellent communication, presentation, and interpersonal skills.
- Ability to manage multiple projects simultaneously and work effectively in a hybrid environment.
- Strategic thinking and a creative approach to problem-solving.
- Experience in managing a digital marketing budget.
This advertiser has chosen not to accept applicants from your region.
5
Senior Digital Marketing Manager
EH1 1AB Edinburgh, Scotland
£55000 Annually
WhatJobs
Posted 8 days ago
Job Viewed
Job Description
Our client is seeking a highly experienced and results-driven Senior Digital Marketing Manager to join their dynamic team in Edinburgh, Scotland, UK . This role offers a hybrid working model, allowing for a balance between in-office collaboration and remote flexibility.
The successful candidate will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to enhance brand awareness, drive website traffic, and generate qualified leads. This includes overseeing all aspects of digital campaigns, from conception and execution to analysis and optimisation.
Key Responsibilities:
Qualifications and Skills:
If you are a strategic thinker with a passion for digital marketing and a desire to make a significant impact, we encourage you to apply. Join our client's team and contribute to their continued success in the vibrant city of Edinburgh .
The successful candidate will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to enhance brand awareness, drive website traffic, and generate qualified leads. This includes overseeing all aspects of digital campaigns, from conception and execution to analysis and optimisation.
Key Responsibilities:
- Develop and execute a multi-channel digital marketing strategy aligned with business objectives.
- Manage and optimise Search Engine Optimisation (SEO) and Search Engine Marketing (SEM) campaigns to improve organic and paid search rankings.
- Oversee the creation and distribution of engaging content across various digital platforms, including social media, blogs, and email newsletters.
- Manage social media presence, fostering community engagement and growing follower base.
- Plan and execute targeted email marketing campaigns to nurture leads and retain customers.
- Utilise analytics tools (e.g., Google Analytics) to track campaign performance, analyse data, and provide actionable insights and reports to stakeholders.
- Collaborate with internal teams, including sales, product development, and design, to ensure cohesive brand messaging and integrated campaigns.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices, and recommend innovative approaches.
- Manage the digital marketing budget effectively, ensuring maximum return on investment.
- Lead and mentor junior marketing staff, fostering a high-performance team culture.
Qualifications and Skills:
- Proven track record of success in a senior digital marketing role, with at least 5 years of experience.
- Demonstrable experience in developing and executing successful digital marketing strategies.
- In-depth knowledge of SEO, SEM, content marketing, social media marketing, email marketing, and display advertising.
- Proficiency in marketing automation platforms and CRM systems.
- Strong analytical skills with the ability to interpret complex data and translate it into actionable strategies.
- Excellent written and verbal communication skills, with a keen eye for detail.
- Experience in managing budgets and reporting on ROI.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Experience with A/B testing and conversion rate optimization (CRO).
If you are a strategic thinker with a passion for digital marketing and a desire to make a significant impact, we encourage you to apply. Join our client's team and contribute to their continued success in the vibrant city of Edinburgh .
This advertiser has chosen not to accept applicants from your region.
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6
Senior Digital Marketing Manager
EH1 1BD Edinburgh, Scotland
£50000 Annually
WhatJobs
Posted 8 days ago
Job Viewed
Job Description
Our client, a dynamic and innovative marketing agency based in Edinburgh, Scotland, UK , is seeking an experienced Senior Digital Marketing Manager. This hybrid role combines the benefits of remote work flexibility with opportunities for in-person collaboration and team engagement. You will be responsible for developing and executing comprehensive digital marketing strategies for a diverse portfolio of clients, driving brand awareness, lead generation, and customer engagement. The ideal candidate will have a proven track record in managing multiple digital marketing channels, a strong analytical mindset, and a passion for staying ahead of industry trends. You will lead a talented team of digital marketers, ensuring the delivery of high-impact campaigns and exceptional client service.
Key Responsibilities:
Qualifications:
This is an exciting opportunity to join a leading agency, work on diverse and challenging client accounts, and shape the digital presence of businesses. If you are a strategic digital marketer looking to lead and innovate, we encourage you to apply.
Key Responsibilities:
- Develop and implement integrated digital marketing strategies across SEO, SEM, social media, content marketing, email marketing, and paid advertising.
- Manage and optimize digital advertising campaigns (Google Ads, social media ads) to maximize ROI and achieve client objectives.
- Oversee website analytics and provide data-driven insights and recommendations for performance improvement.
- Lead content strategy development, ensuring alignment with SEO best practices and target audience engagement.
- Manage social media presence, developing engaging content and fostering community interaction.
- Plan and execute email marketing campaigns to nurture leads and retain customers.
- Mentor and manage a team of digital marketing specialists, providing guidance and fostering professional growth.
- Stay abreast of the latest digital marketing trends, tools, and technologies.
- Collaborate with sales and client service teams to ensure cohesive client strategies.
- Prepare performance reports and present findings and recommendations to clients.
Qualifications:
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on strategy and execution.
- Proven expertise in SEO, SEM, PPC, social media marketing, content marketing, and email marketing.
- Strong analytical skills with proficiency in Google Analytics and other web analytics tools.
- Experience with marketing automation platforms and CRM systems.
- Excellent leadership, communication, and project management skills.
- Ability to manage multiple projects and clients simultaneously.
- Certifications in Google Ads, Google Analytics, or relevant social media platforms are a plus.
- Creative thinking and a passion for delivering innovative marketing solutions.
This is an exciting opportunity to join a leading agency, work on diverse and challenging client accounts, and shape the digital presence of businesses. If you are a strategic digital marketer looking to lead and innovate, we encourage you to apply.
This advertiser has chosen not to accept applicants from your region.
7
Senior Digital Marketing Manager
EH1 1LL Edinburgh, Scotland
£50000 Annually
WhatJobs
Posted 10 days ago
Job Viewed
Job Description
Our client, a rapidly growing e-commerce business, is seeking an experienced Senior Digital Marketing Manager to lead their online marketing efforts. This hybrid role offers the flexibility to work both remotely and from their office in Edinburgh, Scotland. You will be responsible for developing and executing comprehensive digital marketing strategies to drive brand awareness, customer acquisition, and revenue growth. Key responsibilities include managing SEO/SEM, content marketing, social media marketing, email marketing, and paid advertising campaigns. You will leverage data analytics to monitor campaign performance, identify trends, and optimise strategies for maximum ROI. The ideal candidate will have a proven track record of success in digital marketing, with deep expertise in various digital channels and marketing automation platforms. Strong analytical skills, strategic thinking, and excellent leadership qualities are essential. You will manage a small team, providing guidance and mentorship to ensure high performance. This role requires a creative and data-driven individual who can translate business objectives into effective digital marketing initiatives. You will be instrumental in shaping the online presence and customer engagement strategies of the company. This is a fantastic opportunity to take ownership of digital marketing initiatives and contribute to significant business growth.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies across multiple channels.
- Manage and optimise SEO, SEM, social media, content marketing, and email marketing campaigns.
- Oversee paid advertising initiatives, including Google Ads and social media advertising.
- Analyse campaign performance using web analytics tools and generate actionable insights.
- Manage the digital marketing budget and ensure maximum return on investment.
- Lead and mentor a team of digital marketing specialists.
- Develop and execute content marketing strategies to engage target audiences.
- Collaborate with other departments to ensure brand consistency and integrated marketing efforts.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Identify new opportunities for growth and innovation in the digital space.
- Bachelor's degree in Marketing, Business Administration, or a related field.
- Proven experience (5+ years) in digital marketing, with at least 2 years in a management role.
- Demonstrable success in developing and executing data-driven digital marketing campaigns.
- Expertise in SEO, SEM, social media marketing, email marketing, and content strategy.
- Proficiency with digital marketing tools (e.g., Google Analytics, Google Ads, marketing automation platforms, social media management tools).
- Strong analytical and problem-solving skills.
- Excellent leadership, communication, and project management skills.
- Ability to work effectively in a hybrid work environment.
This advertiser has chosen not to accept applicants from your region.
8
Senior Digital Marketing Manager
EH3 9DR Edinburgh, Scotland
£60000 Annually
WhatJobs
Posted 12 days ago
Job Viewed
Job Description
Our client, a dynamic and growing enterprise, is seeking a strategic and results-driven Senior Digital Marketing Manager to join their innovative team. This role offers a hybrid working model, combining the convenience of remote work with essential in-office collaboration and team building. Based in the vibrant city of Edinburgh, you will be responsible for developing and executing comprehensive digital marketing strategies to enhance brand visibility, drive customer acquisition, and boost engagement across all online channels. Your core responsibilities will include managing SEO/SEM campaigns, overseeing social media marketing, developing content marketing strategies, and implementing email marketing initiatives. You will also be tasked with analyzing marketing performance metrics, identifying trends, and optimizing campaigns for maximum ROI. The ideal candidate will possess a proven track record in digital marketing leadership, with extensive experience in various online marketing disciplines. Strong analytical skills, proficiency in marketing automation tools, and a deep understanding of consumer behavior in the digital space are essential. Excellent communication, leadership, and project management skills are required to effectively lead a team and collaborate with cross-functional departments. You should be adept at staying ahead of digital marketing trends and technologies, continuously innovating and adapting strategies to meet business objectives. This is an exceptional opportunity for a passionate marketer to take ownership of significant digital initiatives, drive measurable growth, and contribute to the success of a forward-thinking organization.This role involves a hybrid work arrangement, requiring regular attendance at our office in Edinburgh, Scotland, UK, alongside opportunities for remote work .
This advertiser has chosen not to accept applicants from your region.
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