61 Seo Strategist jobs in London

Director, Consumer Research Content Strategy

Greater London, London Mastercard

Posted 5 days ago

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**Our Purpose**
_Mastercard powers economies and empowers people in 200+ countries and territories worldwide. Together with our customers, we're helping build a sustainable economy where everyone can prosper. We support a wide range of digital payments choices, making transactions secure, simple, smart and accessible. Our technology and innovation, partnerships and networks combine to deliver a unique set of products and services that help people, businesses and governments realize their greatest potential._
**Title and Summary**
Director, Consumer Research Content Strategy
Overview
Mastercard Services enables customers across industries and geographies to make smarter decisions and reach better outcomes with a tailored portfolio of solutions beyond the transaction.
- We harness the power of real-time, anonymized, aggregated transaction data; powerful software platforms; and a wealth of expertise.
- We empower customers to make better data-driven decisions by unlocking a holistic view of consumer behavior beyond their four walls and distilling actionable insights from data.
- We work with financial institutions, retailers, telecommunications organizations, travel companies, and more.
The Mastercard Services global product team is seeking a manager to support the evolution of consumer research in the Business &Market Intelligence business.
Consumer Research Content Strategy at Mastercard
We are seeking a strategic and insight-led professional to join Mastercard Research Center as the Director of Consumer Research Content Strategy. This unique role sits at the intersection of consumer understanding, global and local trends, and business development - responsible for identifying key themes and content opportunities that reflect what matters most to consumers around the world, to develop new consumer research products.
Reporting to the Global Lead of Mastercard Research Center, you will synthesize market intelligence, regional input, and global trends into actionable content direction. While not responsible for content production, you will guide the development of new products that add value and insights to Mastercard clients.
Role
- Identify and define high-impact topics based on regional market input, industry intelligence, and evolving consumer / Small business interests.
- Stay ahead of industry trends, emerging cultural narratives, and competitive activity.
- Serve as the bridge between global consumer trends and local market relevance.
- Monitor cultural, behavioral, and category-specific shifts across regions to inform content planning.
- Lead the development of a global content strategy framework considering topics, markets, audiences, etc.
- Support MRC team with insight-backed topics that shapes new offerings
- Partner with regional teams to gather inputs, validate topics, and support content planning.
- Act as a central point of coordination for content direction across regions, ensuring scalability and consistency.
- Facilitate regular insight-sharing internally and with clients
All About You
- 8+ years of experience in Consumer Research Industry
- Payments and Financial services knowledge
- Experience with content strategy, consumer insight or related roles in a global organization.
- Strong ability to synthesize diverse inputs (market trends, regional feedback, competitive analysis) into clear strategic direction.
- Exceptional collaboration and communication skills across geographies, cultures, and functions.
- Skilled at balancing global perspective with regional nuance.
**Corporate Security Responsibility**
All activities involving access to Mastercard assets, information, and networks comes with an inherent risk to the organization and, therefore, it is expected that every person working for, or on behalf of, Mastercard is responsible for information security and must:
+ Abide by Mastercard's security policies and practices;
+ Ensure the confidentiality and integrity of the information being accessed;
+ Report any suspected information security violation or breach, and
+ Complete all periodic mandatory security trainings in accordance with Mastercard's guidelines.
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Editorial Planning & Content Strategy Director

London, London RELX INC

Posted 10 days ago

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Director, Editorial and Content Strategy
Do you love to craft and lead content strategies that bring a brand's story to life across every channel?
Do you love aligning diverse stakeholders around a unified editorial vision that drives consistent, high-impact storytelling?
About our TeamElsevier is a global leader in advanced information and decision support for science and healthcare, committed to advancing human progress through trusted content and innovative solutions. With a legacy of over 140 years and a workforce of 9,500 employees worldwide, we support the work of researchers, clinicians, and educators through leading publications such as Cell Press, The Lancet, and Gray's Anatomy. The Global Communications team plays a critical role in building and protecting Elsevier's reputation as a trusted partner and thought leader through impactful communications, channels and relationships.
About the Role
The Editorial and Content Strategy Director will shape and lead Elsevier's global editorial strategy, aligning storytelling across internal and external communications to bring our brand and value story to life. This role partners closely with business segments to ensure content aligns with brand principles and business goals. The ideal candidate brings strong writing skills, experience managing content in complex, matrixed organizations, and a track record of building coherent brand presence through strategic, measurable storytelling.
Responsibilities
+ Develop and maintain a 12-month rolling editorial calendar in coordination with global communications and business segments.
+ Create content strategies that ensure impactful and resonant brand messaging. Optimize content for efficiency and return on investment using performance data.
+ Establish a center of excellence for writing standards and guidelines. Develop tools and training to support consistent writing quality across the organization.
Requirements
+ Develop and communicate a clear vision, translating it into meaningful goals. Maintain a balance between the overall picture and details.
+ Build commitment to team and individual objectives, promoting urgency in reaching goals and following through on commitments.
+ Apply deep knowledge and understanding to work, relating it to the broader business context. Champion the team's technical knowledge within the organization.
+ Provide clear direction and purpose, ensuring people understand how their work fits within the organization. Develop a trusted communication interface between the team and stakeholders.
+ Ask effective questions, collect facts from multiple sources, and propose solutions. Manage day-to-day issues effectively.
+ Create a positive environment that motivates individuals. Employ different motivational strategies for different people and situations.
+ Encourage cooperation and remove barriers to team performance. Facilitate open discussions and seek team members' input.
+ Work with global communications, segment marketing, and content teams to develop and implement editorial plans.
+ Define and oversee content strategy aligned with brand and business goals. Monitor and analyze content performance metrics.
+ Establish and maintain writing principles and standards. Write compelling stories for various platforms as needed.
Work in a way that works for you
We promote a healthy work/life balance across the organisation. With an average length of service of 9 years, we are confident that we offer an appealing working prospect for our people. With numerous wellbeing initiatives, we will help you meet your immediate responsibilities and your long-term goals.
- Working flexible hours - flexing the times when you work in the day to help you fit everything in and work when you are the most productive
Working with us
We are an equal opportunity employer with a commitment to help you succeed. Here, you will find an inclusive, agile, collaborative, innovative and fun environment, where everyone has a part to play. Regardless of the team you join, we promote a diverse environment with co-workers who are passionate about what they do, and how they do it.
Working for you
At Elsevier, we know that your wellbeing and happiness are key to a long and successful career. These are some of the benefits specific to the UK region that we are delighted to offer:
+ Generous holiday allowance with the option to buy additional days
+ Health screening, eye care vouchers and private medical benefits
+ Wellbeing programs
+ Life assurance
+ Access to a competitive contributory pension scheme
+ Long service awards
+ Save As You Earn share option scheme
+ Travel Season ticket loan
+ Maternity, paternity and shared parental leave
+ Access to emergency care for both the elderly and children
+ RECARES days, giving you time to support the charities and causes that matter to you
+ Access to employee resource groups with dedicated time to volunteer
+ Access to extensive learning and development resources
+ Access to employee discounts via Perks at Work
To Apply
Please submit your resume with a cover letter specifically outlining your interest in the role. If you receive an error message when adding your cover letter, please combine you CV and cover letter into one document.
About Us
A global leader in information and analytics, we help researchers and healthcare professionals advance science and improve health outcomes for the benefit of society. Building on our publishing heritage, we combine quality information and vast data sets with analytics to support visionary science and research, health education and interactive learning, as well as exceptional healthcare and clinical practice. At Elsevier, your work contributes to the world's grand challenges and a more sustainable future. We harness innovative technologies to support science and healthcare to partner for a better world.
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RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive.
Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions.
Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.
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Head of Digital Content Strategy

SW1A 0AA London, London £70000 Annually WhatJobs

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full-time
Our client, a leading media organisation, is looking for an innovative and strategic Head of Digital Content Strategy to be based in our London, England, UK office. This senior role is responsible for shaping and executing a cutting-edge digital content strategy that drives engagement, audience growth, and revenue across all platforms. You will lead a team of talented content creators, editors, and strategists, fostering a culture of creativity, collaboration, and data-driven decision-making. Your primary focus will be on developing compelling content narratives, optimising content distribution channels, and identifying new opportunities for content innovation. This includes overseeing the editorial calendar, managing social media presence, and collaborating closely with marketing, product development, and sales teams to ensure alignment with overall business objectives. The ideal candidate will have extensive experience in digital media, content marketing, and audience development, with a demonstrable track record of success in developing and implementing effective content strategies. Strong analytical skills and the ability to interpret data to inform strategic decisions are essential. You must possess exceptional leadership and team management capabilities, with a passion for storytelling and a deep understanding of the evolving digital media landscape. A background in journalism, marketing, communications, or a related field is required. This role requires a dynamic individual who can inspire a team, navigate complex challenges, and deliver exceptional results in a fast-paced environment. Excellent communication, presentation, and interpersonal skills are paramount, enabling effective collaboration with internal teams and external partners.
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Head of Digital Content Strategy

SW1A 0AA London, London £85000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a prominent media and communications group, is seeking a visionary Head of Digital Content Strategy to lead their online presence and engagement efforts. This role offers a hybrid working model, combining remote flexibility with essential collaborative time in our **London, England, UK** office. You will be instrumental in shaping the company's digital narrative, driving audience growth, and maximizing engagement across all digital platforms.

Responsibilities:
  • Develop and implement a comprehensive digital content strategy aligned with business objectives and target audience needs.
  • Oversee the creation, curation, and distribution of compelling content across various digital channels, including social media, websites, blogs, and email newsletters.
  • Lead and mentor a team of content creators, editors, social media managers, and digital marketers.
  • Analyze content performance metrics, identify trends, and use data-driven insights to optimize content strategy and improve engagement.
  • Manage the digital content calendar, ensuring timely and consistent delivery of high-quality content.
  • Collaborate closely with marketing, sales, and product development teams to ensure a cohesive brand message.
  • Stay abreast of emerging digital trends, technologies, and best practices in content marketing and PR.
  • Manage the digital content budget effectively, ensuring optimal resource allocation.
  • Develop and implement strategies to enhance SEO performance and drive organic traffic.
  • Foster a culture of innovation and creativity within the digital content team.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Journalism, English, or a related field. A Master's degree is preferred.
  • At least 7 years of experience in digital content strategy, content marketing, or digital communications, with a proven track record of success.
  • Demonstrated experience in leading and managing a digital content team.
  • Expertise in SEO, SEM, social media marketing, email marketing, and content management systems (CMS).
  • Strong analytical skills with the ability to interpret complex data and translate it into actionable insights.
  • Exceptional writing, editing, and storytelling skills.
  • Experience with content management platforms (e.g., WordPress, Drupal) and analytics tools (e.g., Google Analytics, SEMrush).
  • Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
  • Strategic thinker with a strong understanding of brand positioning and audience engagement.
  • Excellent leadership and interpersonal skills, with the ability to collaborate effectively across departments.
This is a pivotal role for an experienced digital strategist looking to make a significant impact. If you are passionate about creating engaging online experiences and driving measurable results within the vibrant media landscape of **London, England, UK**, we encourage you to apply.
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Search Engine Marketing Manager

London, London Salt

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Search Engine Marketing Manager

London, London Salt

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Search AD – Independent agency – West London – c. £50K

The Company and Role:

My client, based in West London, is an independent agency in an exciting stage of their growth. They are a performance marketing agency and a close-knit team of specialists who are all focused on driving the agency forward. It’s a very fun, yet dynamic environment – table tennis/playstations etc… They provide a great atmosphere for your enjoyment, but they expect the best in return.

The Search AD - plays an integral role in the organisation. Paid Search and SEO is the core focus, but wider Paid Social experience will be valuable. The Search AD works alongside an execution team, focused on managing the client relationship and campaign strategy. You get to work with a fabulous team of Digital Marketing Consultants and Account Managers who will make your job easier!

To apply for this role, please click the ‘Apply’ button or email

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Search Engine Marketing Manager

London, London Salt

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Senior Performance Marketing Manager (B2B SaaS) | UK (Remote until Q3, then hybrid) | Full-time | £60–70k | Reporting to: Marketing Director My client is transforming how organisations make better people and culture decisions through scientifically valid assessments and psychometrics. With 500 customers, they help businesses reduce recruitment costs, hire the right people, and boost performance with their growing suite of cognitive, personality, culture, and skills assessments. The Role We’re looking for a strategic, data-driven Senior Performance Marketing Manager to own and scale our global paid marketing strategy. You’ll manage multi-channel campaigns (Google, Bing, Meta, LinkedIn, programmatic, display), drive lead generation and acquisition, and ensure ROI through continuous testing, optimisation, and reporting. What You’ll Do Lead strategy, execution, and optimisation of paid campaigns across multiple channels Manage budgets, forecasting, and reporting on key metrics (CAC, ROAS, LTV, conversion) Run A/B tests, optimise landing pages, and drive conversion rate improvements Collaborate with content, sales, and product teams to align messaging and funnel strategy Explore new growth channels and tactics to scale acquisition What We’re Looking For 6–7 years in performance marketing, ideally in B2B SaaS Proven results in lead generation & revenue growth across international markets (US a plus) Hands-on expertise with paid media platforms & analytics (GA4, tag managers, CRO tools) Strong analytical mindset, commercial focus, and creative problem-solving skills Confident communicator, comfortable working independently in a high-growth environment If you’re a performance marketer who thrives on data, creativity, and impact, we’d love to hear from you. To apply for this role, please click the ‘Apply’ button or email
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Search Engine Marketing Manager

London, London Salt

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Search AD – Independent agency – West London – c. £50K The Company and Role: My client, based in West London, is an independent agency in an exciting stage of their growth. They are a performance marketing agency and a close-knit team of specialists who are all focused on driving the agency forward. It’s a very fun, yet dynamic environment – table tennis/playstations etc… They provide a great atmosphere for your enjoyment, but they expect the best in return. The Search AD - plays an integral role in the organisation. Paid Search and SEO is the core focus, but wider Paid Social experience will be valuable. The Search AD works alongside an execution team, focused on managing the client relationship and campaign strategy. You get to work with a fabulous team of Digital Marketing Consultants and Account Managers who will make your job easier! To apply for this role, please click the ‘Apply’ button or email
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Search Engine Marketing Manager

London, London Salt

Posted today

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Job Description

Senior Performance Marketing Manager (B2B SaaS) | UK (Remote until Q3, then hybrid) | Full-time | £60–70k | Reporting to: Marketing Director My client is transforming how organisations make better people and culture decisions through scientifically valid assessments and psychometrics. With 500 customers, they help businesses reduce recruitment costs, hire the right people, and boost performance with their growing suite of cognitive, personality, culture, and skills assessments. The Role We’re looking for a strategic, data-driven Senior Performance Marketing Manager to own and scale our global paid marketing strategy. You’ll manage multi-channel campaigns (Google, Bing, Meta, LinkedIn, programmatic, display), drive lead generation and acquisition, and ensure ROI through continuous testing, optimisation, and reporting. What You’ll Do Lead strategy, execution, and optimisation of paid campaigns across multiple channels Manage budgets, forecasting, and reporting on key metrics (CAC, ROAS, LTV, conversion) Run A/B tests, optimise landing pages, and drive conversion rate improvements Collaborate with content, sales, and product teams to align messaging and funnel strategy Explore new growth channels and tactics to scale acquisition What We’re Looking For 6–7 years in performance marketing, ideally in B2B SaaS Proven results in lead generation & revenue growth across international markets (US a plus) Hands-on expertise with paid media platforms & analytics (GA4, tag managers, CRO tools) Strong analytical mindset, commercial focus, and creative problem-solving skills Confident communicator, comfortable working independently in a high-growth environment If you’re a performance marketer who thrives on data, creativity, and impact, we’d love to hear from you. To apply for this role, please click the ‘Apply’ button or email
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Digital Marketing Executive

EC1 London, London Women in Tech

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part time

Digital Marketing Executive – Part Time

Fully Remote Competitive Salary

We are seeking an experienced Digital Marketing Executive to support our marketing activities on a part-time basis (2–3 days per week).

This is an exciting opportunity to join a growing online company, which sells a range of online recruitment advertising solutions with a diverse client list including BAE Systems, Heathrow Airport, DWP, IAG and so many more.

The Digital Marketing Executive  role is fully remote , with very occasional travel required to Hertfordshire/London for team meetings or events.

You will be working on an award-winning website, dedicated to empowering Women in Tech, therefore a passion for diversity, inclusivity and equality is beneficial.

We’re a small award winning but passionate team. You’ll be working closely with decision-makers and have a real impact. Our benefits reflect our size, but our culture of care, flexibility, and development opportunities set us apart.

Key Responsibilities of Digital Marketing Executive

  •  Manage and oversee social media activity across all channels
  • li>·Monitor website traffic using Google Analytics, provide regular analysis, and produce performance reports li>Implement and optimise SEO strategies to drive growth
  • ·Create insightful and relevant content, such as articles and guides, to establish thought leadership within our sector
  • li>Support the planning and promotion of events
  • Collaborate with the sales team to deliver client work and ensure performance metrics are achieved
  • Coordinate and distribute email newsletters
  • Manage the content calendar

Skills and Experience Required of Digital Marketing Executive

    li>Strong knowledge of SEO, SEM, PPC, and social media marketing
  • Proficiency with tools including Google Analytics, Google Ads, Facebook Ads Manager, HubSpot, Canva and Wordpress (Elementor)
  • Strong analytical skills with the ability to interpret data and optimise performance
  • Creativity in campaign development and content creation
  •  Excellent project management and communication skills
  • li>Proactive, thought provoking ideas and a positive attitude
  • Excellent attention to detail

Apply now!

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