Digital Marketing Manager - Performance Campaigns

L1 8JQ Liverpool, North West £50000 Annually WhatJobs

Posted 9 days ago

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full-time
Our client is seeking a data-driven and innovative Digital Marketing Manager to lead their performance marketing efforts. This role is based in Liverpool, Merseyside, UK , and operates on a hybrid model, combining in-office collaboration with remote flexibility. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing campaigns to drive customer acquisition, engagement, and revenue growth. Key responsibilities include managing paid search (PPC), social media advertising, display advertising, and affiliate marketing. You will conduct thorough market research, analyze campaign performance data, and identify opportunities for improvement. The ideal candidate will possess a strong understanding of digital marketing channels, SEO/SEM principles, and A/B testing methodologies. Proficiency in marketing analytics platforms (e.g., Google Analytics, Adobe Analytics) and advertising platforms (e.g., Google Ads, Facebook Ads) is essential. You will work closely with the wider marketing team, creative department, and sales to ensure cohesive campaign execution and message alignment. Excellent analytical, strategic thinking, and communication skills are paramount. A bachelor's degree in Marketing, Business, or a related field is preferred. You will be responsible for budget management, performance reporting, and presenting insights and recommendations to senior management. This is an exciting opportunity to make a significant impact on our client's growth trajectory, leveraging data to achieve measurable results. Our client values a proactive, results-oriented approach and fosters a collaborative and innovative work environment. If you are a skilled digital marketer with a passion for performance optimization and driving ROI, we encourage you to apply. You will play a critical role in shaping our client's digital presence and expanding their customer base. The hybrid nature of this role ensures a balance of focused independent work and valuable team interaction, promoting productivity and strong working relationships.
Location: Liverpool, Merseyside, UK
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Senior Digital Marketing Strategist - Performance Campaigns

L1 1AA Liverpool, North West £50000 Annually WhatJobs

Posted 12 days ago

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full-time
Our client is looking for a highly analytical and creative Senior Digital Marketing Strategist to lead their performance marketing efforts. This is a fully remote, full-time position that requires a deep understanding of driving measurable growth through online channels. You will be responsible for developing, implementing, and optimizing comprehensive digital marketing strategies that align with business objectives. This includes overseeing paid search (PPC), paid social, SEO, email marketing, and affiliate programs. The ideal candidate will have a proven track record of successfully managing substantial marketing budgets and delivering strong ROI. You will be adept at using data and analytics to identify trends, uncover insights, and make data-driven decisions to enhance campaign performance. Key responsibilities include conducting market research, competitor analysis, defining target audiences, and crafting compelling campaign narratives. You will also collaborate closely with content creators, web developers, and sales teams to ensure a cohesive and effective marketing approach. Proficiency in a wide range of digital marketing tools and platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager, SEMrush, HubSpot) is essential. Experience with A/B testing, conversion rate optimization (CRO), and marketing automation is highly desirable. This role requires exceptional strategic thinking, project management skills, and the ability to articulate complex strategies clearly. A Bachelor's degree in Marketing, Business, or a related field, coupled with at least 5 years of hands-on experience in digital marketing strategy and execution, is required. Join our client's innovative marketing team and play a pivotal role in expanding their online presence and customer acquisition efforts, all while enjoying the flexibility of a remote work environment.
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Head of Digital Marketing Strategy

L3 1DN Liverpool, North West £80000 Annually WhatJobs

Posted 10 days ago

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full-time
Our client, a rapidly growing e-commerce innovator, is looking for an visionary Head of Digital Marketing Strategy to spearhead their online presence and customer acquisition efforts. This fully remote position offers the flexibility to work from anywhere within the UK, allowing you to shape the future of digital engagement from your ideal workspace. You will be responsible for developing and executing comprehensive digital marketing strategies across all channels, including SEO, SEM, social media, email marketing, content marketing, and affiliate programs. Your mission will be to drive brand awareness, increase website traffic, generate high-quality leads, and ultimately boost conversion rates and customer lifetime value. This role requires a deep understanding of market trends, consumer behaviour, and the competitive landscape, with a proven ability to translate insights into actionable strategies. You will manage a significant budget, oversee campaign performance, and utilize data analytics to optimise marketing efforts and demonstrate ROI. Collaboration with cross-functional teams, including sales, product development, and creative, will be crucial to ensure cohesive brand messaging and a seamless customer journey. Key responsibilities include defining target audiences, setting clear KPIs, managing external agencies, and staying ahead of emerging digital marketing technologies and best practices. We are seeking a strategic thinker with exceptional analytical skills, a passion for data-driven decision-making, and a proven track record of success in scaling digital marketing operations. The ideal candidate will have extensive experience in developing and implementing multi-channel digital marketing campaigns and a strong portfolio showcasing significant growth metrics. Excellent leadership and communication skills are essential to inspire teams and communicate complex strategies effectively. This is an exciting opportunity to lead high-impact initiatives and shape the digital future of a dynamic organisation.
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Head of Digital Marketing Strategy

L1 8JQ Liverpool, North West £70000 Annually WhatJobs

Posted 12 days ago

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full-time
Our client, a dynamic and innovative consumer brand, is seeking a visionary Head of Digital Marketing Strategy to lead their online presence and drive growth. This senior role, based in **Liverpool, Merseyside, UK**, will be responsible for developing and executing comprehensive digital marketing strategies that enhance brand awareness, customer acquisition, and engagement across all digital channels. You will lead a talented team of digital marketers, fostering a data-driven culture and championing innovative approaches to reach and resonate with our target audience.

The ideal candidate will have extensive experience in developing and implementing integrated digital marketing campaigns, with a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and performance marketing. You will be adept at analysing market trends, identifying new opportunities, and leveraging analytics to measure campaign effectiveness and optimise ROI. Strong leadership and team management skills are crucial, as you will be responsible for mentoring and developing your team. Excellent communication and presentation skills are essential, enabling you to articulate strategy, influence stakeholders, and report on performance to senior management. Experience with marketing automation platforms, CRM systems, and web analytics tools is required. You should possess a strategic mindset, a creative flair, and a passion for driving measurable business results through cutting-edge digital marketing techniques. This role offers the chance to shape the digital future of a growing brand and make a significant impact from **Liverpool, Merseyside, UK**.

Key Responsibilities:
  • Develop and execute a comprehensive digital marketing strategy aligned with business goals.
  • Oversee all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
  • Lead and mentor the digital marketing team, fostering a culture of performance and innovation.
  • Analyse market trends, competitor activities, and customer insights to identify new opportunities.
  • Manage digital marketing budgets and allocate resources effectively to maximise ROI.
  • Define key performance indicators (KPIs) and track campaign performance using analytics tools.
  • Implement and manage marketing automation platforms and CRM systems.
  • Collaborate with cross-functional teams (e.g., Product, Sales) to ensure integrated campaigns.
  • Stay abreast of the latest digital marketing technologies and best practices.
  • Report on digital marketing performance to senior leadership.
Qualifications:
  • Proven experience in a senior digital marketing role, with a strong strategic focus.
  • Demonstrated success in developing and implementing integrated digital marketing campaigns.
  • Expertise across a wide range of digital marketing disciplines (SEO, SEM, Social Media, Content, Email).
  • Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics).
  • Experience with marketing automation and CRM platforms.
  • Excellent leadership, team management, and communication skills.
  • Strategic thinker with a data-driven approach to marketing.
  • Bachelor's degree in Marketing, Business, or a related field.
  • Experience in e-commerce or consumer brands is advantageous.
Join our client in **Liverpool, Merseyside, UK** and lead the charge in digital marketing.
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Digital Marketing Manager - SEO & Content Strategy

L1 8JQ Liverpool, North West £50000 Annually WhatJobs

Posted 11 days ago

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full-time
Our client is seeking a dynamic and results-oriented Digital Marketing Manager to lead their online presence and drive strategic growth. This role is based in the heart of Liverpool, Merseyside, UK , and requires a hands-on approach to developing and executing comprehensive digital marketing campaigns. You will be responsible for optimizing our client's search engine rankings, creating engaging content, and managing social media channels to increase brand awareness and generate leads.

Key Responsibilities:
  • Develop and implement innovative SEO strategies to improve organic search visibility and drive qualified traffic.
  • Conduct keyword research, competitive analysis, and on-page/off-page optimization.
  • Create and manage a content calendar, producing high-quality, engaging content across various platforms (blog posts, articles, social media updates, website copy).
  • Oversee social media strategy and execution, fostering community engagement and brand advocacy.
  • Manage and optimize paid advertising campaigns (PPC, social media ads) to maximize ROI.
  • Analyze campaign performance using analytics tools (e.g., Google Analytics, SEMrush) and provide regular reports with actionable insights.
  • Collaborate with the design and development teams to ensure website optimization and user experience.
  • Stay up-to-date with the latest digital marketing trends, tools, and best practices.
  • Manage marketing budgets and allocate resources effectively.
  • Lead and mentor junior marketing team members.

Qualifications:
  • Proven experience as a Digital Marketing Manager or similar role, with a strong focus on SEO and content marketing.
  • Demonstrable success in improving organic search rankings and driving traffic growth.
  • Expertise in SEO tools and techniques, including keyword research, link building, and technical SEO.
  • Excellent content creation and copywriting skills, with a keen eye for detail and brand voice.
  • Experience with social media marketing platforms and community management.
  • Proficiency in Google Analytics, Google Ads, and other relevant marketing analytics tools.
  • Strong understanding of SEM, email marketing, and conversion rate optimization (CRO).
  • Bachelor's degree in Marketing, Communications, or a related field, or equivalent experience.
  • Excellent project management and communication skills.
If you are a strategic thinker with a passion for digital marketing and a proven ability to deliver measurable results, we want to hear from you.
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E-commerce Marketing Manager - Digital Strategy

L1 8JQ Liverpool, North West £55000 Annually WhatJobs

Posted 9 days ago

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Job Description

full-time
Our client, a rapidly growing online retail brand, is searching for an experienced E-commerce Marketing Manager to oversee their digital marketing efforts. This hybrid role, based in Liverpool, Merseyside, UK , offers the chance to drive online sales growth through strategic planning and execution of integrated marketing campaigns. You will be responsible for developing and implementing comprehensive e-commerce marketing strategies across various channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate programs. Key responsibilities include managing the digital marketing budget, analysing campaign performance, identifying areas for optimization, and reporting on key metrics such as conversion rates, customer acquisition cost, and return on ad spend. You will lead initiatives to enhance website user experience, improve conversion funnels, and drive customer engagement and loyalty. This role requires a deep understanding of current e-commerce trends, consumer behaviour, and digital marketing best practices. You will collaborate with cross-functional teams, including web development, creative, and sales, to ensure alignment and cohesive execution of marketing initiatives. The ideal candidate will have a proven track record of success in e-commerce marketing, with demonstrable experience in managing paid and organic search campaigns, social media advertising, and email automation platforms. Strong analytical skills, proficiency in e-commerce analytics tools (e.g., Google Analytics), and experience with CMS and CRM systems are essential. Excellent leadership, project management, and communication skills are required to guide the marketing team and liaise with stakeholders. If you are a data-driven marketer with a passion for e-commerce and a strategic mindset, this is an excellent opportunity to contribute to a dynamic and expanding business.
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Digital Marketing Manager

L3 4AD Liverpool, North West £55000 Annually WhatJobs

Posted today

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full-time
Our client, a leading e-commerce innovator, is seeking a talented and strategic Digital Marketing Manager to lead their online presence. This is a fully remote position, offering the flexibility to work from home anywhere within the UK. You will be instrumental in developing, implementing, and managing comprehensive digital marketing campaigns to drive brand awareness, customer acquisition, and revenue growth.

As a Digital Marketing Manager, you will be responsible for overseeing all aspects of digital marketing, including SEO, SEM, social media marketing, email marketing, content marketing, and display advertising. You will conduct market research, identify target audiences, and develop compelling marketing strategies tailored to each channel. Performance tracking and analysis will be a key part of your role, using data to optimize campaigns, measure ROI, and provide actionable insights to the wider team. You will also manage the digital marketing budget, ensuring efficient allocation of resources.

We are looking for an experienced digital marketer with a deep understanding of the digital landscape and current trends. Proven success in managing multiple digital channels, executing data-driven campaigns, and achieving measurable results is essential. Excellent analytical skills, creativity, and the ability to work autonomously in a remote setting are required. You should be proficient in using various digital marketing tools and platforms (e.g., Google Analytics, Google Ads, social media management tools, email marketing platforms). Strong project management and communication skills will enable you to collaborate effectively with remote colleagues and stakeholders.

Key Responsibilities:
  • Develop and execute integrated digital marketing strategies across all online channels.
  • Manage and optimize SEO/SEM campaigns to improve search engine rankings and drive organic traffic.
  • Oversee social media strategy, content creation, and community engagement.
  • Plan and execute email marketing campaigns, including segmentation and automation.
  • Manage content marketing initiatives, including blog posts, articles, and website copy.
  • Analyze campaign performance using web analytics tools and generate regular reports.
  • Manage the digital marketing budget and ensure effective ROI.
  • Stay up-to-date with the latest digital marketing trends and technologies.
  • Collaborate with design and content teams to create engaging marketing assets.
The ideal candidate will possess:
  • A Bachelor's degree in Marketing, Digital Media, Business, or a related field, or equivalent experience.
  • A minimum of 5 years of experience in digital marketing, with a strong focus on strategy and execution.
  • Proven experience in SEO, SEM, social media, email marketing, and content marketing.
  • Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, Google Ads, SEMrush, HubSpot).
  • Excellent analytical, problem-solving, and strategic thinking skills.
  • Strong project management and organizational abilities.
  • Exceptional written and verbal communication skills.
  • Ability to thrive in a fully remote work environment.
This is a fantastic opportunity for a driven digital marketer to lead online initiatives for an innovative company, working entirely remotely, with the exciting base of **Liverpool, Merseyside, UK**.
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Digital Marketing Apprentice

L1 8JQ Liverpool, North West £22000 Annually WhatJobs

Posted 1 day ago

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apprenticeship
Our client, a fast-growing e-commerce business, is looking for an enthusiastic and motivated Digital Marketing Apprentice to join their dynamic team. This hybrid apprenticeship offers invaluable hands-on experience, combining learning with practical application, with opportunities to work both remotely and at their office in Liverpool, Merseyside, UK .

As a Digital Marketing Apprentice, you will receive comprehensive training and undertake a variety of tasks to support the marketing department. Your responsibilities will include:
  • Assisting in the creation and execution of digital marketing campaigns across various channels, including social media, email, and paid advertising.
  • Helping to manage and grow the company's social media presence, creating engaging content and interacting with followers.
  • Supporting the development and optimisation of website content for SEO.
  • Conducting market research and competitor analysis to identify new opportunities.
  • Assisting with the analysis of campaign performance data and generating reports.
  • Learning and applying email marketing best practices.
  • Contributing to the development of creative marketing materials.
  • Gaining exposure to various digital marketing tools and platforms.
  • Participating in team meetings and contributing ideas for marketing initiatives.
  • Developing a strong understanding of digital marketing principles and strategies.
The ideal candidate will have a keen interest in digital marketing and a desire to learn. While formal experience is not required, strong communication skills, a proactive attitude, and basic computer literacy are essential. You should be organised, eager to take on new challenges, and work effectively both independently and as part of a team. This apprenticeship is an excellent opportunity to kick-start your career in digital marketing with comprehensive support and training from our client, based in Liverpool, Merseyside, UK .
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Digital Marketing Manager

L1 8JQ Liverpool, North West £45000 Annually WhatJobs

Posted 2 days ago

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full-time
Our client, a dynamic and growing organization in the retail sector, is seeking an innovative Digital Marketing Manager to lead their marketing efforts from Liverpool, Merseyside, UK . This hybrid role offers an exciting opportunity to develop and execute comprehensive digital marketing strategies that enhance brand awareness, drive customer engagement, and achieve ambitious sales targets. You will oversee all digital marketing channels, including SEO, SEM, social media, email marketing, content marketing, and paid advertising.

Key responsibilities include creating and managing integrated marketing campaigns, optimizing website content and user experience for search engines, and developing engaging social media strategies. You will also be responsible for managing the digital marketing budget, tracking campaign performance, and providing regular reports with actionable insights. Collaboration with the sales, product, and creative teams is essential to ensure brand consistency and maximize campaign effectiveness. The ideal candidate will possess extensive experience in digital marketing strategy development and execution, a strong understanding of analytics and data interpretation, and a proven ability to drive measurable results. Proficiency with marketing automation tools, CRM systems, and various digital advertising platforms is required. We are looking for a strategic thinker with exceptional leadership, communication, and project management skills, who can inspire a team and navigate the evolving digital landscape.

Qualifications:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Minimum of 5-7 years of experience in digital marketing, with at least 2 years in a managerial role.
  • Proven success in developing and executing comprehensive digital marketing strategies.
  • Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
  • Proficiency with digital marketing tools such as Google Analytics, Google Ads, social media management platforms, and marketing automation software.
  • Strong analytical skills and ability to interpret data to inform strategy.
  • Excellent leadership, communication, and interpersonal skills.
  • Demonstrated ability to manage budgets and deliver ROI.
  • Creative thinking and a passion for innovation in digital marketing.
  • Experience in the retail sector is a plus.

If you are a strategic and results-oriented digital marketer ready to lead and innovate, we encourage you to apply.
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Digital Marketing Specialist

L1 0BN Liverpool, North West £40000 Annually WhatJobs

Posted 4 days ago

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full-time
Our client is seeking a creative and data-driven Digital Marketing Specialist to enhance their online presence and drive customer engagement. This hybrid role requires a strategic thinker with a proven track record in developing and executing successful digital marketing campaigns. You will be responsible for managing various online channels, including social media, SEO/SEM, email marketing, and content creation, to achieve marketing objectives. The position offers a dynamic work environment with a mix of remote flexibility and in-office collaboration in Liverpool, Merseyside, UK .

Key Responsibilities:
  • Develop and implement comprehensive digital marketing strategies aligned with business goals.
  • Manage and optimise the company's website, social media profiles, and online advertising campaigns (e.g., Google Ads, social media ads).
  • Conduct keyword research and implement SEO strategies to improve organic search rankings.
  • Create engaging and compelling content for various digital platforms, including blog posts, social media updates, email newsletters, and website copy.
  • Plan and execute email marketing campaigns, including list segmentation, automation, and performance analysis.
  • Monitor and analyse website traffic and campaign performance using tools like Google Analytics.
  • Generate regular reports on digital marketing activities, providing insights and recommendations for improvement.
  • Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
  • Collaborate with internal teams (e.g., sales, product development) to ensure marketing efforts are integrated and effective.
  • Manage the digital marketing budget and ensure maximum ROI.
  • Engage with online communities and respond to customer inquiries via digital channels.
Qualifications and Skills:
  • Bachelor's degree in Marketing, Communications, Business, or a related field.
  • Proven experience as a Digital Marketing Specialist or similar role, with a strong portfolio of successful campaigns.
  • Proficiency in SEO/SEM, social media marketing, email marketing, and content marketing.
  • Experience with web analytics tools (e.g., Google Analytics) and digital advertising platforms.
  • Excellent written and verbal communication skills, with a creative flair for content creation.
  • Strong analytical and problem-solving abilities, with a data-driven approach to marketing.
  • Familiarity with marketing automation tools and CRM systems is a plus.
  • Ability to work effectively both independently and as part of a collaborative team in a hybrid setting.
  • Adaptability and a willingness to learn new digital marketing techniques.
This is an exciting opportunity for a talented digital marketer to make a significant impact in a growing company. Join us for a stimulating role that blends remote working with essential in-office collaboration.
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