720 Marketing Automation jobs in the United Kingdom

Head of CRM

London, London Promote Project

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Job Description

Everyone at OANDA is focused on our vision to transform how our customers can meet all their currency needs. We are revolutionising the world of currency trading by providing innovative trading experiences, currency data and analytics solutions. Dare to be open, bold, focused - own it and apply! The future is now! We’re looking for an experienced CRM person to lead OANDA’s customer marketing strategy globally and build a robust framework to improve customer engagement and drive revenue growth for OANDA Key Responsibilities Responsible for the overall development and execution of CRM strategy. Right from onboarding new clients, nurturing them, retaining them, and reactivating them, with a focus on enhancing their experience with OANDA’s products and maximising their lifetime value. Own the end-to-end client communication strategy, ensuring all comms delivers ‘on brand’ engagement. Responsible for delivery and development of all CRM campaigns through existing channels and looking for opportunities to activate new channels. Work closely with the wider marketing, product and data teams to coordinate in life / promotional messaging, and customer experience comms and drive engagement across the business. Manage the orchestration of end to end communications to enrich client’s ability to trade to their best while maximising churn reduction to extend active trader days to improve life time value of our clients Work closely with the BI and Data team to develop detailed segmentation models on existing customers so they can better understand customer behaviour and build propensity models to drive the communication strategy Working with 3rd party vendors on continuously optimising the systems and delivering best in class experience. Develop engaging, impactful and personalised campaigns that drive superior client experience and ultimately drive commercial objectives. Develop a client-focused culture, and deliver the right message and services at the right time, whilst seeking and acting on feedback to make continuous improvements to the client experience. Work closely with the market research and customer experience team to understand client sentiments and requirements, and develop campaigns that drive higher client satisfaction. Managing and developing the CRM team. Ensuring that team is following the best CRM practices Management of the CRM budget ensuring costs are forecast and managed. Qualifications and experience Strong track record in the development and delivery of complex CRM multi-channel and multi-regional strategies Experience of working in a highly regulated environment Experience getting the best out of customer marketing software solutions - ie Optimove, Hubspot, Salesforce, etc Excellent understanding of how messaging can drive customer behaviour and experience with a passion for innovation in the CRM space Customer and data obsessed Performance driven, comfortable with driving revenue growth Passionate and a real can-do attitude Extreme attention to detail Excellent stakeholder management and outstanding influencing skills Excellent cross-functional project management skills OANDA Global Corporation is a diverse and global team with offices around the world. We value the unique skills and experiences each individual brings to OANDA. We are committed to creating and sustaining a collegial work environment in which all individuals are treated with dignity and respect and one which reflects the diversity of the community in which we operate. We provide an inclusive and accessible environment for everyone. Candidates selected for an interview will be contacted directly. If you require accommodation during the recruitment and selection process, please let us know. We will work with you to provide as seamless a recruitment experience as possible. Learn more about our culture here. Review OANDA Privacy Policy and learn more about how we treat your personal data and protect your privacy. Make your first step toward a positive change in your career with OANDA OANDA aims to transform all aspects of how the world interacts with currencies, whether that be trading or utilizing currency data and information. We’ll do this our way – connecting and collaborating with the best and most innovative to grow quickly and globally. We strive to do more than just our jobs, focus our actions on collective goals and dare to seek out innovation and creativity. All this to continue our obsession with providing the best experience for our customers. Innovation has been at the heart of everything we do! From our roots in 1997 providing free currency exchange information over the internet to launching an award-winning global trading business. We work together to drive the future of currency data solutions and trading technology. Our customers can invest in around 200 financial instruments including currencies, shares (over 1300) and commodities leveraging intelligent support and the newest technologies. What is more, we are now offering a batch of popular cryptocurrencies in the US! - OANDA is now a major global player. We are proud to be recognized! In 2023 we received the 'Brokerage House of the Year 2022' award at the Invest Cuffs gala! We won the ‘Most Popular Broker’ award at the 2022 TradingView Broker Awards and were recognised as ‘Best in Class for Ease of Use’ and ‘Best in Class for Research’ by ForexBrokers.com at their 2023 Annual Awards!
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Marketing Automation Specialist

London, London Additional Resources

Posted today

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permanent

An opportunity has arisen for a Marketing Automation Specialist to join a respected investment firm specialising in sustainable and impact-focused investing, targeting sectors such as renewable energy, water management, and waste solutions.

As a Marketing Automation Specialist , you will be instrumental in advancing and automating marketing operations while supporting high-quality client reporting across global markets.

This role offers benefits, hybrid working options and a competitive salary.

You will be responsible for:

  • Managing, enhancing, and innovating the marketing automation platform to improve workflows and marketing output.
  • Developing and refining SQL queries, PowerQueries, and exploring API integrations to enable efficient content delivery.
  • Keeping up to date with emerging automation tools and features, applying relevant advancements to improve processes.
  • Providing technical guidance and training to the wider production team on automation best practices.
  • Maintaining and evolving the client reporting system to ensure accuracy, compliance, and timely delivery.
  • Overseeing updates to marketing and reporting materials, including presentations, strategy documents, fund updates, and video content.
  • Leading and contributing to both tactical and strategic marketing projects in partnership with senior leadership.

What we are looking for:

  • Previously worked as a Marketing Automation Specialist, Marketing Automation Manager, Marketing Operations Analyst, Marketing Manger, Marketing Technology Specialist, Marketing Operations Specialist, CRM Manager or in a similar role.
  • Demonstrated expertise with Seismic or similar marketing automation platforms.
  • Advanced PowerPoint and Excel capabilities with strong data presentation skills.
  • Experience in financial services, ideally within asset management.
  • Degree-level education or equivalent is advantageous.
  • Relevant professional qualifications in finance or marketing are desirable.

This is an exceptional opportunity to join a forward-thinking organisation and play a key role in shaping their marketing and reporting capabilities.

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please contact us.

Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003

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Marketing Automation Specialist

EC1 London, London Additional Resources

Posted today

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Job Description

full time

An opportunity has arisen for a Marketing Automation Specialist to join a respected investment firm specialising in sustainable and impact-focused investing, targeting sectors such as renewable energy, water management, and waste solutions.

As a Marketing Automation Specialist , you will be instrumental in advancing and automating marketing operations while supporting high-quality client reporting across global markets.

This role offers benefits, hybrid working options and a competitive salary.

You will be responsible for:

  • Managing, enhancing, and innovating the marketing automation platform to improve workflows and marketing output.
  • Developing and refining SQL queries, PowerQueries, and exploring API integrations to enable efficient content delivery.
  • Keeping up to date with emerging automation tools and features, applying relevant advancements to improve processes.
  • Providing technical guidance and training to the wider production team on automation best practices.
  • Maintaining and evolving the client reporting system to ensure accuracy, compliance, and timely delivery.
  • Overseeing updates to marketing and reporting materials, including presentations, strategy documents, fund updates, and video content.
  • Leading and contributing to both tactical and strategic marketing projects in partnership with senior leadership.

What we are looking for:

  • Previously worked as a Marketing Automation Specialist, Marketing Automation Manager, Marketing Operations Analyst, Marketing Manger, Marketing Technology Specialist, Marketing Operations Specialist, CRM Manager or in a similar role.
  • Demonstrated expertise with Seismic or similar marketing automation platforms.
  • Advanced PowerPoint and Excel capabilities with strong data presentation skills.
  • Experience in financial services, ideally within asset management.
  • Degree-level education or equivalent is advantageous.
  • Relevant professional qualifications in finance or marketing are desirable.

This is an exceptional opportunity to join a forward-thinking organisation and play a key role in shaping their marketing and reporting capabilities.

Important Information: We endeavour to process your personal data in a fair and transparent manner. In applying for this role, Additional Resources will be acting in your best interest and may contact you in relation to the role, either by email, phone or text message. For more information see our Privacy Policy on our website. It is important you are aware of your individual rights and the provisions the company has put in place to protect your data. If you would like further information on the policy or GDPR please contact us.

Additional Resources Ltd is an Employment Business and an Employment Agency as defined within The Conduct of Employment Agencies & Employment Businesses Regulations 2003

This advertiser has chosen not to accept applicants from your region.

Affiliate Email Marketing Automation Specialist

Leeds, Yorkshire and the Humber AND Digital

Posted 3 days ago

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Permanent

We are recruiting for an Email Marketing Automation Specialist for a 6 month contract to start early September.

Who We Are:  AND Digital are a tech company focused on accelerating digital delivery and dedicated to closing the digital skills gap. We’ve been helping organisations build better digital products and stronger digital teams since 2014. We believe our work should always leave a legacy for the client. We do this through close relationships with our offices (or ‘Clubs’) so that our partners are always prioritised by a regional team close to them. This unique model has driven success for our clients and ourselves, evidenced by our remarkable organic growth since 2014. Today we number more than 1,300 people with Clubs all over the UK and Europe with plans for global expansion in the next couple of years. Join us - and help us fulfil our mission to close the world’s digital skills gap.

What you’ll bring to the table : The Email Marketing Automation Specialist will play a key role working within the marketing team to support automation planning and execution, particularly as the client prepares to launch a new loyalty programme. You will be a specialist in marketing automation platforms and will build and implement the marketing automation and trigger plans for the loyalty scheme, alongside developing reporting around automated emails.

  • Expertise in marketing automation platforms such as Salesforce Marketing Cloud, HubSpot, or Marketo (experience with Marketo is not essential)
  • Familiarity with CRM systems and their integration with email marketing platforms
  • Strong skills in analytics and reporting related to email automation
  • Experience in strategy and planning for marketing automation campaigns
  • Copywriting skills to support campaign communications
  • Excellent communication and interpersonal skills to represent AND Digital positively and build strong working relationships
  • Ability to collaborate closely with developers building email templates and contribute to a seamless delivery of marketing automation initiatives

Equal Opportunities : At AND Digital we embrace diversity and are committed to equal opportunities. We are actively recruiting for a diverse and inclusive workforce so want to ensure we do everything we can to support your application. We want you to feel safe and empowered to let us know if you require any adjustments to be made to your application or interview process so please speak to our recruitment team.

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Marketing Automation Specialist, Sub - Saharan Africa

23401 IDP Education Limited

Posted 270 days ago

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Job Description

Permanent
About IDP

IDP is the global leader in international education services, delivering global success to students, test takers and our partners, through trusted human relationships, digital technology and customer research. An Australian-listed company, we operate in more than 50 countries around the world.

Our team is comprised of over 7,000 people of various nationalities, ages and cultural backgrounds. Proudly customer-first, our expert people are powered by global technology. Together, we offer unmatched services, helping local dreams become realities, all over the world.

Learn more at

Role Purpose

The Marketing Automation Specialist is responsible for planning, developing, and implementing marketing automation campaigns to nurture leads and drive conversions throughout the customer lifecycle. They will collaborate with key stakeholders to define best practices and ensure targeted communication reaches IDP's core audience.

Location: Lagos, Nigeria
Work Mode: Hybrid

What would you do for us?


Marketing Automation and Lead Nurturing:

  • Plan, develop, and execute automated marketing campaigns across various channels (email, SMS, social media) to drive engagement and conversion across SSA Offices
  • Segment audiences and optimize campaigns for increased effectiveness.
  • Develop optimized content and messaging, email templates, and asset tagging in line with brand guidelines.
  • Oversee and implement lead-scoring processes and customer nurturing campaigns.
  • Analyze potential gaps and opportunities in the sales funnel and create automated campaigns to improve conversion.
  • Develop and provide periodic reports on marketing automation metrics and trends.
  • Conduct A/B testing on subject lines, email copy, layouts, and CTAs to drive conversion improvements.
  • Ensure cross-browser/email compatibility through testing.


Creativity & Innovation:

  • Think "outside the box" to identify new and innovative ideas to improve lead nurturing campaign efficiency.
  • Create online content aligned to influence various customer personas as part of the marketing strategy.


Collaboration:

  • Lead, develop, and maintain a high-performing team to deliver IDP's key marketing objectives.
  • Set clear performance targets for key team KPIs.
  • Regularly meet with country teams to discuss results and best practices.


Reporting:

  • Provide monthly reports to key stakeholders on the standard KPIs of marketing automation campaigns.


Financial Management:

  • Manage budget and resource allocations effectively to deliver business priorities.
  • Exercise appropriate stewardship over IDP assets and intellectual property.   
     
  • /ul>
Required Experience
  • A master's or bachelor's degree in marketing or a related field.
  • 4-6 years of demonstrable experience delivering high-quality marketing solutions with positive, measurable results.
  • Strong understanding of marketing automation workflows and lead nurturing processes.
  • Excellent budget management and cost-benefit analysis skills.
  • Highly effective planning and organization skills with the ability to manage multiple competing priorities.
  • Creative thinker with the ability to develop contemporary marketing content.
  • Highly effective relationship-building and relationship-management skills.   
  • li>Ability to read, analyze, and interpret information effectively.
  • Fluent in English with excellent communication skills across all key methods (oral, written, and nonverbal).   
  • li>Problem-solving skills and the ability to implement creative solutions.


Tech-Savvy:

  • Proficient with marketing automation platforms, CRM systems, and data analysis tools.
  • Experience with data visualization tools (Tableau, Power BI)
  • Experience with SQL or another data query language
  • Experience with demand generation and lead nurturing campaigns
  • Experience with marketing attribution modeling
  • Experience with marketing budgeting and forecasting


Interview Process

  • Chat with the Recruitment Team
  • Technical Assessment
  • Chat with the NG Marketing Team
  • Chat with the Regional Marketing Team
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Marketing Automation Manager

Leicestershire, East Midlands £28000 - £32000 Annually The Portfolio Group

Posted 5 days ago

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Job Description

permanent

Are you an Email Marketing and Automation expert with a proven track record of delivering high-performing campaigns that generate leads and drive sales?

Our client, an established consultancy group supporting SMEs across the UK, is part of a multi-million-pound organisation renowned for its entrepreneurial culture and innovative approach. They're looking for an Automations Campaigns Manager to take ownership of email marketing campaigns, nurture programmes, and customer segmentation strategies to help fuel business growth.

Reporting to the Head of Data & Campaigns, you'll play a pivotal role in shaping the automation and email marketing strategy. You'll transform technical employment law and health & safety topics into engaging, high-quality campaigns that resonate with SMEs, supporting lead nurture and overall business development objectives.

Day to Day

  • Creating and managing email marketing campaigns from concept to delivery.
  • Developing and implementing customer segmentation strategies to maximise campaign performance.
  • Writing engaging newsletters, campaign content, and nurture programme copy.
  • Analysing campaign performance and identifying opportunities for optimisation.
  • Collaborating with senior stakeholders to align content with the brand's tone of voice.
  • Staying ahead of competitor activity, customer behaviours, and emerging trends.
  • Delivering all campaigns on time, to brief, and to the highest quality standard.

YOU?

  • Proven experience in email marketing, automation, and lead generation campaigns.
  • Proficiency with Marketo or similar automation platforms.
  • A creative and curious mind with a passion for producing standout content.
  • Strong data segmentation, analysis, and campaign creation skills.
  • Excellent organisational and time management abilities.
  • Proactive approach with a desire to continuously improve performance.

This is a unique opportunity to take ownership of the email marketing strategy within a dynamic organisation where your ideas and expertise will have a direct impact on business growth. You'll be part of a collaborative, forward-thinking team within a business that values innovation, creativity, and results.

Ready to make your mark? Apply now to find out more!

49231CCR1

INDHIN

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Marketing Automation Manager

LE10 Hinckley, East Midlands The Portfolio Group

Posted 8 days ago

Job Viewed

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Job Description

full time

Are you an Email Marketing and Automation expert with a proven track record of delivering high-performing campaigns that generate leads and drive sales?

Our client, an established consultancy group supporting SMEs across the UK, is part of a multi-million-pound organisation renowned for its entrepreneurial culture and innovative approach. They're looking for an Automations Campaigns Manager to take ownership of email marketing campaigns, nurture programmes, and customer segmentation strategies to help fuel business growth.

Reporting to the Head of Data & Campaigns, you'll play a pivotal role in shaping the automation and email marketing strategy. You'll transform technical employment law and health & safety topics into engaging, high-quality campaigns that resonate with SMEs, supporting lead nurture and overall business development objectives.

Day to Day

  • Creating and managing email marketing campaigns from concept to delivery.
  • Developing and implementing customer segmentation strategies to maximise campaign performance.
  • Writing engaging newsletters, campaign content, and nurture programme copy.
  • Analysing campaign performance and identifying opportunities for optimisation.
  • Collaborating with senior stakeholders to align content with the brand's tone of voice.
  • Staying ahead of competitor activity, customer behaviours, and emerging trends.
  • Delivering all campaigns on time, to brief, and to the highest quality standard.

YOU?

  • Proven experience in email marketing, automation, and lead generation campaigns.
  • Proficiency with Marketo or similar automation platforms.
  • A creative and curious mind with a passion for producing standout content.
  • Strong data segmentation, analysis, and campaign creation skills.
  • Excellent organisational and time management abilities.
  • Proactive approach with a desire to continuously improve performance.

This is a unique opportunity to take ownership of the email marketing strategy within a dynamic organisation where your ideas and expertise will have a direct impact on business growth. You'll be part of a collaborative, forward-thinking team within a business that values innovation, creativity, and results.

Ready to make your mark? Apply now to find out more!

49231CCR1

INDHIN

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Marketing Automation Manager

IO Global

Posted 397 days ago

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Job Description

Permanent

Summary 

We are seeking a talented Email Marketing Specialist to join the Midnight team at IOG. Midnight is a regulatory-friendly data protection-based blockchain that safeguards sensitive commercial and personal data, protecting fundamental freedoms of association, commerce, and expression for developers, companies, and individuals. Midnight utilizes a novel data protection-first programming model and ZK proofs.

As Email Marketing Specialist, you will support email marketing campaigns, manage workflows for outbound communications with our developer community and create inbound demand generation from prospective partners. You will use your marketing automation expertise and demand generation experience to help build, execute, and manage multi-channel programs.

We are looking for an analytical and creative individual who is a skilled communicator and able to collaborate with various internal and external teams. Current knowledge of HubSpot or other CRM systems best practices and techniques is essential to this role. 

Duties

Strategy & Planning

  • Establish strategies and priorities for the development and enhancement of email communications
  • Work with the marketing team to define content for email templates, inbound workflows, landing pages and community newsletters.
  • Building and updating global programs; this includes lead management processes, data normalization and other operational projects as needed

Email Execution & Performance Testing

  • Execute automated HubSpot email and multi-channel campaigns through CRM(s)
  • Run A/B and multivariate testing; analyze campaign results, help develop benchmarks, and report on performance
  • Partner with creative services to optimize and test email design, copy and workflows.

CRM Data Management

  • Segmenting and analyzing the prospect database to support campaigns
  • Enforce compliance guidelines and policies globally such as GDPR
  • Maintenance of HubSpot marketing dashboards and campaign reporting
  • Keeping CRM contact data, lists and permissions in HubSpot clean and up to date

Requirements

Key Competencies

  • Have a keen interest in Blockchain technology developments, trends in Web3, and market/competitive developments in this space.Embodies flexibility, transparency, and ownership over responsibilities
  • Proven track record of successfully managing multiple priorities while maintaining a positive, professional image of the organization
  • Ability to lead and participate in special projects
  • Ability to handle confidential information with the utmost level of professionalism
  • Performs well on cross-functional project teams and with external vendors
  • Excellent written and oral communication skills
  • A strong team player, results oriented, metrics driven and capable of working in a fast paced, changing environment.

Education and Experience 

  • 3+ years experience in an email marketing role
  • Experience using HubSpot Marketing Hub and Sales Hub
  • Proficient operational knowledge of email marketing and marketing automation technology
  • Has basic knowledge of web development and/or email development (including HTML/CSS) and able to use design software at a basic level
  • Strong organizational and communication skills, and comfortable presenting work.

Benefits

  • Remote work
  • Laptop reimbursement
  • New starter package to buy hardware essentials (headphones, monitor, etc)
  • Learning & Development opportunities
  • Competitive PTO 

At IOG, we value diversity and always treat all employees and job applicants based on merit, qualifications, competence, and talent. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

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Marketing Automation Executive

Greater Manchester, North West £33000 - £36000 Annually The Portfolio Group

Posted 5 days ago

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permanent

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INDMANS

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Marketing Automation Executive

Davyhulme, North West The Portfolio Group

Posted 8 days ago

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full time

(phone number removed)CC

INDMANS

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