5,975 Digital Marketing Strategist jobs in the United Kingdom
Digital Marketing Strategist
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Digital Marketing Strategist
Posted today
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Key Responsibilities:
- Develop and execute innovative digital marketing strategies aligned with business goals.
- Manage and optimise paid search (SEM) and social media advertising campaigns.
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings.
- Create engaging and relevant content for various digital platforms, including blog posts, social media updates, and website copy.
- Develop and manage email marketing campaigns to nurture leads and engage customers.
- Analyse website traffic and campaign performance using tools like Google Analytics, SEMrush, and social media analytics.
- Monitor market trends and competitor activities to identify new opportunities.
- Collaborate with internal teams, including sales, design, and product development, to ensure consistent brand messaging.
- Manage the digital marketing budget effectively and track key performance indicators (KPIs).
- Stay up-to-date with the latest digital marketing trends, technologies, and best practices.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience as a Digital Marketing Strategist or in a similar role.
- Demonstrable success in developing and executing integrated digital marketing campaigns.
- Expertise in SEO, SEM, content marketing, social media marketing, and email marketing.
- Proficiency with digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, Google Analytics, HubSpot).
- Strong analytical skills with the ability to interpret data and translate insights into actionable strategies.
- Excellent written and verbal communication skills.
- Creative thinking and problem-solving abilities.
- Experience working in a hybrid environment, effectively balancing remote and in-office collaboration.
Digital Marketing Strategist
Posted today
Job Viewed
Job Description
The ideal candidate will possess a deep understanding of the digital marketing landscape, extensive experience with analytics platforms (e.g., Google Analytics, SEMrush), and a strong ability to translate business objectives into actionable marketing plans. You will be adept at identifying target audiences, developing compelling messaging, and optimizing campaigns for maximum ROI. Collaboration is key in this remote environment; you will work closely with content creators, designers, and client account managers through digital collaboration tools. Your role will involve staying ahead of industry trends, testing new platforms and techniques, and reporting on campaign performance with clear, insightful analysis. This position is perfect for a strategic thinker who thrives in a flexible, remote-first work setting and is passionate about delivering measurable success through digital channels, serving clients across **Belfast, Northern Ireland, UK**, and beyond.
Responsibilities:
- Develop and implement comprehensive digital marketing strategies.
- Manage and optimize SEO, SEM, social media, and email marketing campaigns.
- Create and curate engaging content tailored to specific audiences.
- Analyze campaign performance data and generate insightful reports.
- Identify new opportunities for growth and audience engagement.
- Collaborate with cross-functional teams on digital initiatives.
- Stay up-to-date with digital marketing trends and best practices.
- Manage marketing budgets and allocate resources effectively.
- Conduct market research and competitor analysis.
- Bachelor's degree in Marketing, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing strategy.
- Proven track record of successful campaign management and ROI.
- Expertise in SEO, SEM, social media marketing, and email automation.
- Proficiency with Google Analytics, Google Ads, and other relevant tools.
- Strong analytical and data interpretation skills.
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects in a remote setting.
Digital Marketing Strategist
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies for a range of clients.
- Conduct in-depth market research, competitor analysis, and audience segmentation.
- Plan, execute, and manage SEO, SEM, PPC, social media, email, and content marketing campaigns.
- Set clear KPIs and track campaign performance, providing regular reports and insights.
- Optimise campaigns to improve ROI and achieve client objectives.
- Manage client relationships and serve as a primary point of contact for digital marketing initiatives.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with creative, content, and web development teams to ensure cohesive campaign execution.
- Manage digital advertising budgets effectively.
- Provide strategic recommendations for website optimisation and user experience enhancements.
- Conduct A/B testing and other experimental approaches to improve campaign performance.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Proven experience (5+ years) in digital marketing strategy and execution.
- Demonstrated expertise in SEO, SEM, PPC, social media marketing, and email marketing.
- Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEMrush, HubSpot, etc.
- Strong analytical and data interpretation skills.
- Excellent communication, presentation, and client management abilities.
- Experience in managing multiple client accounts simultaneously.
- Ability to think strategically and creatively.
- Experience in a marketing agency environment is highly desirable.
Digital Marketing Strategist
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to achieve business objectives.
- Manage and grow the company's social media presence across relevant platforms.
- Plan, execute, and optimise SEO and SEM campaigns to improve organic and paid search visibility.
- Create and manage effective email marketing campaigns and nurture sequences.
- Monitor, analyse, and report on website traffic, campaign performance, and key digital marketing metrics.
- Conduct A/B testing and implement CRO strategies to enhance user experience and conversion rates.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with content creators to develop engaging and relevant digital content.
- Manage digital advertising budgets and ensure optimal allocation of resources.
- Provide insights and recommendations for improving digital marketing effectiveness.
- Proven experience as a Digital Marketing Strategist or similar role.
- Demonstrable success in developing and executing digital marketing campaigns across multiple channels.
- Strong knowledge of SEO, SEM, social media marketing, email marketing, and content marketing.
- Proficiency in digital analytics tools (e.g., Google Analytics, Adobe Analytics) and SEM platforms (e.g., Google Ads, Bing Ads).
- Excellent analytical, problem-solving, and critical thinking skills.
- Strong understanding of website optimisation and conversion rate improvement techniques.
- Exceptional written and verbal communication skills, with a knack for creative copywriting.
- Experience with marketing automation platforms and CRM systems is a plus.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
Digital Marketing Strategist
Posted today
Job Viewed
Job Description
The ideal candidate will possess a deep understanding of SEO, SEM, social media marketing, content marketing, email marketing, and paid advertising. You will be adept at analysing campaign performance, identifying trends, and optimizing strategies for maximum ROI. This role requires strong strategic thinking, excellent communication skills, and the ability to translate data into actionable insights. You will work closely with the marketing team, product development, and sales to ensure cohesive campaign execution and brand messaging.
Key Responsibilities:
- Develop and implement data-driven digital marketing strategies across various platforms.
- Manage and optimize SEO/SEM campaigns to improve organic and paid search rankings and traffic.
- Create and execute social media marketing strategies to increase engagement and brand awareness.
- Develop and manage content marketing initiatives, including blog posts, articles, and website copy.
- Plan and execute email marketing campaigns to nurture leads and drive customer retention.
- Manage paid advertising campaigns (PPC, social media ads) to achieve specific KPIs.
- Monitor, analyse, and report on campaign performance using analytics tools (e.g., Google Analytics).
- Identify new digital marketing opportunities and trends.
- Collaborate with creative and content teams to develop compelling marketing materials.
- Ensure all digital marketing efforts align with brand guidelines and business objectives.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field.
- 3-5 years of experience in digital marketing, with a proven track record of success.
- Strong understanding of SEO, SEM, social media, content marketing, and email marketing principles.
- Proficiency with digital marketing tools and analytics platforms (e.g., Google Analytics, SEMrush, Hootsuite).
- Excellent analytical and problem-solving skills.
- Creative thinking and ability to generate innovative marketing ideas.
- Strong written and verbal communication skills.
- Ability to manage multiple projects and meet deadlines.
- Experience working in a hybrid remote/on-site environment is beneficial.
This is an exciting opportunity to contribute to the growth of a dynamic brand and shape its digital future. If you are a results-oriented digital marketer passionate about driving online engagement and conversions, we encourage you to apply.
This role is based in Edinburgh, Scotland, UK, and requires a hybrid approach to work.
Digital Marketing Strategist
Posted today
Job Viewed
Job Description
Responsibilities:
- Develop and implement integrated digital marketing strategies
- Manage and optimise SEO, SEM, PPC, and social media campaigns
- Oversee content marketing initiatives and email marketing programs
- Analyse campaign performance and provide actionable insights
- Identify target audiences and develop tailored marketing approaches
- Manage the digital marketing budget effectively
- Collaborate with cross-functional teams to ensure campaign success
- Stay up-to-date with digital marketing trends and technologies
- Manage relationships with external agencies and vendors
- Bachelor's degree in Marketing, Business, or a related field
- Minimum of 5 years' experience in digital marketing, with a focus on strategy development
- Proven success in managing various digital marketing channels (SEO, SEM, Social Media, Content, Email)
- Strong analytical skills and proficiency with Google Analytics and other marketing analytics tools
- Experience with marketing automation platforms and CRM systems
- Excellent written and verbal communication skills
- Ability to work independently and collaboratively in a fully remote environment
- Strategic thinking and a results-oriented mindset
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Digital Marketing Strategist
Posted today
Job Viewed
Job Description
- Developing and executing integrated digital marketing strategies across SEO, SEM, social media, email marketing, and content marketing.
- Managing and optimizing paid advertising campaigns (PPC) on platforms such as Google Ads and social media networks.
- Conducting keyword research and implementing SEO best practices to improve organic search rankings.
- Creating engaging and high-quality content for various digital platforms, including website copy, blog posts, social media updates, and email newsletters.
- Analyzing campaign performance using tools like Google Analytics and providing regular reports with actionable insights.
- Identifying new digital marketing trends and technologies to implement innovative strategies.
- Managing social media presence, including content scheduling, community engagement, and reputation management.
- Developing and executing email marketing campaigns, including segmentation, A/B testing, and automation.
- Collaborating with the creative team to develop visually appealing marketing assets.
- Staying up-to-date with algorithm changes and best practices on all relevant digital marketing platforms.
- Managing the digital marketing budget effectively to maximize ROI.
- Conducting market research and competitor analysis to identify opportunities and threats.
- Developing customer journey maps and optimizing touchpoints for improved conversion rates.
- Testing and iterating on various campaign elements to continuously improve performance.
- Working closely with sales teams to ensure alignment between marketing efforts and sales goals.
Digital Marketing Strategist
Posted 1 day ago
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement innovative digital marketing strategies aligned with client objectives and target audiences.
- Manage and optimise paid search (SEM) campaigns across platforms like Google Ads and Bing Ads.
- Drive organic growth through search engine optimisation (SEO) best practices and content strategy.
- Plan and execute social media marketing campaigns to increase brand awareness and engagement.
- Develop and manage email marketing campaigns, including segmentation, automation, and A/B testing.
- Oversee content marketing initiatives, ensuring alignment with SEO and audience engagement goals.
- Analyse campaign performance using tools such as Google Analytics, SEMrush, and social media analytics.
- Prepare detailed performance reports and present insights and recommendations to clients and internal stakeholders.
- Stay abreast of the latest digital marketing trends, tools, and technologies.
- Collaborate with internal teams to ensure cohesive brand messaging and campaign execution.
Qualifications and Skills:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 5 years of experience in digital marketing, with a proven track record of success.
- In-depth knowledge of SEO, SEM, social media marketing, content marketing, and email marketing.
- Proficiency with digital marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience with Google Ads, Facebook Ads Manager, and other relevant advertising platforms.
- Strong analytical and problem-solving skills.
- Excellent written and verbal communication skills.
- Ability to manage multiple projects simultaneously and work effectively in a remote, agile environment.
- Creativity and a passion for innovative marketing solutions.
- Relevant certifications (e.g., Google Ads, Google Analytics) are a plus.
This is a fantastic opportunity to shape the digital presence of numerous businesses from anywhere, contributing significantly to their success in the ever-evolving marketing landscape.
Digital Marketing Strategist
Posted 1 day ago
Job Viewed
Job Description
Key responsibilities include creating and managing a comprehensive digital marketing calendar, overseeing the creation of compelling content (website copy, blog posts, social media updates, video scripts), and optimising all digital assets for search engines and user experience. You will manage paid advertising campaigns (PPC, social media ads), ensuring optimal budget allocation and ROI. Performance tracking and reporting are critical; you will analyse campaign data using tools like Google Analytics, identify key performance indicators (KPIs), and provide regular, insightful reports to senior management.
The ideal candidate will have a proven track record of success in developing and implementing successful digital marketing strategies. A strong understanding of SEO/SEM principles, social media marketing, content marketing, and email marketing automation is essential. Proficiency in marketing analytics tools and platforms (e.g., Google Analytics, SEMrush, HubSpot) is required. Excellent written and verbal communication skills, creativity, and strong analytical abilities are paramount. You should be able to work collaboratively with internal teams, including sales and design, as well as external agencies. A degree in Marketing, Business, or a related field is preferred, but equivalent professional experience will be strongly considered. This role requires a strategic thinker with a passion for the ever-evolving digital landscape and a commitment to driving measurable results.