361 Digital Marketing jobs in Sunderland
Head of Digital Marketing Strategy
Posted today
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As a remote-first organization, we empower our team members with the autonomy and resources to excel. You will collaborate virtually with cross-functional teams, including product development, sales, and analytics, to ensure cohesive and impactful marketing initiatives. This role requires a strategic thinker with a passion for digital innovation and a commitment to achieving measurable business results.
Key Responsibilities:
- Develop and execute a holistic digital marketing strategy aligned with business objectives and target audience.
- Oversee all aspects of digital marketing, including SEO, SEM, PPC, social media, email marketing, content strategy, and affiliate marketing.
- Manage and optimize digital advertising budgets to maximize ROI and achieve campaign goals.
- Lead the creation and implementation of engaging content across various digital platforms.
- Analyze campaign performance data, identify key insights, and make data-driven recommendations for continuous improvement.
- Stay abreast of the latest digital marketing trends, technologies, and best practices.
- Manage and mentor a team of digital marketing specialists in a remote setting.
- Collaborate with product and sales teams to ensure integrated marketing campaigns.
- Drive customer acquisition, lead generation, and conversion rates through effective digital strategies.
- Develop and refine customer journey maps to enhance user experience and engagement.
- Report on key marketing metrics and performance to senior leadership.
Qualifications and Skills:
- Master’s degree in Marketing, Business Administration, or a related field.
- Minimum of 8 years of experience in digital marketing, with at least 4 years in a strategic leadership role.
- Proven success in developing and executing comprehensive digital marketing strategies that drive significant growth.
- In-depth knowledge of SEO, SEM, social media platforms, content marketing, email automation, and analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience managing significant digital advertising budgets and optimizing campaigns for performance.
- Strong analytical, quantitative, and problem-solving skills.
- Excellent leadership, team management, and communication abilities.
- Demonstrated ability to work effectively in a remote, fast-paced environment.
- Experience with A/B testing and conversion rate optimization (CRO).
- Proficiency in marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
- Experience in e-commerce or a related digital-first industry is highly valued.
Head of Digital Marketing Strategy
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement a holistic digital marketing strategy aligned with business objectives, encompassing SEO, SEM, social media, email marketing, content marketing, and affiliate marketing.
- Manage and optimize paid advertising campaigns across platforms such as Google Ads, Meta Ads, and LinkedIn Ads to maximize ROI.
- Oversee the creation and execution of compelling content marketing strategies to engage target audiences and drive organic traffic.
- Lead social media strategy, including content planning, community management, and paid social campaigns.
- Develop and manage email marketing campaigns, including segmentation, automation, and performance analysis.
- Utilize web analytics tools (e.g., Google Analytics) to track, measure, and report on the performance of all digital marketing initiatives.
- Identify key trends, insights, and opportunities in the digital marketing landscape and recommend strategic adjustments.
- Collaborate with the creative team to develop engaging visual and written content for digital channels.
- Manage the digital marketing budget effectively, ensuring optimal allocation of resources.
- Lead, mentor, and develop the digital marketing team, fostering a culture of innovation and data-driven decision-making.
- Stay current with emerging digital marketing technologies, platforms, and best practices.
- Conduct competitor analysis to identify opportunities and threats in the digital space.
- Work closely with product development and sales teams to ensure consistent brand messaging and integrated campaign execution.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 7 years of progressive experience in digital marketing, with a significant portion in strategic development and team leadership.
- Proven track record of developing and executing successful integrated digital marketing campaigns.
- Expertise across a broad range of digital marketing disciplines (SEO, SEM, Social Media, Email, Content).
- Strong proficiency with analytics platforms (e.g., Google Analytics, Adobe Analytics) and data visualization tools.
- Experience managing significant marketing budgets and demonstrating ROI.
- Excellent leadership, communication, and interpersonal skills.
- Ability to think strategically and translate complex data into actionable insights.
- Experience with marketing automation platforms (e.g., HubSpot, Marketo) is a plus.
- Proficiency in A/B testing and conversion rate optimization (CRO).
- Creative thinking and a passion for innovation in digital marketing.
Head of Digital Marketing Strategy
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement a comprehensive, data-driven digital marketing strategy aligned with business objectives across all digital channels (SEO, SEM, social media, email, content marketing, programmatic advertising).
- Lead, mentor, and inspire a remote team of digital marketing specialists, fostering a culture of continuous improvement and innovation.
- Oversee the management of the company's online presence, ensuring brand consistency and optimal user experience.
- Define key performance indicators (KPIs) for all digital marketing activities and track performance rigorously, providing actionable insights and recommendations.
- Manage the digital marketing budget effectively, ensuring maximum return on investment (ROI).
- Conduct market research and competitor analysis to identify emerging trends and opportunities.
- Collaborate with cross-functional teams (e.g., Product, Sales, Creative) to ensure integrated marketing efforts.
- Oversee the creation of compelling digital content that resonates with target audiences.
- Champion A/B testing and other optimization techniques to enhance campaign performance.
- Stay current with the latest digital marketing technologies, platforms, and best practices.
- A Bachelor's or Master's degree in Marketing, Business, Communications, or a related field.
- A minimum of 10 years of progressive experience in digital marketing, with at least 5 years in a strategic leadership role.
- Proven track record of developing and executing successful multi-channel digital marketing strategies that have driven significant business growth.
- Expertise in SEO, SEM (Google Ads, Bing Ads), social media marketing, email marketing platforms (e.g., Mailchimp, HubSpot), and content management systems (CMS).
- Strong analytical skills with proficiency in web analytics tools (e.g., Google Analytics, Adobe Analytics) and data visualization.
- Demonstrated experience in managing substantial marketing budgets and reporting on ROI.
- Excellent leadership, communication, and stakeholder management skills, with the ability to influence and collaborate effectively in a remote setting.
- Strategic thinking and a data-oriented mindset, with a passion for innovation and experimentation.
- Experience with marketing automation and CRM systems is highly desirable.
Digital Marketing & Social Media Apprentice
Posted today
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Job Description
- Assisting in the creation and scheduling of engaging content for social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok).
- Supporting the development and execution of digital marketing campaigns, including email marketing and pay-per-click advertising.
- Monitoring social media channels, responding to comments and messages, and engaging with the online community.
- Conducting market research to identify trends, competitor activities, and audience insights.
- Assisting with website content updates and basic Search Engine Optimization (SEO) tasks.
- Tracking and reporting on the performance of digital marketing activities using analytics tools.
- Learning to use various digital marketing software and platforms under guidance.
- Collaborating with the marketing team on brainstorming new ideas and strategies.
- Understanding brand guidelines and ensuring consistent messaging across all digital touchpoints.
- Participating in regular training sessions and working towards a recognized qualification in digital marketing.
- Gaining practical experience in customer engagement and online reputation management.
- A strong interest in digital marketing, social media, and online communication.
- Excellent written and verbal communication skills.
- A creative mindset with an eye for detail.
- Good organisational skills and the ability to manage multiple tasks.
- A proactive attitude and a willingness to learn.
- Basic computer literacy, including familiarity with social media platforms.
- No prior professional experience is strictly necessary, as full training will be provided.
- Resilience and a positive approach to challenges.
- Ability to work effectively within a team environment.
- Enthusiasm for developing a career in marketing.
Digital Marketing & Social Media Manager
Posted today
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Job Description
Responsibilities:
- Develop and implement innovative digital marketing strategies across various channels, including social media, email, SEO/SEM, and paid advertising.
- Manage all social media platforms, creating engaging content calendars, scheduling posts, and actively monitoring social conversations.
- Develop and execute targeted social media campaigns to increase brand awareness, engagement, and lead generation.
- Create compelling and high-quality content (text, image, video) tailored for different digital platforms and target audiences.
- Analyze campaign performance using analytics tools (e.g., Google Analytics, social media insights) and provide regular reports with actionable insights.
- Optimize website content and social media profiles for search engines (SEO).
- Manage the digital marketing budget, allocating resources effectively to maximize ROI.
- Collaborate with internal teams (e.g., sales, product development) to ensure cohesive brand messaging and integrated campaigns.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices, recommending new strategies and technologies.
- Monitor competitor activities and industry trends to identify opportunities and threats.
- Engage with online communities and respond to customer inquiries and comments in a timely and professional manner.
- Manage influencer collaborations and partnerships to amplify brand reach.
Qualifications:
- Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
- Minimum of 4 years of experience in digital marketing, with a significant focus on social media management and content creation.
- Proven track record of developing and executing successful digital marketing campaigns that drive measurable results.
- Expertise in social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn, TikTok) and their advertising capabilities.
- Strong understanding of SEO, SEM, email marketing, and content marketing principles.
- Proficiency in using digital marketing analytics tools (e.g., Google Analytics, Hootsuite, Buffer).
- Excellent written and verbal communication skills, with a flair for creative copywriting.
- Strong visual content creation skills (e.g., basic graphic design, video editing).
- Ability to work independently and collaboratively in a hybrid team environment.
- Analytical and problem-solving skills, with a data-driven approach to marketing.
This is a fantastic opportunity to shape the digital narrative of our client and make a significant impact from our Newcastle upon Tyne, Tyne and Wear, UK location.
Remote Head of Digital Marketing Strategy
Posted today
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Head of Digital Marketing & Brand Strategy
Posted today
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Job Description
Responsibilities:
- Develop and execute a cutting-edge digital marketing strategy to achieve business objectives.
- Oversee all digital marketing channels, including SEO, SEM, social media, email, and paid advertising.
- Manage and mentor a team of digital marketing specialists.
- Define and maintain a strong, consistent brand voice and identity across all platforms.
- Analyze campaign performance and provide actionable insights for optimization.
- Identify and capitalize on new digital marketing trends and opportunities.
- Manage marketing budgets and ensure efficient allocation of resources.
- Collaborate with other departments to ensure cohesive marketing efforts.
- Report on key marketing metrics and KPIs to senior leadership.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 7+ years of progressive experience in digital marketing, with at least 3 years in a leadership role.
- Proven expertise in SEO, SEM, social media marketing, content strategy, and email marketing.
- Strong understanding of digital analytics tools (e.g., Google Analytics) and data-driven decision-making.
- Demonstrated success in developing and executing successful multi-channel marketing campaigns.
- Excellent leadership, communication, and project management skills.
- Experience managing marketing budgets and teams.
- Strategic thinker with a creative and analytical mindset.
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Digital Marketing Executive
Posted 15 days ago
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Job Description
We’re looking for a creative and enthusiastic Digital Marketing Executive to join our clients growing team. This is a hands-on role perfect for someone who loves being out in the field—capturing content at events, engaging with communities, and showcasing their brand across digital platforms.
If you’re a social media-savvy storyteller with a flair for photography, video, and content creation, this could be your next exciting step.
Key Responsibilities:
- Content Creation: Attend events, site visits, and community activities to capture engaging photos and videos for use across social media and digital channels.
- Social Media Management: Plan, create, and schedule content across a number of platforms to grow engagement and followers.
- Campaign Support: Assist in the execution of digital campaigns including paid social media advertising and email marketing.
- Community Engagement: Respond to comments, messages, and mentions to build relationships and maintain a positive brand presence.
- Analytics & Reporting: Monitor performance of posts and campaigns, providing insights and recommendations for improvement.
- Website Updates: Support with updating website content, blogs, and news articles.
- Brand Ambassador: Be the eyes and ears of the brand—spotting opportunities to tell stories and share moments that matter.
About You:
- Previous experience in a digital marketing or social media role
- Degree in Marketing, Communications, Media, or a related field (preferred but not essential).
- Strong understanding of social media platforms and trends.
- Confident using tools like Canva, Adobe Creative Suite, or similar.
- Comfortable capturing and editing high-quality photographs for digital use
- Excellent written and verbal communication skills.
- A self-starter who enjoys being out and about, meeting people, and capturing real moments.
- Passionate about storytelling and brand building.
Digital Marketing Executive
Posted 3 days ago
Job Viewed
Job Description
We’re looking for a creative and enthusiastic Digital Marketing Executive to join our clients growing team. This is a hands-on role perfect for someone who loves being out in the field—capturing content at events, engaging with communities, and showcasing their brand across digital platforms.
If you’re a social media-savvy storyteller with a flair for photography, video, and content creation, this could be your next exciting step.
Key Responsibilities:
- Content Creation: Attend events, site visits, and community activities to capture engaging photos and videos for use across social media and digital channels.
- Social Media Management: Plan, create, and schedule content across a number of platforms to grow engagement and followers.
- Campaign Support: Assist in the execution of digital campaigns including paid social media advertising and email marketing.
- Community Engagement: Respond to comments, messages, and mentions to build relationships and maintain a positive brand presence.
- Analytics & Reporting: Monitor performance of posts and campaigns, providing insights and recommendations for improvement.
- Website Updates: Support with updating website content, blogs, and news articles.
- Brand Ambassador: Be the eyes and ears of the brand—spotting opportunities to tell stories and share moments that matter.
About You:
- Previous experience in a digital marketing or social media role
- Degree in Marketing, Communications, Media, or a related field (preferred but not essential).
- Strong understanding of social media platforms and trends.
- Confident using tools like Canva, Adobe Creative Suite, or similar.
- Comfortable capturing and editing high-quality photographs for digital use
- Excellent written and verbal communication skills.
- A self-starter who enjoys being out and about, meeting people, and capturing real moments.
- Passionate about storytelling and brand building.
Digital Marketing Manager
Posted today
Job Viewed
Job Description
Key Responsibilities:
- Develop and implement integrated digital marketing strategies to achieve business objectives, including lead generation, customer acquisition, and brand awareness.
- Manage and optimize all paid media campaigns across platforms such as Google Ads, Meta Ads, and LinkedIn Ads, ensuring efficient budget allocation and ROI.
- Oversee Search Engine Optimization (SEO) efforts to improve organic search rankings and drive relevant traffic.
- Develop and execute content marketing strategies, including blog posts, social media content, and email marketing campaigns.
- Manage social media presence and engagement across relevant platforms.
- Analyze campaign performance data, generate reports, and provide actionable insights to improve future strategies.
- Collaborate with internal teams, including sales, product development, and design, to ensure brand consistency and campaign alignment.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Manage the digital marketing budget and ensure effective allocation of resources.
- Conduct market research and competitor analysis to identify new opportunities and threats.
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Minimum of 5 years of experience in digital marketing, with a focus on strategy development and campaign management.
- Proven experience with SEO, SEM, social media marketing, email marketing, and content marketing.
- Strong analytical skills and experience with web analytics tools (e.g., Google Analytics).
- Proficiency in marketing automation platforms and CRM systems.
- Excellent project management and organizational skills, with the ability to manage multiple projects simultaneously.
- Strong written and verbal communication skills.
- Experience in e-commerce is highly desirable.
- Ability to work effectively in a hybrid work model, balancing remote and in-office responsibilities.