Explore exciting CRM Analyst positions in 24 Crm Analyst jobs in London
Web & CRM Analyst
Posted 14 days ago
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Role: Web and CRM Analyst
Reports into: Director of Digital Trade
Contract Type: Full Time, working 7.5 hours per day, 5 days per week
Location: Hybrid, working 3 days a week in our offices based in Old Street, London
About Us
Nothing is clearer to us than the belief that every woman should include strength training in her life to enhance both physical and mental well-being. It's about building strong bodies and even stronger minds, asserting their right to take up space in the gym, and allowing the spotlight to shine bright on their progress.
To us, strength training represents a determined, goal-oriented mindset and an unwavering work ethic. We don't wait for success; we create it through hard work and determination. When faced with challenges, we don't back down; instead, we break through barriers, recognising that true progress lies on the other side.
These are the pillars that form the foundation of Oner Active. We consistently challenge ourselves to create innovative and impactful products, so that you can perform better. With our range of products and innovative approach, we provide a wide variety of colours to ensure that all skin tones genuinely radiate in Oner.
Our Purpose and Mission
We are on a mission to unite and empower women to be the strongest version of themselves through strength training. We want to inspire women to take centre stage in the gym by promoting strength training, which underpins all movement and sport, as a healthy foundation in life.
Our Benefits
- 25 days annual leave + bank holidays and work from anywhere up to 4 weeks a year
- 5% employer match salary sacrifice pension scheme
- Generous Oner Active discount plus regular office sample sales
- Free Evolve You subscription
- Private Healthcare with Vitality including optical and dental
- Monthly wellness allowance and team workout classes
- Start-up culture - the chance to learn and make a real impact
- Great employee events like our Summer party, Christmas party and team away days
- Healthy office snacks and fruit (plus a chocolate cupboard for a sweet treat for the balance)
- Dog friendly office
Our CRM and Digital Trading Teams:
The CRM and Digital Trading Teams at Oner Active sit at the heart of our customer engagement and growth strategy. We are a passionate, data-driven group dedicated to creating personalised, impactful customer experiences that drive loyalty and long-term growth. From optimising lifecycle journeys and boosting retention to innovating across email, SMS, and emerging channels, our team is united by a commitment to understanding and delighting our community.
We collaborate closely across the business, thrive on curiosity, and embrace a culture of testing, learning, and adapting quickly. This role is perfect for a data-driven problem solver who thrives in a fast-paced, entrepreneurial environment and is excited to shape the future of customer relationships for a purpose-led brand.
About the Role:
We are seeking a commercially focused Web & CRM Analyst to drive incremental revenue growth through eCommerce conversion rate optimisation and customer lifetime value enhancement.
You’ll blend analytical expertise, technical skill, and commercial acumen to uncover insights that fuel smarter decision-making, optimise customer journeys, and elevate customer satisfaction and sentiment. This role sits at the intersection of data, technology, and customer experience, ideal for someone who loves digging into metrics, testing hypotheses, and translating insights into meaningful business outcomes.
You’ll be responsible for:
- Analysing key eCommerce metrics (conversion funnels, traffic sources, product performance) using GA4, Content Square, and other analytics tools to identify trends, patterns, and optimisation opportunities
- Producing clear, actionable insights that drive improvements in conversion rate, AOV, and overall site performance
- Developing and maintaining CRO and performance dashboards, ensuring timely and accurate reporting for key stakeholders
- Designing, supporting, and analysing A/B and multivariate testing (e.g., landing pages, CTAs, product pages), ensuring statistical validity and driving implementation of winning variations
- Conducting deep dives into target audience and customer behaviour, leveraging CRM and analytics data to identify drop-off points, churn risk, and personalisation opportunities
- Collaborating cross-functionally with CRM, UX/UI, and Digital Trading teams to turn insights into measurable improvements in engagement and retention
- Monitoring overall digital performance, flagging trends or anomalies, and contributing to weekly, monthly, and quarterly reporting on web and CRM performance
- Building integrated performance reports across web and CRM campaigns to track customer behaviour, retention, and CLV
- Ensuring data integrity, conducting regular data audits, and maintaining documentation of data flows and tagging implementations
- Partnering with the Data & Insight team to enhance data pipelines, API integrations, and automation processes across systems
- Supporting compliance with data privacy and GDPR standards, ensuring ethical and compliant data usage across all channels
You’ll need to have:
- Proven experience in Web Analytics, eCommerce Analytics, or CRM Analytics roles
- Proficiency in Google Analytics 4 and Google Tag Manager, with experience in building and managing reports and dashboards
- Strong analytical skills, including proficiency in Excel/Google Sheets and experience with SQL or other database querying languages
- Hands-on experience with A/B testing tools and CRO methodologies, including test design, execution, and analysis
- Solid understanding of customer journey analysis, conversion optimisation, and personalisation strategies
- Strong knowledge of data structures, data workflows, and API functionality
- Excellent communication and storytelling skills, able to simplify complex data for non-technical audiences
- Highly analytical, commercially aware, and results-oriented mindset
- Ability to work collaboratively across departments and manage multiple projects in a fast-paced environment
- Strong attention to detail and a passion for continuous improvement
- Proven experience with Shopify
Nice to have’s:
- Experience with CRM systems (e.g., Salesforce, Ometria, Klaviyo, Emarsys)
- Familiarity with data visualisation tools such as Looker Studio, Power BI, or Tableau
- Knowledge of SEO and its impact on conversion performance
- Basic understanding of HTML, CSS, or JavaScript for troubleshooting and tagging
- Exposure to email automation, segmentation, and customer retention strategies
- Knowledge of Triple Whale
Equality, Diversity, and Inclusion
At Oner Active it’s about embracing diversity and empowering every individual to reach their full potential. We are committed to creating an environment where everyone feels valued, supported, and able to thrive.
We welcome applications from all backgrounds and are dedicated to ensuring that everyone has equal access to opportunities during the recruitment process. If you require any reasonable adjustments or additional support, we encourage you to reach out to our Recruitment team — we’re here to support you every step of the way.
Senior CRM Business Analyst
Posted today
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Senior CRM Business Analyst
Posted today
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Job Description
Senior CRM Business Analyst
Posted today
Job Viewed
Job Description
About the Job
Creation Technology is looking for a Senior CRM Business Analyst to join our Consultancy Team, focused on delivering large scale projects to leading customers in the Higher Education vertical, using Salesforce Education Cloud. This is a permanent role based out of our head office in Chiswick, West London. The ideal candidate should be able to travel from time to time to client sites across UK and Europe.
As a Senior CRM Business Analyst within the team, the individual must be able to work with both business and technology stakeholders, applying an organised and proactive approach. Tasks range from business requirement gathering and documentation, writing user stories, testing, handover to IT support teams, and occasionally, ad-hoc query handling and support tasks.
Responsibilities
- Work with Product Owners and the business to develop and detail the product backlog in the form of epics and stories describing problems and expected outcomes, running refinement sessions with the development team.
- Collaborate with Creation Project Managers & other Business Analysts across the group
- Assist the Development Team, by providing support to the Developers and Testers on the team.
- Act as a communication channel between product owners, business owners and the development team
- Contribute to the planning and execution of system and acceptance testing.
- Undertake documentation to support the team’s sprint activities.
- Build and maintain a good working relationship with the business representatives, working across teams and multiple sites
- Undertake show & tell sessions with clients, presentations etc both virtually and in person where required. Prepare professional decks & documentation to be used in relation to both client presentations and also client user training.
- Mentor UK Junior Business Analyst
- Provide assistance to developers and testers of the team. Pro-actively removing blockers to maximise team productivity.
Experience Required
- Experience with Salesforce is desirable but not essential.
- Ability to apply an analytical approach to requirements discovery, documentation and collaborative solution delivery.
- Capture user stories and artifacts in JIRA or similar tools
- Skilled in collecting and interpreting data, analysing results to identify patterns and trends in data.
- Excellent stakeholder engagement and management experience with the ability to effectively communicate at a level and depth appropriate to the audience.
- Demonstrable experience of gathering requests and technical specifications
- Experience working in Agile delivery teams using Scrum, including participation in different Scrum ceremonies.
- A sense of personal responsibility and the drive to own problems, can work self-directed and independently to accomplish results.
- Creates an environment where individuals are encouraged and supported to achieve their goals.
- Promotes a positive team culture. Identifies and implements ways to improve teamwork. Builds effective relationships throughout the organisation
About Creation Technology
Creation Technology is a 60+ person Salesforce Consultancy specialising in Industry Clouds, and in particular Salesforce Education Cloud. Founded in 2006, and working in Salesforce since 2011, Creation delivers Consultancy Services & Managed Services to leading Institutions using technologies including Salesforce Education Cloud, Marketing Cloud, MuleSoft, Data Cloud & AI etc.
Creation is committed to being an inclusive employer and encourages applications from all suitably qualified applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.
Senior CRM Business Analyst
Posted today
Job Viewed
Job Description
About the Job
Creation Technology is looking for a Senior CRM Business Analyst to join our Consultancy Team, focused on delivering large scale projects to leading customers in the Higher Education vertical, using Salesforce Education Cloud. This is a permanent role based out of our head office in Chiswick, West London. The ideal candidate should be able to travel from time to time to client sites across UK and Europe.
As a Senior CRM Business Analyst within the team, the individual must be able to work with both business and technology stakeholders, applying an organised and proactive approach. Tasks range from business requirement gathering and documentation, writing user stories, testing, handover to IT support teams, and occasionally, ad-hoc query handling and support tasks.
Responsibilities
- Work with Product Owners and the business to develop and detail the product backlog in the form of epics and stories describing problems and expected outcomes, running refinement sessions with the development team.
- Collaborate with Creation Project Managers & other Business Analysts across the group
- Assist the Development Team, by providing support to the Developers and Testers on the team.
- Act as a communication channel between product owners, business owners and the development team
- Contribute to the planning and execution of system and acceptance testing.
- Undertake documentation to support the team’s sprint activities.
- Build and maintain a good working relationship with the business representatives, working across teams and multiple sites
- Undertake show & tell sessions with clients, presentations etc both virtually and in person where required. Prepare professional decks & documentation to be used in relation to both client presentations and also client user training.
- Mentor UK Junior Business Analyst
- Provide assistance to developers and testers of the team. Pro-actively removing blockers to maximise team productivity.
Experience Required
- Experience with Salesforce is desirable but not essential.
- Ability to apply an analytical approach to requirements discovery, documentation and collaborative solution delivery.
- Capture user stories and artifacts in JIRA or similar tools
- Skilled in collecting and interpreting data, analysing results to identify patterns and trends in data.
- Excellent stakeholder engagement and management experience with the ability to effectively communicate at a level and depth appropriate to the audience.
- Demonstrable experience of gathering requests and technical specifications
- Experience working in Agile delivery teams using Scrum, including participation in different Scrum ceremonies.
- A sense of personal responsibility and the drive to own problems, can work self-directed and independently to accomplish results.
- Creates an environment where individuals are encouraged and supported to achieve their goals.
- Promotes a positive team culture. Identifies and implements ways to improve teamwork. Builds effective relationships throughout the organisation
About Creation Technology
Creation Technology is a 60+ person Salesforce Consultancy specialising in Industry Clouds, and in particular Salesforce Education Cloud. Founded in 2006, and working in Salesforce since 2011, Creation delivers Consultancy Services & Managed Services to leading Institutions using technologies including Salesforce Education Cloud, Marketing Cloud, MuleSoft, Data Cloud & AI etc.
Creation is committed to being an inclusive employer and encourages applications from all suitably qualified applicants irrespective of background, circumstances, age, disability, gender identity, ethnicity, religion or belief and sexual orientation.
Senior Actuarial Analyst CRM
Posted today
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Job Description
Senior Actuarial Analyst CRM
Posted today
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Job Description
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Senior Actuarial Analyst CRM
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Senior Actuarial Analyst – Collateral & Reinsurance Management
This role supports post-sale work in the Pension Risk Transfer (PRT) space, focusing on reinsurance, longevity insurance, buy-in/out pricing, and collateral arrangements. Responsibilities include onboarding new reinsurance deals, reviewing contracts and models, delivering accurate monitoring and calculations, and supporting both internal teams and external stakeholders such as trustees and reinsurers. The position also involves checking operations team outputs and contributing to wider PRT projects.
Who they’re looking for:
- A part-qualified actuary progressing through exams.
- Experience with Defined Benefit pension schemes and valuation techniques.
- Strong attention to detail, time management, and communication skills.
What’s offered:
- Competitive base salary, annual bonus, and actuarial study support.
- Pension contributions, life assurance, private medical, and family leave benefits.
- At least 25 days holiday (with flexibility to buy/sell).
- Participation in share schemes and an electric car scheme.
- Discounts and modern collaborative office spaces.
Apply if you'd like more information!
Senior Actuarial Analyst CRM
Posted today
Job Viewed
Job Description
Senior Actuarial Analyst – Collateral & Reinsurance Management
This role supports post-sale work in the Pension Risk Transfer (PRT) space, focusing on reinsurance, longevity insurance, buy-in/out pricing, and collateral arrangements. Responsibilities include onboarding new reinsurance deals, reviewing contracts and models, delivering accurate monitoring and calculations, and supporting both internal teams and external stakeholders such as trustees and reinsurers. The position also involves checking operations team outputs and contributing to wider PRT projects.
Who they’re looking for:
- A part-qualified actuary progressing through exams.
- Experience with Defined Benefit pension schemes and valuation techniques.
- Strong attention to detail, time management, and communication skills.
What’s offered:
- Competitive base salary, annual bonus, and actuarial study support.
- Pension contributions, life assurance, private medical, and family leave benefits.
- At least 25 days holiday (with flexibility to buy/sell).
- Participation in share schemes and an electric car scheme.
- Discounts and modern collaborative office spaces.
Apply if you'd like more information!
Senior Business Analyst - Lifesciences CRM
Posted today
Job Viewed
Job Description
The Senior Business Analyst – Pharmaceutical is a pivotal client-facing role responsible for driving business transformation initiatives within leading pharmaceutical companies. This position requires deep expertise in FDA regulations, including 21 CFR Part 11, PDMA, and the Sunshine Act, GDPR and Data Privacy, Cross border data transfer rules, and a comprehensive understanding of Europe pharmaceutical sales and market data. The successful candidate will lead cross-functional teams in CRM implementations, business process reengineering, and regulatory compliance projects.
Key Responsibilities· Lead requirements elicitation sessions with business and techno-functional stakeholders, ensuring thorough documentation and alignment with project objectives.
· Design and optimize business processes to enhance efficiency and compliance with FDA regulations, including but not limited to 21 CFR Part 11, PDMA, the Sunshine Act, State-Level Regulations, Awareness of AMA Data Restrictions Programs, HIPAA, GDPR, and CCPA for data privacy and physician data protection.
· Engage in business requirement-oriented conversations in context with Europe pharmaceutical market data sources (IQVIA) while ensuring compliance with data privacy and physician opt-out programs.
· Serve as a functional leader in solution design, collaborating closely with IT and business teams to deliver scalable and compliant platforms.
· Coordinate and oversee User Acceptance Testing (UAT), ensuring solutions meet business requirements and regulatory standards.
· Analyze Europe pharmaceutical sales and market data to provide actionable insights for business strategy and decision-making.
· Contribute to pre-sales activities and RFP responses, articulating solution value and regulatory expertise to prospective clients.
· Maintain current knowledge of regulatory changes and industry trends, proactively advising clients and internal teams.
· Foster cross-functional collaboration, acting as a bridge between business units and technical teams throughout the project lifecycle.
Requirements
· Bachelor’s degree in Business, Computer Science, Life Sciences, or related field.
· Minimum 10 years of client-facing experience in the pharmaceutical industry, with a proven track record in business analysis.
· Demonstrated leadership in CRM implementations, preferably with Dynamics 365, including project management and team coordination.
· Expert-level understanding of FDA regulations (21 CFR Part 11, PDMA, Sunshine Act) and their application to pharmaceutical business processes.
· Comprehensive knowledge of Europe pharmaceutical sales, market data, and data providers.
· Should have knowledge of commonly leveraged data by pharmaceutical companies in the US to optimize sales targeting, measure marketing ROI, ensure regulatory compliance, and drive strategic decision-making. Should have knowledge of data sets (most if not all) such as Prescription Sales Data, Prescriber-Level Data, Patient-Level Data (de-identified), Pharmacy Dispensing Data, Formulary Access Data, Hospital Sales Data, Physician Target Lists, Call & Sample Activity Data, Detailing Activity Data, Speaker Program Attendance Data, Promotional Spend Data, Digital Engagement Metrics (webinars, emails, websites), Social Media Engagement Data, KOL (Key Opinion Leader) Sales Force Alignment Data, Territory Performance Data, Account Management Data, CRM Interaction Data, HCP (Healthcare Professional) Segmentation Data, Compliance Monitoring Data, State-Level Marketing Restriction Data, Sunshine Act Reporting Data, Sample Distribution Data, ROI Analysis Data.
· Strong experience in business process reengineering and regulatory compliance projects.
· Exceptional communication skills, including the ability to convey complex functional and regulatory concepts to diverse audiences.
· Proficiency in requirements management, documentation, user story development, solution design, and UAT coordination.
Regulatory and Compliance Focused Requirements in EU· GDPR & Data Privacy Compliance: Proven understanding of General Data Protection Regulation and its impact on CRM data handling, consent management, and customer profiling within pharmaceutical commercial operations.
· Pharma Promotion & Transparency Regulations: Familiarity with industry codes such as European Federation of Pharmaceutical Industries and Associations (EFPIA) disclosure and transparency requirements, including rules on HCP/HCO engagement and reporting.
· Electronic Records & Signature Controls: Working knowledge of controls aligned with EU Annex 11 and 21 CFR Part 11, ensuring electronic records, signatures, and audit trails in the CRM are compliant and validated.
· Regulatory Audit & Inspection Readiness: Experience gathering, structuring, and documenting functional and regulatory requirements to support audits, inspections, and traceability across CRM processes.
· Data Retention & Cross-Border Data Transfer Rules: Understanding of EU data localization, retention policies, and lawful transfer mechanisms to ensure CRM configurations align with local and cross-border compliance obligations.
Benefits
- Paid Time Off
- Training & Development