Explore exciting Chief Marketing Officer (CMO) opportunities. These leadership roles are pivotal in shaping a company's brand, driving revenue growth, and overseeing 4,940 Chief Marketing Officer jobs in the United Kingdom
Digital Marketing
IDHL
Posted today
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Job Description
Who are IDHL?
At IDHL, we're more than a digital agency, we're a strategic partner to ambitious brands, helping them accelerate growth in the digital economy.
Our expertise is delivered through three core divisions: Performance, Web & eCommerce, and Intelligence – all working closely together to create impact across channels.
We're also home to Fostr, a Shopify Plus agency for luxury and lifestyle brands, and The MTM Agency, specialists in integrated marketing and audience engagement.
What connects it all is our focus on outcomes, not just outputs. We back each other, take pride in what we do, and make sure the way we work works for everyone.
The Digital Marketing Executive plays a key role in delivering high-performing digital campaigns by combining technical expertise with content collaboration. This role owns and optimises marketing platforms, supports campaign tracking and reporting, and supports publishing of digital content including landing pages and blogs. It bridges the gap between data, tech, and storytelling to ensure seamless execution across digital channels.
The ideal candidate will be detail-oriented, data-driven, and collaborative, with skills in marketing automation, website management, and digital content delivery.
Main Accountabilities
- Own and optimise HubSpot marketing automation (emails, workflows, segmentation)
- Create and publish landing pages and blogs in collaboration with content colleagues
- Coordinate and brief website developments (ticket creation, testing, QA)
- Campaign administration in Salesforce and HubSpot
- Run regular performance reporting and dashboards (Salesforce, GA4, HubSpot)
- Support Marketing and Commercial teams on campaign execution
- Audit and improve tracking setup and data accuracy, collaborating with Business Intelligence colleagues
- Collaborate with Head of Marketing on MarTech stack efficiency
- Identify and share ideas to improve performance and efficiency across our channels and technology stack
Core Knowledge & Skills
Essential
- Experience with marketing automation and workflows (preferably HubSpot)
- Strong understanding of campaign tracking and analytics
- Proficiency in reporting, data and analytics
- Ability to manage technical briefs and QA processes
- Detail-oriented and data-driven mindset
Desirable
- Experience in agency, B2B or technical environments
- Familiarity with Salesforce and CMS platforms
- Experience in digital optimisation and lead tracking
- Experience briefing developers and managing a backlog
Outline of Typical Goals & OKR's for the role
- Deliver monthly digital performance reports by the 5th working day of each month
- Launch a refreshed email marketing strategy by Qx
- Reduce email bounce rate by 15% through improved segmentation by Qx
- Publish a minimum of 4 SEO optimised landing pages or blogs per month
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0
Digital Marketing Strategy Lead
CF10 1EP Cardiff, Wales
£50000 Annually
WhatJobs
Posted 6 days ago
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Job Description
Our client is looking for a strategic and innovative Digital Marketing Strategy Lead to develop and execute their online marketing initiatives. This role is based in **Cardiff, Wales, UK**, offering a hybrid work arrangement that combines office presence with remote flexibility. You will be responsible for crafting comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing, to drive brand awareness, lead generation, and customer engagement. Your duties will include conducting market research, analysing campaign performance, identifying new digital opportunities, and optimising marketing spend for maximum ROI. You will collaborate closely with the marketing team, sales department, and creative agencies to ensure seamless execution of campaigns and alignment with overall business goals. The ideal candidate will possess a strong understanding of the digital marketing landscape, with a proven track record of developing and implementing successful digital campaigns. Excellent analytical, communication, and strategic thinking skills are essential. Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEMrush, HubSpot) is required. You will be responsible for staying ahead of digital marketing trends and technologies, translating insights into actionable strategies. This is an exciting opportunity to shape the digital presence of a growing organisation and make a significant impact on its marketing success within a supportive hybrid environment.
This advertiser has chosen not to accept applicants from your region.
1
Digital Marketing Strategy Lead
PL1 1AB Plymouth, South West
£60000 Annually
WhatJobs
Posted 11 days ago
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Job Description
Our client is seeking a highly strategic and creative Digital Marketing Strategy Lead to drive their online presence and customer acquisition efforts. This role is primarily remote, allowing you to craft and execute impactful digital marketing campaigns from your chosen location. You will be responsible for developing overarching digital strategies, managing various online channels, and analyzing performance to ensure maximum return on investment. The ideal candidate will possess a deep understanding of SEO, SEM, content marketing, social media, email marketing, and analytics, with a proven track record of delivering measurable results.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business objectives.
- Oversee and manage all digital marketing channels, including SEO, SEM, social media marketing, email marketing, and affiliate marketing.
- Conduct market research, competitor analysis, and customer segmentation to identify growth opportunities.
- Develop and manage the digital marketing budget, ensuring efficient allocation of resources.
- Create and manage compelling content strategies across various platforms.
- Monitor, analyze, and report on key digital marketing metrics (e.g., website traffic, conversion rates, ROI).
- Utilize data analytics tools (e.g., Google Analytics, SEMrush) to derive insights and optimize campaigns.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
- Collaborate with internal teams (e.g., sales, design, product) to ensure consistent brand messaging and integrated campaigns.
- Manage relationships with external agencies and vendors as needed.
- Lead and mentor junior digital marketing team members.
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 7 years of experience in digital marketing, with at least 3 years in a strategic leadership role.
- Proven experience in developing and executing successful digital marketing campaigns across multiple channels.
- Expertise in SEO, SEM (Google Ads, Bing Ads), social media marketing, content marketing, and email marketing automation.
- Strong analytical skills and proficiency with digital analytics platforms (e.g., Google Analytics).
- Excellent understanding of website analytics, CRM, and marketing automation tools.
- Exceptional written and verbal communication skills.
- Strong project management and organizational abilities.
- Ability to work independently and manage multiple priorities in a remote setting.
- Experience in the specific industry of our client is a plus.
This advertiser has chosen not to accept applicants from your region.
2
Digital Marketing Strategy Lead
CB2 1TN Cambridge, Eastern
£55000 Annually
WhatJobs
Posted 17 days ago
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Job Description
Our client, a rapidly growing tech startup in the vibrant city of Cambridge, Cambridgeshire, UK , is seeking an innovative and results-driven Digital Marketing Strategy Lead. This role offers a hybrid work model, blending collaborative office-based sessions with the flexibility of remote work. You will be responsible for developing, implementing, and managing comprehensive digital marketing strategies to enhance brand visibility, drive lead generation, and foster customer engagement across all digital channels. The ideal candidate will possess a deep understanding of the digital landscape, a creative mindset, and a proven ability to translate business objectives into impactful marketing campaigns. You will lead a small team and work closely with cross-functional departments, including sales, product development, and creative services. Key Responsibilities:
- Develop and execute overarching digital marketing strategies aligned with company goals, including SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing.
- Oversee the planning and execution of integrated digital campaigns across various platforms to drive website traffic, user acquisition, and conversion rates.
- Manage and optimise the company's online presence, including website content, social media profiles, and search engine rankings.
- Conduct market research and competitor analysis to identify trends, opportunities, and best practices.
- Define key performance indicators (KPIs) for digital marketing efforts and track campaign performance using analytics tools (e.g., Google Analytics, SEMrush).
- Generate regular reports on campaign effectiveness, providing insights and recommendations for improvement to senior management.
- Manage the digital marketing budget effectively, allocating resources to maximise ROI.
- Collaborate with the content and creative teams to develop engaging and relevant marketing collateral.
- Stay abreast of the latest digital marketing trends, technologies, and platform updates, and recommend adoption of new strategies and tools.
- Lead, mentor, and develop a team of digital marketing specialists.
- Engage in A/B testing and other optimisation techniques to continuously improve campaign performance.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- Minimum of 7 years of progressive experience in digital marketing, with a strong track record of developing and executing successful strategies.
- Proven expertise in SEO, SEM (PPC advertising), social media marketing, content marketing, and email marketing automation.
- Proficiency with digital analytics tools (e.g., Google Analytics, Adobe Analytics) and marketing automation platforms (e.g., HubSpot, Marketo).
- Experience in managing online advertising campaigns and budget allocation.
- Strong understanding of website management and UX/UI principles.
- Excellent analytical, strategic thinking, and problem-solving skills.
- Exceptional leadership, team management, and communication skills.
- Ability to thrive in a fast-paced, hybrid work environment.
- Experience in the technology or SaaS sector is a significant advantage.
This advertiser has chosen not to accept applicants from your region.
3
Digital Marketing Strategy Lead
NE1 5DQ Newcastle upon Tyne, North East
£50000 Annually
WhatJobs
Posted 17 days ago
Job Viewed
Job Description
Our client is seeking a visionary and results-driven Digital Marketing Strategy Lead to join their fully remote, global marketing team. This position is central to crafting and executing innovative digital marketing strategies that enhance brand visibility, drive customer acquisition, and foster engagement across all online channels. You will be responsible for the end-to-end digital marketing funnel, from SEO and SEM to social media, content marketing, email campaigns, and paid advertising. The ideal candidate possesses a profound understanding of digital marketing analytics, a creative mindset for campaign development, and the ability to lead and inspire a dispersed team. As a fully remote role, exceptional communication skills, a high degree of self-discipline, and a proactive approach to collaboration are paramount. You will work closely with product, sales, and creative teams to ensure cohesive brand messaging and impactful campaign execution.
Key Responsibilities:
Required Qualifications:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business objectives and target audience insights.
- Oversee all digital marketing channels, including SEO, SEM, social media marketing, content marketing, email marketing, affiliate marketing, and paid advertising (PPC/social ads).
- Manage and optimize digital advertising budgets to ensure maximum ROI and efficient spend.
- Analyze campaign performance using digital analytics tools (e.g., Google Analytics, Adobe Analytics) and provide regular reports with actionable insights and recommendations.
- Identify emerging trends and technologies in digital marketing and assess their potential application.
- Lead and mentor a team of digital marketing specialists, fostering a collaborative and high-performing remote work environment.
- Collaborate with content creators to develop engaging and relevant marketing materials.
- Manage the company's online presence and brand reputation across various digital platforms.
- Conduct market research and competitor analysis to identify opportunities and threats.
- Stay up-to-date with algorithm changes and best practices for all digital marketing platforms.
Required Qualifications:
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Minimum of 7 years of experience in digital marketing, with a proven track record of developing and executing successful online strategies.
- Demonstrated expertise in SEO, SEM, social media management, content marketing, email marketing automation, and paid media.
- Proficiency with digital marketing tools and platforms (e.g., Google Ads, Facebook Ads Manager, HubSpot, Mailchimp, SEMrush).
- Strong analytical skills with the ability to interpret complex data and translate it into strategic decisions.
- Excellent leadership, communication, and project management skills, with experience managing remote teams.
- Creative thinker with a passion for innovation and driving measurable results.
- Ability to work independently, manage multiple priorities, and meet deadlines in a fast-paced, remote setting.
- Experience with A/B testing and conversion rate optimization (CRO).
- Portfolio of successful digital marketing campaigns is a plus.
This advertiser has chosen not to accept applicants from your region.
4
Digital Marketing Strategy Director
B1 1BB Birmingham, West Midlands
£75000 Annually
WhatJobs
Posted 18 days ago
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Job Description
Our client is seeking an innovative and results-driven Digital Marketing Strategy Director to lead their marketing efforts from their offices in **Birmingham, West Midlands, UK**. This role operates on a hybrid model, allowing for a balance of in-office collaboration and remote work flexibility. The Director will be responsible for developing, implementing, and managing comprehensive digital marketing strategies across multiple channels to drive brand awareness, customer acquisition, and revenue growth. The ideal candidate will possess a deep understanding of the digital landscape, a passion for data-driven decision-making, and a proven ability to inspire and lead a high-performing team.
Key Responsibilities:
Key Responsibilities:
- Develop and execute a holistic digital marketing strategy aligned with overall business objectives.
- Oversee and manage all digital marketing channels, including SEO, SEM, social media marketing, email marketing, content marketing, and affiliate marketing.
- Define key performance indicators (KPIs) for all digital marketing campaigns and track progress against goals.
- Analyze market trends, competitor activities, and customer insights to identify new opportunities and optimize strategies.
- Manage the digital marketing budget effectively, ensuring maximum ROI.
- Lead, mentor, and develop the digital marketing team, fostering a collaborative and high-performance culture.
- Collaborate with other departments, including sales, product development, and creative teams, to ensure integrated marketing efforts.
- Stay at the forefront of digital marketing best practices, emerging technologies, and platform updates.
- Oversee the creation and distribution of engaging content across various digital platforms.
- Manage relationships with external agencies and vendors as required.
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field; Master’s degree preferred.
- Minimum of 7-10 years of progressive experience in digital marketing, with at least 3 years in a strategic leadership role.
- Demonstrated success in developing and executing data-driven digital marketing strategies that have delivered measurable results.
- Expertise across all major digital marketing channels and analytics platforms (e.g., Google Analytics, Google Ads, social media advertising platforms, email marketing software).
- Strong understanding of SEO principles, content marketing, and conversion rate optimization (CRO).
- Excellent leadership, team management, and communication skills.
- Proven ability to manage budgets and optimize marketing spend.
- Strategic thinker with strong analytical and problem-solving capabilities.
- Experience in a hybrid working environment, demonstrating effective collaboration across distributed teams.
This advertiser has chosen not to accept applicants from your region.
5
Digital Marketing Strategy Lead
EH1 1BG Edinburgh, Scotland
£55000 Annually
WhatJobs
Posted 18 days ago
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Job Description
Our client is seeking a visionary and results-driven Digital Marketing Strategy Lead to join their innovative team in Edinburgh, Scotland, UK . This office-based position is perfect for a strategic thinker passionate about leveraging digital channels to achieve ambitious business objectives. You will be responsible for developing, implementing, and managing comprehensive digital marketing campaigns that enhance brand awareness, drive customer acquisition, and boost engagement across all digital platforms. This role requires a deep understanding of the evolving digital landscape, including SEO, SEM, social media marketing, content marketing, email marketing, and analytics. You will lead a team of marketing specialists, fostering a collaborative and high-performance environment. Your core duties will involve setting clear digital marketing goals, defining target audiences, crafting compelling campaign strategies, and meticulously tracking and reporting on campaign performance against key metrics. You will work closely with other departments, such as sales and product development, to ensure alignment and maximise marketing impact. Key Responsibilities:
- Develop and execute innovative digital marketing strategies aligned with business goals.
- Oversee and manage all digital marketing channels, including SEO, SEM, social media, email, and content marketing.
- Set key performance indicators (KPIs) and regularly analyze campaign performance.
- Manage the digital marketing budget effectively.
- Lead, mentor, and develop a team of digital marketing professionals.
- Conduct market research and competitor analysis to identify new opportunities.
- Collaborate with cross-functional teams to ensure integrated marketing efforts.
- Stay abreast of the latest digital marketing trends, tools, and best practices.
- Optimize website user experience and conversion rates.
This advertiser has chosen not to accept applicants from your region.
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6
Digital Marketing Strategy Lead
MK1 1BB Milton Keynes, South East
£55000 Annually
WhatJobs
Posted 20 days ago
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Job Description
Our client, a dynamic and fast-growing e-commerce business, is searching for a talented Digital Marketing Strategy Lead to drive their online presence and customer acquisition efforts. This hybrid role, based in **Milton Keynes, Buckinghamshire, UK**, offers a blend of in-office collaboration and remote flexibility. You will be responsible for developing and implementing comprehensive digital marketing strategies across various channels, including SEO, SEM, social media, email marketing, and content marketing. Key responsibilities include analyzing market trends, defining target audiences, setting campaign objectives, managing budgets, and measuring ROI to optimize performance. The ideal candidate will have a proven track record in developing and executing successful digital marketing campaigns, with deep expertise in SEO/SEM, social media advertising, and marketing automation tools. Strong analytical skills, proficiency in Google Analytics and other data analysis platforms, and a creative mindset are essential. Experience in the e-commerce sector is highly desirable. You should possess excellent communication and project management skills, with the ability to lead and inspire a team. A Bachelor's degree in Marketing, Business, or a related field is preferred, along with at least 5 years of progressive experience in digital marketing. Join our client in **Milton Keynes** to shape their digital future and drive significant business growth.
This advertiser has chosen not to accept applicants from your region.
7
Digital Marketing Strategy Lead
OX1 3BG Oxford, South East
£55000 Annually
WhatJobs
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a visionary Digital Marketing Strategy Lead to drive their online presence and customer engagement initiatives. This role, which can be fully remote, requires a creative thinker with a proven ability to develop and execute successful digital marketing campaigns. You will be responsible for shaping the overall digital marketing strategy, encompassing SEO, SEM, social media, content marketing, email marketing, and paid advertising. Key responsibilities include conducting market research and competitor analysis to identify opportunities and trends; developing data-driven strategies to increase brand awareness, website traffic, lead generation, and customer acquisition; managing and optimizing digital advertising budgets across various platforms; overseeing the creation of engaging and relevant content across all digital channels; developing and implementing social media strategies to foster community and drive engagement; analyzing campaign performance data, generating insights, and reporting on key metrics (KPIs) to senior management; staying up-to-date with the latest digital marketing technologies and best practices. The ideal candidate will have a Bachelor's degree in Marketing, Business, or a related field, with a minimum of 6 years of experience in digital marketing, including at least 3 years in a strategic or leadership role. Demonstrable experience in managing successful SEO, SEM, and paid social campaigns is essential. Strong analytical skills and proficiency in marketing analytics tools (e.g., Google Analytics, SEMrush, HubSpot) are required. Excellent communication, presentation, and project management skills are crucial for collaborating with internal teams and external agencies. This is a remote-first position, offering flexibility and the opportunity to contribute significantly to our client's digital growth from anywhere.
This advertiser has chosen not to accept applicants from your region.
8
Digital Marketing Strategy Lead
CV1 2 Coventry, West Midlands
£60000 Annually
WhatJobs
Posted 20 days ago
Job Viewed
Job Description
Our client is seeking a visionary and results-driven Digital Marketing Strategy Lead to spearhead their online presence and customer engagement efforts. This role is entirely remote, providing you the flexibility to operate from any UK location. You will be responsible for developing and executing innovative digital marketing strategies across various platforms to enhance brand visibility, drive traffic, generate leads, and foster customer loyalty.
Key Responsibilities:
Key Responsibilities:
- Develop and implement comprehensive digital marketing strategies aligned with business objectives, including SEO, SEM, content marketing, social media marketing, email marketing, and affiliate marketing.
- Manage and optimize the company's website and social media profiles to maximize reach and engagement.
- Plan and oversee digital advertising campaigns across platforms like Google Ads, Facebook, Instagram, and LinkedIn, ensuring effective budget allocation and ROI.
- Create compelling and relevant content strategies to attract and retain target audiences.
- Analyze market trends, competitor activities, and customer insights to identify new opportunities and threats.
- Utilize analytics tools (e.g., Google Analytics) to track, measure, and report on the performance of all digital marketing campaigns, providing actionable insights and recommendations.
- Manage and mentor junior marketing team members (if applicable in a remote setting).
- Collaborate with internal teams, including sales, product development, and creative services, to ensure cohesive brand messaging and campaign execution.
- Stay up-to-date with the latest digital marketing tools, trends, and best practices, experimenting with new channels and technologies.
- Drive continuous improvement in digital marketing performance through A/B testing and data-driven decision-making.
- Bachelor's degree in Marketing, Digital Communications, Business, or a related field. Master's degree is a plus.
- Minimum of 7 years of experience in digital marketing, with a strong focus on strategy development and execution.
- Proven expertise in SEO, SEM, content marketing, social media management, email marketing, and paid advertising.
- Demonstrated success in developing and executing campaigns that have driven significant lead generation and revenue growth.
- Proficiency with marketing automation platforms (e.g., HubSpot, Marketo) and CRM systems.
- Advanced analytical skills with the ability to interpret complex data and translate it into strategic insights.
- Excellent written and verbal communication skills.
- Strong understanding of user experience (UX) principles and conversion rate optimization (CRO).
- Ability to thrive in a fast-paced, remote work environment and manage multiple projects simultaneously.
This advertiser has chosen not to accept applicants from your region.
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