What Chief Marketing Officer Jobs are in the United Kingdom?
Showing 5000+ Chief Marketing Officer jobs in the United Kingdom
Chief Marketing Officer
Posted 1 day ago
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Chief Marketing Officer (CMO)
Location: UK
Sector: Branded FMCG
Reference: Confidential Search
A Rare Opportunity to Shape the Future of an Iconic Consumer Brand. Henderson Brown has been exclusively retained to appoint a Chief Marketing Officer for a highly recognised and well-established branded FMCG business.
This is a unique opportunity to join an organisation at a pivotal moment in its journey. With a strong heritage, significant market presence, and ambitious growth plans, the business is seeking a commercially driven and innovative marketing leader capable of accelerating growth, strengthening brand equity, and leading the next phase of evolution.
Reporting directly to the CEO and sitting as a key member of the Executive Leadership Team, the successful candidate will play a critical role in defining the future direction of the brand and wider business.
The OpportunityYou will be responsible for developing and executing a world‑class marketing strategy that delivers sustainable growth across multiple channels and consumer touchpoints.
Key responsibilities will include:
- Defining and delivering the long‑term brand and marketing strategy.
- Driving consumer engagement, brand awareness, and market share growth.
- Leading innovation pipelines and new product development initiatives.
- Creating integrated marketing campaigns across digital, retail, experiential, and out‑of‑home channels.
- Utilising consumer insight, data, and analytics to influence strategic decision‑making.
- Building and developing a high‑performing marketing function.
- Working closely with Commercial, Innovation, Product Development, and Operations teams to deliver growth objectives.
- Representing marketing at Executive and Board level.
We are interested in speaking with exceptional marketing leaders who have a proven track record of driving growth within branded consumer businesses.
You will likely bring:
- Previous experience as a Chief Marketing Officer, Marketing Director, or equivalent senior marketing leadership position.
- Strong branded FMCG experience.
- A track record of building brands and delivering measurable commercial growth.
- Experience leading significant marketing budgets and multi‑channel campaigns.
- Strong strategic capability combined with hands‑on execution.
- Excellent stakeholder management and leadership skills.
- The ability to inspire teams, challenge convention, and drive innovation.
- Join a highly recognised consumer brand with genuine market presence.
- Significant influence at Executive Leadership level.
- Opportunity to shape strategy and drive transformational growth.
- Well‑funded business with ambitious plans.
- A role offering both challenge and career‑defining impact.
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Chief Marketing Officer (CMO)
Posted 1 day ago
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We are seeking a dynamic Chief Marketing Officer to lead and execute the marketing strategy for our innovative IT product holding company, which supports the growth of iGaming businesses worldwide.
Responsibilities:- Design and implement a comprehensive marketing strategy aligned with business goals.
- Identify target audiences and create impactful marketing campaigns across various media channels.
- Oversee forecasting, budgeting for marketing campaigns, and monitor profitability.
- Establish terms and models for the partnership program, working closely with partners.
- Analyze and optimize advertising campaign performance.
- Manage user funnels and improve conversion processes.
- Lead teams in Media Buying, Affiliate, SEO, and SMM to achieve KPIs.
- Scale products and operations into new GEOs as per business plans.
- Proven experience as Chief Marketing Officer or in a senior marketing role within IT/Digital Marketing.
- Successful track record of scaling projects or launching new initiatives.
- Expertise in developing and executing marketing strategies (branding, product promotion, etc.).
- Strong knowledge of market research and data analysis methods.
- Ability to apply various marketing techniques for optimal results.
- Exceptional communication skills (written and verbal).
- Fluent in English (C1/C2 level).
We are waiting for your CV. Contact us via Telegram: @hanna_radchenko
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Job Description
Our client is a fast-growing fintech holding group delivering cutting-edge trading technology and data infrastructure to global institutional clients. The company powers a portfolio of ventures across the B2B and B2C spectrum from custom trading platforms to high-performance SaaS products and financial analytics tools.
The Chief Marketing Officer (CMO) is responsible for developing and executing the company’s global go-to-market and revenue strategy. You will lead the marketing, sales, and growth functions across the entire ecosystem aligning brand, messaging, sales execution, and customer success into a high-performing commercial engine. This role requires deep experience in both B2B and B2C marketing, a strategic mindset, and a strong grasp of financial industry client expectations.
Commercial & Revenue Leadership- Own and execute the global go-to-market and revenue strategy across all business lines.
- Build and scale an integrated sales organization targeting institutional clients (hedge funds, brokers, prop firms, financial service providers).
- Define and manage revenue forecasting, pipeline management, CAC/LTV models, and growth KPIs across ventures.
- Personally lead enterprise and strategic deals, including long sales cycles, contract structuring, and high-value negotiations.
- Establish pricing, packaging, and monetization frameworks for SaaS, enterprise services, and licensing models.
- Develop and protect a premium global brand aligned with institutional trust, performance, and technological excellence.
- Own end-to-end full-funnel marketing strategy: awareness, demand generation, conversion, retention, and expansion.
- Lead digital, content, performance, product, and brand marketing initiatives across B2B and B2C channels.
- Oversee the creation of high-impact narratives, thought leadership, and sales collateral that simplify complex financial technology.
- Ensure consistent messaging across all products, regions, and customer segments.
- Lead product marketing for new launches and existing products, including positioning, ICP definition, and value articulation.
- Partner closely with Product, Engineering, and Data teams to align market demand with roadmap priorities.
- Drive adoption, usage, and retention strategies across SaaS and B2C products.
- Implement data-driven experimentation frameworks to continuously optimize acquisition and conversion.
- Build and manage strategic partnerships, including channel partners, co-marketing agreements, integrations, and licensing deals.
- Develop alliances with technology providers, brokers, liquidity providers, and fintech platforms.
- Identify new distribution channels and ecosystem opportunities that accelerate scale.
- Build, mentor, and lead high-performing marketing, sales, and growth teams across regions.
- Define team structure, hiring plans, performance metrics, and incentive models.
- Collaborate closely with the Office of CEOs and executive team on company strategy, fundraising narratives, and investor materials.
- Represent the company externally with clients, partners, and at industry events.
- Revenue growth and market expansion across all ventures
- Enterprise deal velocity, win rate, and average contract value
- Brand positioning and credibility within institutional finance
- Sales and marketing efficiency (CAC, pipeline quality, conversion rates)
- Successful product launches and adoption metrics
- Minimum 5 years in a leadership role as a CRO, CMO, or VP of Sales/Marketing in fintech, SaaS, or a financial services-oriented company.
- Demonstrated experience in building and scaling integrated sales and marketing teams.
- Expertise in both B2B enterprise sales and B2C product marketing, preferably in a tech or finance environment.
- Proven track record in negotiating large, complex institutional deals.
- Strategic thinker with operational execution strengths and strong stakeholder management skills.
- Experience working in or willingness to relocate to Bali is preferred.
- Competitive salary and benefits package.
- Work visa sponsorship for the successful candidate.
- The opportunity to live and work in one of the world’s most desirable locations.
- A pivotal role in the growth and success of a dynamic fintech group.
- Profit sharing and performance-based incentives.
- Collaborative and supportive work environment where your ideas are valued.
- Opportunities for professional development and career advancement.
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Interim Chief Marketing Officer
Posted 1 day ago
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Who you are
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Data-driven marketing leadership:
- You have extensive experience leading data-driven marketing organisations and building cultures where performance measurement and experimentation guide decision making.
- You demonstrate strong analytical thinking when identifying opportunities, diagnosing performance issues, and attributing marketing outcomes.
- You are comfortable using data to guide investment decisions, shape strategy, and communicate performance clearly across the organisation.
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Demand generation expertise:
- You have experience building demand generation engines in SaaS or marketplace businesses where marketing is directly responsible for pipeline creation and revenue growth.
- You understand best practice across the full demand generation lifecycle, including audience segmentation, messaging, lead capture, lead nurturing, and pipeline acceleration.
- Experience with account-based marketing and supporting both mid-market and enterprise sales motions is preferred.
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Acquisition channel expertise:
- You have experience leading acquisition across a range of marketing channels, including paid digital (paid search, paid social, and video), partnerships, content marketing, and search engine optimisation.
- You understand how to build and scale diversified demand generation engines, balancing short-term performance marketing with longer-term sustainable demand creation.
- You are also aware of how emerging AI-driven search environments are changing discovery and distribution.
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B2B CRM expertise:
- You have a strong understanding of CRM systems in a B2B environment and how they support pipeline management, lead scoring, lifecycle marketing, and marketing attribution.
- You are comfortable working closely with sales teams to ensure CRM systems support effective pipeline visibility, lead nurturing, and revenue forecasting.
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Strategic planning and forecasting:
- You have experience building marketing plans that incorporate forecasting, resourcing, capital allocation, and clear performance measurement.
- You are comfortable setting growth targets, defining channel investment strategies, and ensuring marketing plans are aligned with broader company objectives.
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Cross-functional collaboration:
- You know how to collaborate closely with product, data, and technology teams to ensure marketing strategy and product development are aligned.
- You understand how marketing insight can inform product direction, positioning, and customer experience across both sides of a marketplace.
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Communication and storytelling:
- You are an effective communicator who can clearly articulate strategy, build alignment across teams, and develop a following around the marketing vision.
- You are comfortable presenting to senior leadership and translating complex marketing concepts into clear commercial narratives.
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Personal attributes:
- You bring high energy, positivity, and a strong self-starting attitude. You are comfortable stepping into complex environments, building relationships quickly, and creating momentum in teams and projects.
- Lead growth at Unbiased as Interim CMO. Own marketing across our AI-powered advice marketplace, drive revenue, and scale a high-performing team as we double the business in the UK and US.
- Unbiased is looking for an interim Chief Marketing Officer to lead the next phase of growth across both sides of our marketplace.
- This role owns marketing strategy and execution for consumers seeking financial advice and for financial advisors looking to grow their businesses through the Unbiased platform.
- We’re a high growth business, with plans to double revenues in the next two years, and deliver even more growth to our financial advice customers.
- The interim CMO will lead an established marketing organisation of 12, drive immediate commercial performance, and build the strategic foundations required for long term growth.
- The role requires a balance of strategic thinking, operational leadership, and strong data driven decision making.
- You will define and evolve the long term marketing strategy across both sides of the Unbiased marketplace.
- This includes building a deep understanding of our two core audiences, financial advisors and consumers seeking financial advice, as well as the markets they operate in and the channels we use to reach them.
- You will lead the development of robust forecasting, resourcing, and planning processes that ensure marketing investment aligns with company growth goals.
- The role requires the ability to translate market insight, channel knowledge and commercial objectives into a clear strategic roadmap for the marketing organisation.
- You will lead the marketing function responsible for generating demand from financial advisors and advisory firms.
- The focus of this work is building pipeline value, ROI and driving new customer acquisition across the industry.
- This requires a strong understanding of our target customers and the different sales motions involved.
- You will oversee strategies that support both smaller and faster moving deals as well as longer enterprise sales cycles.
- This part of the business is evolving rapidly and is led operationally by the Head of B2B Marketing.
- You will oversee the performance of our consumer marketing engine, ensuring that channel investment delivers against growth and efficiency targets.
- This responsibility requires strong capability in channel strategy, capital allocation, and performance forecasting.
- You will work closely with experienced marketing directors and channel managers to optimise trading performance across paid and organic channels.
- You will lead and support the combined marketing teams across B2B and B2C functions.
- The role includes developing individual team members, strengthening leadership capability within the group, and improving overall team performance.
- You will help ensure the organisation is aligned around clear goals, effective collaboration, and strong execution.
- You will challenge and evolve the way the marketing organisation operates.
- This includes identifying new tools, processes, and working practices that improve effectiveness and speed.
- A key focus will be the adoption of emerging technologies, including AI, to improve individual productivity, enhance team workflows, and support the development of marketing agents and automation.
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Global Chief Marketing Officer
Posted 1 day ago
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Job Description
Shape the future of a global organisation.
This is a rare opportunity to join an international professional services organisation at Executive Leadership level, taking ownership of its global marketing, business development and growth strategy.
Working alongside the CEO and senior leadership team, you'll be responsible for driving sustainable growth, strengthening market position, enhancing client experience and ensuring the organisation continues to evolve in an increasingly competitive global market.
This is a highly visible role where you'll influence strategy across multiple countries, inspire high-performing international teams and help shape the future direction of a complex global organisation.
The OpportunityThis is far more than a traditional marketing role.
You'll combine commercial strategy, business development, brand leadership, client experience, data, technology and innovation to create measurable business growth on a global scale.
You'll have the autonomy to influence strategic decisions, develop long-term growth initiatives and build frameworks that support collaboration across international markets.
What you'll be doingYou'll be responsible for:
- Developing and delivering the global marketing, business development and growth strategy.
- Identifying new commercial opportunities and emerging market trends.
- Driving international business development initiatives and improving conversion of strategic opportunities.
- Building stronger collaboration across international teams to maximise growth.
- Leading the evolution of the global brand and market positioning.
- Delivering integrated marketing campaigns and thought leadership initiatives.
- Creating an exceptional, consistent client experience across the organisation.
- Using data, insight and customer feedback to influence strategic decisions.
- Championing digital transformation, AI and marketing technology to improve effectiveness.
- Developing meaningful performance measures to track growth and commercial success.
- Leading and developing an international marketing and business development function.
- Building strong relationships with senior stakeholders across multiple countries.
- Managing budgets, strategic partnerships and external suppliers.
You'll be a commercially minded executive who enjoys balancing strategic thinking with practical delivery.
You'll have a proven ability to influence senior stakeholders, lead through complexity and inspire teams across different countries and cultures.
You'll also bring:
- Significant executive leadership experience within marketing, commercial, growth or business development functions.
- Experience within professional services, consulting or another business-to-business environment.
- A strong track record of delivering measurable commercial growth.
- Experience leading international teams within complex, matrix organisations.
- Outstanding stakeholder management and influencing skills.
- Strong commercial awareness and strategic thinking.
- Excellent understanding of brand strategy, client experience and business development.
- A data‑led approach to decision making.
- Experience leveraging digital technologies, AI and innovation to improve performance.
- In order to be considered for this position, suitable applicants must possess previous experience as a CMO
This is a genuinely unique executive appointment where you'll have the opportunity to influence strategy on a global scale.
You'll join an ambitious international leadership team, work with colleagues across multiple countries and play a key role in shaping the organisation's long‑term growth strategy.
If you're a generalist looking for an opportunity where you can make a significant commercial impact, lead international change and help drive the next phase of growth, we would love to hear from you. Top end package for the successful candidate.
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Job Description
About Us:
Hi there We’re Wild. We’re on a mission to remove single-use plastic from the bathroom, armed with our refillable, natural and scent-sational deodorants, body wash, and lip balm – and we’ve only just started. We launched in 2020 and as a high-growth company, we’re already one of Europe’s fastest-growing start-ups
About the RoleAs the Chief Marketing Officer at Wild, you will be the strategic powerhouse and cultural anchor driving our next phase of global hyper-growth. This is a truly holistic leadership role. You will own the global D2C engine, bridge the gap between digital and retail ecosystems, and mastermind the brand identity that resonates across the UK, US, EU, and Australia.
You aren't just managing marketing spend; you are setting overall business goals, planning the future product and partnership roadmap, and leading a high-performing, passionate team to deliver exceptional results year after year.
What you'll do: 1. Strategic Growth & Global ExpansionOmnichannel Integration : Lead the global D2C strategy, ensuring seamless synergy with our retail channels to maximise brand visibility and commercial opportunities across all touchpoints.
International Scale : Own and scale Wild’s footprint across core global markets, with a dedicated focus on driving penetration and localised relevance in the UK, US, EU, and AUS.
Goal Setting : Define and execute overall marketing targets, commercial business goals, and P&L accountability.
Directly lead, mentor, and inspire a multi-disciplinary team spanning six core pillars:
Performance Marketing : Oversee the deployment of 8-figure advertising budgets across a wide spectrum of channels, mastering a true full-funnel approach.
Influencer Marketing : Manage a high-performing, best-in-class influencer team, constantly evolving the strategy to stay ahead of an ever-changing market landscape.
Brand : Defining the voice, story, and market positioning across all global territories.
E-commerce : Driving conversion, optimising the digital storefront, and maximising customer lifetime value.
CRM : Cultivating customer retention, brand loyalty, and recurring community engagement.
Creative : Guiding the visual identity, campaign design, and overall content engine of the brand.
- Drive a sophisticated media mix that balances large-scale TV brand campaigns to capture mass-market awareness with high-performance digital acquisition campaigns that drive efficient, immediate conversion.
- While you won't need to be deeply technical or manage tech agencies directly (this is handled by your E-commerce team), you will possess a strong commercial understanding of digital product management.
- Champion the bridge between marketing and E-commerce, ensuring a flawless customer journey via high-converting landing pages, robust CRO strategies, and optimal user experiences.
- Orchestrate the future roadmap for major product launches, high-profile collaborations, and strategic brand partnerships that cut through cultural noise and drive massive brand equity.
- Act as a cultural leader for the broader business—fostering a healthy, collaborative, and happy workforce.
- Maintain a high-performance culture that balances mental well-being with an ambitious drive to hit high-growth targets.
- The Balanced Generalist : You sit comfortably at the intersection of magic and logic. You have a razor-sharp eye for creative branding, but you live and breathe commercial metrics and ROI.
- Heavyweight Scale Experience : You have a proven track record of managing 8-figure budgets and scaling an international D2C brand across the US, UK, and Europe.
- Full-Funnel Expertise : You are equally comfortable signing off on a major TV commercial production as you are diving into the attribution models of a paid social campaign.
- A Natural Coach : You have a track record of managing diverse teams. You know how to get the best out of an analytical performance marketer, a visionary creative director, and a fast-paced influencer team.
- High EQ : You lead with empathy. You understand that exceptional, year-after-year results are only possible when a team feels supported, valued, and energised.
- 25 days holidays + bank holidays + 9 extra remote working days
- Hybrid working, 3 days a week in our shiny new London office
- Enhanced maternity, paternity & adoption leave
- 4% Company Pension
- Mental well-being support through Spill
- Private healthcare through Vitality
- Weekly early finishes and social events
- Annual L&D budget
- Free breakfast
- Free & discounted Wild products
- 2 x team volunteering days and 2 x personal volunteering days
Ready to become a Wild thing!
At Wild, we know that diversity drives innovation and creativity. We are committed to creating and maintaining a workplace where all employees feel valued and empowered to bring their most authentic selves to work. We recognise that diversity goes beyond visible differences such as race, gender, age, and ethnicity and encompasses a broad spectrum of backgrounds, experiences, perspectives, and abilities. We encourage individuals from all backgrounds to apply!
If we can make any adjustments to help you to perform your best in the process, please let us know!
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Chief Marketing Officer
Posted 7 days ago
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- Develop and execute a comprehensive marketing strategy aligned with business objectives.
- Oversee all aspects of marketing, including digital marketing, content creation, social media, PR, advertising, and event marketing.
- Drive customer acquisition, engagement, and retention through data-driven campaigns.
- Manage and optimize the marketing budget, ensuring maximum ROI.
- Build and lead a high-performing marketing team, fostering a collaborative and innovative environment.
- Develop and maintain a strong brand identity and voice across all touchpoints.
- Analyze market trends, customer insights, and competitor activities to identify new opportunities.
- Collaborate with sales, product development, and other departments to ensure cohesive go-to-market strategies.
- Report on marketing performance metrics to the executive team and board.
- MBA or Master's degree in Marketing, Business Administration, or a related field.
- 10+ years of progressive experience in marketing leadership roles, preferably within the e-commerce or retail sectors.
- Demonstrated success in developing and executing impactful marketing strategies that drive significant revenue growth.
- Expertise in digital marketing channels, including SEO, SEM, social media marketing, email marketing, and content marketing.
- Strong analytical skills with proficiency in marketing analytics tools (e.g., Google Analytics, Adobe Analytics).
- Exceptional leadership, communication, and interpersonal skills.
- Experience managing large marketing budgets and cross-functional teams.
- Strategic thinker with a creative and innovative mindset.
- Understanding of brand management principles and customer lifecycle marketing.
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Chief Marketing Officer at Retail Insights
Posted 1 day ago
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Overview
London, United Kingdom. Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about people? If so, you might be our next Chief Marketing Officer.
About usRetail Insights is Northern Europe’s leading retail forum. We are strengthening the retail ecosystem by building a platform for insights, inspiration, and networking, connecting more than 3,000 leaders yearly from more than 15 countries.
Retail Insights is part of United Media ( which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. As of today, we have organically launched 8 media companies and acquired one.
What we offer you- The opportunity to take ownership of our content and work in-person at our HQ in London, with ongoing growth and development opportunities.
- Inspiration and guidance from a high-performing team and the CEO/founder.
- Unlimited growth potential within the company, with a track record of internal promotions.
- Market-competitive compensation.
- Travel opportunities to join our conferences overseas.
- Invaluable transferable skills through experience and training (interpersonal, research, organisation, outreach and project management).
Responsibilities in this job will vary however, they will be mostly centred around:
- Team Leadership: Manage and mentor the marketing team, fostering a collaborative and innovative work environment. Set clear goals and expectations and evaluate team performance regularly. Recruit and onboard your team.
- Cross-functional Collaboration: Collaborate with sales, product development, and other teams to ensure alignment of marketing strategies with overall business objectives.
- Campaign Management: Oversee the planning and execution of marketing campaigns across various channels, including email marketing, social media, website, etc.
- Strategic Planning: Develop and implement a comprehensive marketing strategy aligned with the company's overall objectives. Conduct market research to identify trends, opportunities, and challenges.
We are looking for candidates who:
- Have +10 years of work experience with outstanding performance in the industry.
- Have a relentless drive and desire to be the very best at what they do;
- Possess an unparalleled work ethic with a high sense of urgency;
- Take ownership of everything they do, are proactive and follow through on commitments;
- Are curious about people and love to speak, build and nurture relations;
- Are an excellent communicator (especially) verbally and in writing;
- Are well-organised and display the ability to structure and prioritise their work.
Flexible
Monday - Friday we work from our office (next to Victoria Station) and do not offer remote work.
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Chief Marketing Officer at United Media
Posted 1 day ago
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Job Description
Do you thrive in a fast-paced environment, where you gain a tremendous amount of responsibility? Do you want to be part of an exceptional entrepreneurial team with young, motivated and extremely driven people? And are you curious or passionate about people? If so, you might be our next Chief Marketing Officer.
About usUnited Media ( which focuses on building large scale industry media and conferences products in sectors such as insurance, HR, private equity, retail, etc. To this date, we have organically launched six companies and acquired one.
What we offer youAs our Chief Marketing Officer, you get the unique opportunity to take ownership of our content. You’ll be working in-person in our HQ in London where you will constantly be pushed out of your comfort zone. To ensure a never-ending growth curve, we provide you with:
- The opportunity of having a real impact - You’ll be getting operational experience in a start-up where both your work and the results are highly tangible and matter to the business.
- Inspiration and guidance - A chance to work closely with our high-performing team as well as with the CEO and founder of our company.
- Unlimited growth potential in our company - we strongly believe in and have a track record of promoting internally.
- Market-competitive compensation.
- Travel opportunity: You will be joining our conferences overseas.
- Invaluable transferable skills - boost your interpersonal, research, organisation, outreach and project management skills through experience and training.
Responsibilities in this job will vary however, they will be mostly centred around:
- Team Leadership: Manage and mentor the marketing team, fostering a collaborative and innovative work environment. Set clear goals and expectations and evaluate team performance regularly. Recruiter and onboard your team.
- Cross-functional Collaboration: Collaborate with sales, product development, and other teams to ensure alignment of marketing strategies with overall business objectives.
- Campaign Management: Oversee the planning and execution of marketing campaigns across various channels, including email marketing, social media, website etc.
- Strategic Planning: Develop and implement a comprehensive marketing strategy aligned with the company's overall objectives. Conduct market research to identify trends, opportunities, and challenges.
We are looking for candidates who:
- Have +10 years of work experience with outstanding performance in the industry.
- Have a relentless drive and desire to be the very best at what they do;
- Possess an unparalleled work ethic with a high sense of urgency;
- Take ownership of everything they do, are proactive and follow through on commitments;
- Are curious about people and love to speak, build and nurture relations;
- Are an excellent communicator (especially) verbally and in writing;
- Are well-organised and display the ability to structure and prioritise their work.
Flexible
Monday - Friday we work from our office (next to Victoria Station) and do not offer remote work.
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Chief Marketing Officer - THG Beauty
Posted 1 day ago
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Job Description
We are THG, a global ecommerce group on a mission to be the global online leader in beauty and sports nutrition.
Our portfolio of leading retailers and brands such as LOOKFANTASTIC, Myprotein, ESPA, Perricone MD, and Cult Beauty form our two core businesses: THG Beauty and THG Nutrition.
From Manchester to New York, we’re powered by a team of over 2500 people who work together, lead by example, and think BIG.
With us, you’ll go further, faster. What are you waiting for?
Chief Marketing Officer – THG Beauty RetailLocation: UK (Manchester HQ / Hybrid)
Reporting to: CEO, THG Beauty
Scope: Global – Lookfantastic, Cult Beauty, Dermstore
We’re looking for a Chief Marketing Officer to lead the next phase of growth across THG Beauty’s retail portfolio – Lookfantastic, Cult Beauty and Dermstore.
This is a group-level role with full accountability for brand, customer and commercial marketing performance across multiple markets. You’ll set the global marketing strategy, build high-performing teams, and drive profitable growth through a sharp focus on customer acquisition, retention and brand strength.
You’ll operate at pace, make clear calls, and bring a strong point of view on what drives modern beauty retail – from performance marketing and CRM to brand storytelling and partnerships.
What you’ll own- Global marketing strategy across all retail brands and regions
- Customer growth – new customer acquisition, LTV, retention and reactivation
- Brand positioning – distinct, premium, and relevant brand identities across each platform
- Channel performance – paid media, SEO, affiliates, CRM, social, influencer and partnerships
- Trading and campaigns – leading key commercial moments (peak, launches, exclusives)
- Customer experience – end-to-end journey across web, app and content
- Data and insight – clear performance frameworks, attribution and ROI discipline
- Team leadership – building and developing a high-performing, globally connected marketing function
- Proven CMO or Marketing Director experience in global beauty, fashion or ecommerce
- Strong track record of driving profitable growth at scale
- Deep expertise across performance marketing and brand building
- Commercially sharp – comfortable owning budgets, forecasting and ROI
- Experience leading multi-brand or multi-market portfolios
- Strong operator – able to move from strategy to execution quickly
- Credible leader who can set standards, build teams and raise the bar
- Comfortable in a fast-paced, high-accountability environment
- Clear, differentiated positioning for each brand
- Consistent growth in new customers and LTV
- Stronger marketing ROI and channel efficiency
- High-impact campaigns that land commercially and culturally
- A marketing team that is focused, accountable and high performing
THG Beauty is one of the world’s largest online beauty retailers, with a global footprint and a portfolio that spans premium, luxury and specialist beauty.
This role offers the opportunity to shape how millions of customers discover and shop beauty, working across three distinct brands with real scale and ambition.
You’ll have the freedom to build, the pace to execute, and the backing to deliver meaningful impact.
ApplyIf you’re ready to lead marketing at scale and build the next chapter of THG Beauty Retail, we’d love to hear from you.
THG is proud to be a Disability Confident Committed employer. If you are invited to interview, please let us know if there are any reasonable adjustments we can make to the recruitment process that will enable you to perform to the best of your ability.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
Because of the high volumes of applications our opportunities attract, it sometimes takes us time to review and consider them all. We endeavour to respond to every application we receive within 14 days. If you haven't heard from us within that time frame or should you have any specific questions about this or other applications for positions at THG please contact one of our Talent team to discuss further.
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